Reid All About it

SEPTEMBER 13, 2024

He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Here’s more advice on building a culture of learning and experimentation from Adam Grant at Strategy+Business. He doesn’t think of them as visionary, but some of them are new to me. Member experience.

LMS 267

LMS Certificate Revenue Content 267

Higher Logic

FEBRUARY 15, 2018

Still, there is an overwhelming amount of technology and techniques marketing teams need to sift through. Every marketing team is different – but telling you one size doesn’t fit all will not help. Curating an impossibly long list of “The Top 365 Marketing Tools You Need to Start Using Now!” Email Marketing.

Marketing 185

Marketing Technology Email Marketing Social Media 185

Reid All About it

JANUARY 26, 2024

Please help our community by taking the time to participate or forwarding it to a colleague on your association’s membership team. Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. Email marketing news. Volunteer burnout.

Survey 262

Survey Project Strategy Education 262

Reid All About it

MAY 14, 2021

That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. This week, WBT Systems shared a swipe file of marketing blurbs for association conferences, courses and credentialing programs —have at it! Event safety. More info/register. Host: Omnipress. Tue 5/18 at 4 p.m. –

St. Louis 341

St. Louis Technology Strategy Conference 341

Higher Logic

JUNE 5, 2018

If you are under the impression that “set it and forget it” is a successful strategy for using marketing automation software, I release you from this spell. People will say one of the benefits of marketing automation software is that you can simply put the software in action and then let your automated campaigns go their merry way.

Marketing 159

Marketing Email Marketing Software Social Media 159

Reid All About it

APRIL 30, 2021

Presenters: Lowell Aplebaum, CPF, FASAE, CAE, Professional Facilitator CEO & Strategy Catalyst, Vista Cova, LLC. Learn about the transition from individual contributor to supervisor, essential communication skills, and leader behaviors that positively impact team performance. More info/register. Host: ASAE. More info/register.

Education 354

Education Technology Strategy Revenue 354

Higher Logic

FEBRUARY 4, 2020

The sooner associations wake up to the reality that their multigenerational membership base isn’t going to retain itself with an outdated communications strategy, the sooner they can break through to emerging generations and maximize overall engagement and retention. You’re on the same team. But don’t fret - today works, too!

Communications 287

Communications Tips Content Tools 287

Reid All About it

SEPTEMBER 20, 2024

They identify six common mobile engagement strategies and share tactics for implementing them. TopClass LMS describes marketing messages that persuade members to become learners and elements of online education programs that stoke the intrinsic motivation of learners. Host: Sinch Email Wed 9/25 at 12 p.m. Motivation to learn.

LMS 262

LMS Revenue Content Certificate 262

Reid All About it

OCTOBER 28, 2022

Bill Conforti, of Association Analytics, will moderate the conversation and cover topics from getting started with data governance to guiding a team of data stewards. Maybe It’s Your Marketing. Learn how to segment volunteer opportunities into identified markets. 1 CAE credit. 1 CAE credit. More info/register.

Blended Learning 39

Blended Learning Email Marketing Revenue Technology 39

Reid All About it

DECEMBER 6, 2024

The comprehensive 2025 B2B Content Marketing Benchmarks, Budgets & Trends report from the Content Marketing Institute is a must-read for marketing professionals. It covers strategy, tactics, technology, AI and more in a post, not a download. Content strategy. Membership meetups. Association finances.

Content 213

Content Strategy Revenue Technology 213

Higher Logic

OCTOBER 4, 2018

Whether you’re on a small team, a team of one, or a large team with divided responsibilities and resources, marketers all have a few things in common: We need to accomplish things quickly, handle multiple projects at once, stay inspired, keep ourselves updated about current events, and collaborate with others across our team or departments.

Tools 233

Tools Marketing Social Media Software 233

MemberClicks

DECEMBER 14, 2022

No matter how much you might personally be overwhelmed dealing with your overstuffed email inbox, nonprofit email marketing is still one of the most powerful ways to reach your members, donors, and audience. Is email dead? Why email marketing is important for your nonprofit association or chamber.

Email Marketing 52

Email Marketing Marketing Strategy United States 52

Reid All About it

MAY 7, 2021

– How to Personalize 5 Must-Have Email Templates. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. We’ll dive into how to add personality, simplicity, and consistency to these marketing emails. Sat 5/8 at 12 p.m. Tue 5/11 at 1 p.m. More info/register.

St. Louis 370

St. Louis Technology Strategy Products 370

Achieve

MAY 21, 2019

Your events are a crucial part of your supporter engagement strategy, and they help your organization build community and move forward together. However, long before the event even happens, your team has to be on the move. Email is going to be one of the most valuable tools in your staff’s wheelhouse for event marketing purposes.

Email Marketing 52

Email Marketing Marketing Strategy Discount 52

Aaron Wolowiec

AUGUST 16, 2016

“All associations need a strategic marketing plan to drive all marketing capabilities and tactics,” Demand Metric said. “In In the absence of a marketing strategy that is based on an association’s values and objectives, it is difficult for marketing to have the impact that it should.

Marketing 133

Marketing Email Marketing Report Content 133

Reid All About it

DECEMBER 21, 2018

Association Adviser shares the story of Guillermo Ortiz de Zarate , Chief Innovation and Information Officer for NCARB, who created Lineup, a software platform that helps organizations efficiently manage talent and form teams (and committees) with diverse strengths. Alyssa Ford, Data and Strategy Lead at Tech Impact. Host: Idealware.

Email Marketing 175

Email Marketing Social Media Library millennials 175

Reid All About it

FEBRUARY 12, 2021

Email Marketing Workshop. Learn the do’s and don’ts of association email marketing, how to develop members personas for personalization and segment your audience, tips for onboarding and renewal emails, and proven strategies to boost email engagement (increase your open and click through rates).

Revenue 370

Revenue North Carolina Industry Technology 370

Reid All About it

AUGUST 16, 2024

In Nimble’s AI success kit, you get four useful resources: two 30-minute webinar recordings about AI for associations and two white papers—an introduction to AI for associations and a guide to developing an AI strategy. Hear what other teams are doing that you could also be doing. Website hosting. There’s still hope!

America 262

America Content Social Media Strategy 262

Reid All About it

OCTOBER 21, 2022

High-performing teams don’t leave relationships to chance. John Chen: Engaging Virtual Jeopardy, Engaging Virtual Team Building Games. Speakers: Amanda Simons, Principal, Sustainability Consultant, Honeycomb Strategies. Hear about key shifts in how associations are evolving their member engagement strategies and organizations,?moving

Revenue 45

Revenue Email Marketing Education Review 45

Reid All About it

MAY 19, 2023

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. .* – Do This, Not That! More info/register. Fri 5/19 at 4 p.m.

Strategy 195

Strategy Content Leadership Email Marketing 195

Higher Logic

MARCH 12, 2019

Picture this: Last month, your marketing department sent five emails to members promoting your annual event, while your membership department called members three times about the event. On top of this, your events team sent out two reminder emails. Read more: Are Your Teams Cooperating or Collaborating?

Communications 174

Communications eBook Tools Team 174

MemberClicks

FEBRUARY 9, 2023

To articulate your value proposition to current and prospective members, you need to build a membership marketing strategy to spread the word. Targeted marketing for your association can help you reach and connect with new members, as well as better engage your current ones. But that’s where a marketing plan can help.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Reid All About it

DECEMBER 13, 2024

Everyone who has anything to do with F&B should know better, but it’s the association teams job to make sure they act better and not kill anyone. Snacks How to develop a B2B content strategy, plus real examples. Share insights, exchange ideas, and tackle pressing questions about the future of association marketing.

Tools 195

Tools Strategy DC Content 195

Higher Logic

DECEMBER 13, 2018

Email is such a dynamic, easy, simple way to communicate. You’re focusing on your content , optimizing your send time, getting your drafts approved by your team, creating a catchy subject line, all in the hopes that your message is opened and read. Getting through the spam filter is a big factor in improving your email deliverability.

Email Marketing 217

Email Marketing Content Tips Marketing 217

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

JUNE 10, 2022

WBT Systems suggests strategies to attract talent to your association’s industry and help member companies improve their hiring and retention practices. so it’s time for a Meeting Doomsday , a tactic her team used at Asana. Find Your Why: A Practical Guide for Discovering Purpose for You and Your Team (Book Club Discussion).

Arlington 39

Arlington Revenue Content Team 39

Higher Logic

MAY 29, 2020

You don't have to be a hypnotist or a master of persuasion to build support for an online community among your association’s board and executive team. How to Align with Your Board and Executive Team's Priorities. Looking to personalize and target your email communications strategy to different member segments?

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

AUGUST 9, 2024

Association strategy. He warns against relying on yesterday’s programs and generational stereotypes to guide your strategy. by Jeremy Wayne Tate Presence: culture is about calendars, not offices—how to intentionally design your team’s use of calendar time. | Yes, yes, a thousand times yes. 1 CMP credit. More info/register.

Cleveland 267

Cleveland LMS Content Press Release 267

Reid All About it

MARCH 25, 2016

– Email Marketing: The Workhorse of Online Communications. Uncover ways you can immediately improve your email marketing results. Registration is limited to association CEOs and team members they bring along. Wed 3/30 at 3 p.m. lots of CAE credits).

LMS 170

LMS Pennsylvania Committee Texas 170

Higher Logic

APRIL 26, 2018

If you are still shopping around for a new marketing automation platform, one of the best ways to serve yourself and your team is to learn about that platform before you seal the deal. You should know your team better than anyone, and you should know exactly what they can and cannot handle. Learn Before You Buy.

Marketing 197

Marketing Team Software Class 197

Reid All About it

OCTOBER 7, 2016

Learn how Snapchat is different from other social media platforms; how to use Snapchat to engage event attendees; how to design an effective On-Demand Geofilter for your event; and how to market your organization with Snapchat. Presenter: Nick Borelli, President and Strategist, Borelli Strategies. More info/register. 1 CMP credit.

Mooc 210

Mooc Certificate DC millennials 210

.orgSource

NOVEMBER 11, 2024

Without the right skills in place, associations risk falling behind competitors that have embraced new technologies and trained their teams accordingly. Imagine your team being able to: Use AI tools to analyze member data and anticipate their needs. Develop data-driven marketing strategies that resonate with different member segments.

Tools 88

Tools Technology Team Innovation 88

Membersuite

JULY 16, 2021

The association staff on the project team care about these functions and features, but most of their co-workers only care about one thing: reports. They help you make the best decisions about strategy, programs, events, content, benefits, marketing, and more. If so, how up-to-date, complete, and accurate is it?

Report 175

Report How To Committee System 175

Reid All About it

OCTOBER 11, 2019

Packed with practical advice and customized for small NGOs on a limited budget, this webinar will stress the importance of engaging website design, strategic email marketing, and current trends in online fundraising and social media. Presenter: Jake Fisher, co-founder of Bridges Strategies. Wed 10/16 at 1 p.m. 8 CAE credits.

DC 50

DC Washington Content Education 50

Reid All About it

MARCH 25, 2016

– Email Marketing: The Workhorse of Online Communications. Uncover ways you can immediately improve your email marketing results. Registration is limited to association CEOs and team members they bring along. Wed 3/30 at 3 p.m. lots of CAE credits).

LMS 150

LMS Pennsylvania Committee Texas 150

Aaron Wolowiec

AUGUST 16, 2016

“All associations need a strategic marketing plan to drive all marketing capabilities and tactics,” Demand Metric said. “In In the absence of a marketing strategy that is based on an association’s values and objectives, it is difficult for marketing to have the impact that it should.

Marketing 100

Marketing Email Marketing Report Content 100

Reid All About it

JANUARY 7, 2022

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Quick hits. More info/register. CAE credits.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195