This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
However, you can only maximize the benefits of emailmarketing to your event when you employ specific engagement strategies. In this guide, you’ll find out how and why you should: Optimize your email content. Gather important data from your email campaigns. Curate personalized membership outreach.
Email is an important component of any modern marketing strategy. But, emailmarketing on its own can only do so much. Trying to look at your members’ engagement using emailmarketing is like seeing the world without glasses. EmailMarketing Creates Background Noise. What it does, it does…fine.
The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. AI tool for events. I haven’t heard about this kind of tool and maybe you haven’t either. Association AI. This live course from Association Academy meets on five Thursdays, 1-2pm ET starting October 17.
The post Answers to Common EmailMarketing Questions (Vol. With all the tools and technologies available, it’s easy to get overwhelmed by all the things that can be done when marketing to association members. That’s why we are answering some of the most common email. 2) appeared first on Higher Logic.
As technology continues to shape member expectations and operational efficiencies, associations that lag are at risk of becoming obsolete. Its no longer enough to simply keep up, associations must stay proactive in integrating digital tools and strategies. At.orgSource, we understand these challenges.
Whether you’re on a small team, a team of one, or a large team with divided responsibilities and resources, marketers all have a few things in common: We need to accomplish things quickly, handle multiple projects at once, stay inspired, keep ourselves updated about current events, and collaborate with others across our team or departments.
Hear about real-world examples for leveraging data from your emailmarketing, community, AMS, educational programs, and more. Join us for an inspiring and candid discussion about the journeys of Black women in association technology, including how they navigated their careers, overcame obstacles, and made their mark in the industry.
Go beyond connecting job seekers to employers by delivering career insights, resources, advice and a career path tool. Membership marketing. Tony Rossell at Marketing General Inc. reminds us that membership marketingtools have changed over the years, but effective marketing principles remain the same.
But when you break down the components of a strong marketing program, it suddenly feels familiar and approachable. The best tools out there are easy to set up, easy to use, and get results. Still, there is an overwhelming amount of technology and techniques marketing teams need to sift through. EmailMarketing.
Some say that, 40 years later, emailmarketing is past its prime, but despite many claims that email is dead or on the way out, it’s turned out to be far more resilient than most of the marketing channels that were expected to replace it. Research the market. A few ideas worth trying: Put a personality out front.
If youre embarking on an AMS project, start your research by reviewing 108 Ideaspaces list of issues to consider when selecting an association management system (AMS) , such as reporting, security, API, technology partners, access control, cost of ownership, vendor stability, and the ability to expand software capabilities as your needs change.
Digital marketing is an incredibly fast changing beast, there always seems to be a new way to reach new audiences. Emerging technologies like AI are allowing marketing strategists to get more and more creative with their platforms; and according to them, they are reaching more people than ever before. Use a Strong Platform.
The report by RPE Origin found growing use in AI tools, but also concern about how recipients will feel about “creepy data.” A new survey of emailmarketers reveals an explosion of use of AI, with plenty of room for growth in the future. ” AI tools may also be better equipped to make networking recommendations.
We all know it’s true: technology is becoming more vital with each passing day. As useful (and addictive ) as technology can be, many nonprofits still don’t know how to reap the full benefits of their various software platforms. Online community and marketingtools open up communications with your supporters.
In today’s rapidly evolving digital landscape, one of the biggest challenges associations face is ensuring their workforce has the skills necessary to thrive in an age of technology. Digital literacy is now a foundational skill, and the ability to leverage technology will determine the future success of your organization.
At LeadershipNow, Lance Mortlock explains the difference between scenario planning and forecasting , and offers six questions to help you identify which tool will provide the outcomes your association needs. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events.
The comprehensive 2025 B2B Content Marketing Benchmarks, Budgets & Trends report from the Content Marketing Institute is a must-read for marketing professionals. It covers strategy, tactics, technology, AI and more in a post, not a download. Host: Association Women Technology Champions Tue 12/10 at 12 p.m.
For your association’s member businesses, this may mean mastering new emerging technologies in your industry or even hitting specific success metrics within their own internal processes. Luckily, there are digital tools designed specifically to help you through the process! Emailmarketing software.
Technology. What Technology Makes the Must-Have List? Working in a technology company means we have a lot of early adopters. I recently asked this group of experts what technology they couldn’t live without. Such a handy tool to make sure you go exactly where you intend to. News + Press. Management Team.
The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Host: ASAE Technology Advisory Council Facilitators: Reggie Henry, Chief Information and Performance Excellence Officer, ASAE Dave Coriale, President, DelCor Technology Solutions Tue 10/8 at 12 p.m.
This technology is becoming a game-changer for associations looking to create more meaningful and personalized experiences for their members. AI bridges this gap, providing the tools to engage each member individually without straining internal resources. The result? And hey, what did I miss?
Associations should be aware of a wide range of software, from tools that deliver interactive content to event management platforms to solutions focused on engaging members. While your organization likely doesnt need every tool available, expanding your tech stack might be the answer to scaling your association.
Billhighway invited 16 component relations professionals to talk at the Association Component Exchange (CEX) about their favorite chapter tech tools for: Collecting chapter information and data. Tony Rossell at Marketing General Inc. Mon 1/8 at 1 p.m.* – 10 Website and EmailMarketing Best Practices for Small Nonprofits.
Here’s what we know : Recent data shows associations are increasingly struggling to engage young professionals, effectively utilize technology to cut through the clutter, and clearly communicate membership value. Tip: Tap into tools that support the collection of comprehensive member data. Is it because they just don’t want to?
This is how you can prove your new member community will be a valuable technology investment. Online engagement tools open up a new world of advertising space and give you a new way to attract sponsors with compelling and diverse offers around events, community ad space, and member newsletters and mailings. Let’s just do that.”.
With a community of over 5 million users worldwide, Shana has worked to launch and grow a community composed of online communities, in-person events, social media, content creation, emailmarketing, and customer support. The community has become a powerful support tool for the company, already deflecting up to 28% of support tickets.
He explains both these concepts, clears up misconceptions about AI, describes Web3’s relationship with blockchain technology and suggests how you can start experimenting with each technology. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events.
The rapid-fire technological invention we are experiencing is exciting, filled with controversy, and laced with more than a little fear. AI is probably the most transformative technology in the history of humanity. We can use technology to strengthen those bonds. Technology provides numerous opportunities for a nutritious diet.
Emailmarketers: Does this sound familiar? According to most reports, email is the No. 1 tool for marketing among associations. But do email campaigns work? A new report by Informz may help marketers decide. According to the report, email volume rose nearly 12 percent from 2014.
Emailmarketers: Does this sound familiar? According to most reports, email is the No. 1 tool for marketing among associations. But do email campaigns work? A new report by Informz may help marketers decide. According to the report, email volume rose nearly 12 percent from 2014.
We’re Jonas Event Technology. We want event organisers to have the best registration experience for themselves and their attendees and we offer the products that help them do this… including our emailmarketing solution, JET Connect. You also get the A/B testing and segmentation tools. We know it is, we’ve done it.
Tech Tools to Make You Immediately More Productive. Hear about 20+ helpful freemium, low-cost, and game-changing solutions out there to make your job easier—tools that can automate your workday and make connecting online easier. These tools are powerful ways to share the difference you’re making in the world. Tue 5/7 at 1 p.m.
In some of these cases, technology and common sense can save the day and, in others, you might have to knock some sense into your board. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting.
is the current highest growth event technology integrated platform. was awarded as the best technology startup in the world at the 6th edition of the “Event Technology Awards”. was recognised as a four-year-old startup that takes on successfully end-to-end technology for corporate events. InEvent, Inc.
adults are “relatively hesitant” to use digital tools for learning. Facility with getting new technology to work : How likely people are to get someone else to set up new devices for them or show them how to use new devices. Pew found that 52% of U.S. 5 Factors Affecting Digital Readiness. Digital Readiness Spectrum.
If you’re an emailmarketer, you’ve probably heard acronyms like “SPF,” “DKIM,” and “DMARC” being tossed around with little explanation. People might assume you automatically understand these terms, but the truth is that many marketers’ grasp of these concepts is vague, at best. Where Should You Start with Email Authentication?
Packed with practical advice and customized for small NGOs on a limited budget, this webinar will stress the importance of engaging website design, strategic emailmarketing, and current trends in online fundraising and social media. Presenter: Brooke Gracey, Marketing Manager, Campaigns and Podcast Host, Cvent. 1 CAE credit.
iMIS by ASI invites you to participate in their annual Membership Performance Benchmark Survey to help uncover upcoming trends in technology and digital transformation; membership acquisition, engagement and retention; and association goals and challenges. Host: Brandt Krueger, founder, Event Technology Consulting. Survey invite.
Tools and templates that will lay out your campaigns and help you organize your budget to make the best possible use of every dollar will help tremendously. Step 3 – Build a Strong Event Brand and Messaging To work well with your targeted marketing plan, you also need strong event messaging.
While this isn’t CAE credit eligible, we guarantee you’ll walk away with new resources, tools, ideas and peers in the CRVM space. It seems like every technology company is claiming expertise in virtual event software solutions. EmailMarketing Workshop. Host: Unleashed Technologies. More info/register.
Gain tips and tools to become more strategic, think more strategically and, even more importantly, communicate strategically. Witness the power of AI tools through live demonstrations, showcasing their impact on real-world scenarios. Have you ever wondered whether your association has the right technology platforms?
Risk/Audit for Emerging Technologies (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! Host: ASAE Marketing Professionals Community. More info/register.
And to get things hopping in Detroit, we are announcing a new strategic partnership with Informz , a leading provider of emailmarketing and marketing automation for the association market. YM gets it…they absolutely get it.”. If you’re in Detroit for ASAE please take a minute and stop by the YM booth (#539) for a visit.
Higher Logics report recognizes that association members are overwhelmed by emails, but suggests some personalization tools and new content approaches that can help. Segmenting and personalizing emails help, but according to the report, it may be time for emailmarketers to freshen up their approaches.
We organize all of the trending information in your field so you don't have to. Join 57,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content