Event Planning Marketing Member Insights 
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FEBRUARY 7, 2025
Providing effective volunteer training without veering into information overwhelm is tricky, but not when you have Mariner Management & Marketing at your side. Sarah Sain, CAE, Naylor Association Solutions The power of personalized member engagement: why its critical for associations and how to get started.| Microlearning.
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JANUARY 10, 2025
John Nawn of The Event Strategy Network shares interesting ideas for unlocking the full potential of Q&A sessions. Membership marketing. Tony Rossell at Marketing General Inc. reminds us that membership marketing tools have changed over the years, but effective marketing principles remain the same.
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OCTOBER 25, 2024
Small-staff membership marketing. YourMembership offers guidance on membership marketing for small associations , including tips on personalized communication, joining and renewing procedures, and new member onboarding. Host: Channel Market Academy Speakers: Kate Coffey-Bacon, VP Marketing, U.S. Membership survey.
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JANUARY 17, 2025
Host: Momentive Software Speaker: Jessica Lovell, Senior Product Marketer, Momentive Software Wed 1/22 at 1 p.m. Host: ASAE Speakers: Amanda DeLuke, Senior Privacy Analyst, and Kelly Whelan, Content Marketing Manager, Higher Logic Thu 1/23 from 11 a.m. The Event Tech Dating Game: Are You Ready to Find Your Perfect Tech Partner?
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NOVEMBER 1, 2024
Content marketing. It’s a shame because empathy is a required emotion for anyone in a people business, like association and marketing professionals. Rosie Campbell at Beam Content believes empathy is the skill that will rescue content marketing. Content marketing. Hmm, that’s what my industry partner clients do.
Reid All About it
MAY 14, 2021
The weekly list of free educational events and resources for the association community…. Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. Event safety. During the last one, they introduced their event safety playbook full of tips and resources.
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FEBRUARY 18, 2022
The weekly list of free educational events and resources for the association community…. Marketing maturity assessment. Mighty Citizen launched The Mighty GPS , a 10-minute self-assessment to measure your association’s marketing maturity. Host: American Marketing Association. ASAE research on change. More info/register.
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