Association Analytics

NOVEMBER 18, 2024

The thought of changing the way you do business altogether – not to mention having to introduce new tools – can be worrisome and spook people, even if they have good intentions. “You can show that this marketing outreach had this level of impact on membership growth or event attendance.”

Analysis 169

Analysis LMS Tools Certificate 169

Event Industry News

OCTOBER 8, 2021

The same platform that major football stadiums and music festivals use to make their events safe and successful has been adapted for event organisers to plan markets and other festive holiday events; Plan every detail right down to the inflatable Santas. Try it now.

Tools 133

Tools Marketing Event Planning Cost 133

Reid All About it

OCTOBER 25, 2024

Small-staff membership marketing. YourMembership offers guidance on membership marketing for small associations , including tips on personalized communication, joining and renewing procedures, and new member onboarding. Host: Channel Market Academy Speakers: Kate Coffey-Bacon, VP Marketing, U.S. Membership survey.

Arlington 252

Arlington Revenue Education Strategy 252

Reid All About it

NOVEMBER 1, 2024

Content marketing. It’s a shame because empathy is a required emotion for anyone in a people business, like association and marketing professionals. Rosie Campbell at Beam Content believes empathy is the skill that will rescue content marketing. Content marketing. Hmm, that’s what my industry partner clients do.

Revenue 258

Revenue Education Arlington Committee 258

Association Analytics

MAY 4, 2023

With the right tools and analytic insights at your fingertips, you can make data-informed decisions about content creation, marketing strategies, event planning, and more. Most organizations nowadays require their newly filled positions have some level of understanding of big data sets or the use of analytics tools.

Tools 321

Tools Event Planning Member Experience Tips 321

Nimble AMS

FEBRUARY 3, 2022

From managing members to organizing events, there’s no shortage of work to do. The right software and tools can help you clear that plate and find a wide range of benefits for your association. These tools can help you minimize busywork, grow your membership with intelligent tech, straighten up your finances and much more.

Tools 134

Tools Software System Resources 134

Event Industry News

MAY 29, 2020

A new event-tech tool could smooth the return to meeting by making it easy to plan room layouts that take each region’s safety rules and recommendations into account. Event-planning platform Allseated announced its new Physical Distancing Tool today. Planning with Confidence. “It

Tools 139

Tools United States Event Planning Products 139

Higher Logic

JANUARY 24, 2019

Don’t fall into this trap with your membership program management tools. But that’s only one piece of the puzzle: you also have finance software, marketing software, and event planning and management software. For example, prioritize using a native Salesforce app for event planning if you use Salesforce as your CRM.

Communications 209

Communications Software Member Engagement Strategy 209

Blue Sky eLearn

FEBRUARY 18, 2021

To set your association’s virtual service event up for success, leaders should: Define goals and create a schedule. Construct a communication plan to engage members. Use virtual tools to encourage participation. Pro tip: Check out our top event management software options to help with your virtual service day planning.

Organization 232

Organization Software Tips Tools 232

Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. New association event. Equip your organization with the knowledge and tools to navigate the evolving cybersecurity landscape.

Certificate 291

Certificate Price Tools Member Engagement 291

Reid All About it

MAY 24, 2024

In a recent episode of the Leading Learning podcast, Celisa Steele of Tagoras talked to Michelle Brien of Matchbox about authenticity and value in marketing, content marketing, generative AI, and more. Julius Solaris of Boldpush is a good follow on LinkedIn if you’re interested in event planning and marketing.

LMS 252

LMS Utah DC Indiana 252

Higher Logic

OCTOBER 12, 2017

Between donation tools, donor or member management software, online community platforms, and other technological tools, it’s easy to become overwhelmed with all the capabilities and forget to make the most of these amazing solutions. Online community and marketing tools open up communications with your supporters.

Technology 179

Technology Strategy Software Tools 179

GrowthZone

MAY 2, 2023

What Are Association Tools? Association tools help automate the day-to-day operations of membership-based organizations. These productivity tools come in association management software (AMS) and help streamline database management, financial administration, event planning, member communications, and more.

Tools 78

Tools Revenue Software FAQ 78

Reid All About it

MAY 15, 2020

Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Virtual event sponsors and exhibitors. Host: Cvent.

Puerto Rico 370

Puerto Rico Montana Revenue Education 370

Nimble AMS

DECEMBER 18, 2024

As you rethink your pricing strategy, youll want to evaluate using pricing discounts as a helpful tool in attracting new members to your association, increasing overall traffic, building member loyalty, and selling large quantities of products. Event registration pushes. Want to ensure your pricing discounts are profitable?

Discount 102

Discount Price Revenue Tips 102

Reid All About it

APRIL 10, 2020

Event communications. MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. They also suggest ideas for communicating with people who registered for your cancelled event and other event stakeholders and provide advice on event FAQ page content.

North Carolina 74

North Carolina Content Montana Revenue 74

Association TRENDS

FEBRUARY 14, 2020

Currently, your association is most likely using an online registration form and other similar tools to help you manage the conference. Consider these alternatives that can not only strengthen your internal processes but also help your conference stand out: An intuitive event microsite. A mobile app tool. A mobile app tool.

Tools 52

Tools Event Planning Conference Software 52

Reid All About it

DECEMBER 6, 2019

WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. Steven MacDonald at SuperOffice provides a guide to GDPR for B2B marketers that includes smart advice even if you don’t have an EU audience. The Invisible Workload of Event Planning.

LMS 221

LMS Software Revenue Cost 221

Reid All About it

MAY 7, 2021

I hope associations see the potential in continuing to offer virtual events. Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve. Host: American Marketing Association.

Technology 370

Technology Strategy St. Louis System 370

Reid All About it

SEPTEMBER 29, 2023

Marketing to younger generations. If you’re trying to figure out how to market to Gen Z and millennials, Mercury Creative Group explains how to build an association brand that attracts and retains younger members. Why travel to a conference if most of the experience feels like an online meeting? Hear about ten (or more!) CAE credit.

Revenue 281

Revenue Education Innovation Strategy 281

NXUnite

MARCH 22, 2024

However, there are a lot of options on the market and not all of them provide the same level of support or effectiveness. What is Event Management Software? Event management software is a tool that supports the entire planning process for your event. What are the Common Features of Event Management Software?

Software 130

Software Tools Event Planning Cost 130

Nonprofit Marketing Guide

NOVEMBER 9, 2023

In the nonprofit sector, we marketers are all too familiar with this. Start here: Always Define Your Scope – Clarify what you want to achieve with your marketing project. Use tools like RACI charts for the division of labor and Gantt charts to visualize the timeline and dependencies of tasks. And who doesn’t want that?

Project 97

Project Marketing Certificate Resources 97

Reid All About it

MAY 22, 2020

Virtual event sponsors/exhibitors. Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Reconnecting Marketing + Events: The Good, The Bad, and the Silver Linings. Problem-solve strategic career planning pitfalls.

Certificate 369

Certificate Revenue Conference North Carolina 369

Nonprofit Marketing Guide

SEPTEMBER 11, 2024

Welcome to the world of nonprofit marketing, where your mission is to make the world a better place by spreading your organization’s message far and wide. Quite often, being a nonprofit marketer means juggling a million things at once. Quite often, being a nonprofit marketer means juggling a million things at once.

Marketing 82

Marketing Email Marketing Team System 82

Higher Logic

APRIL 25, 2019

You can update information at any time and notify attendees instantly, ensuring a smoother experience in the event of a cancelled session or last minute location change. Despite all the hard work and event planning in the world, someone is bound to run into a hiccup with the logistics of their event registration.

Massachusetts 226

Massachusetts Social Media Conference Newsletter 226

Reid All About it

AUGUST 30, 2024

Their guidance touches on common issues with marketing, program integrity, administrative hurdles, and recognition. Learn about tools and technologies that enhance the sophistication of your newsletters while minimizing the strain on internal resources, thereby saving valuable time. Workplace challenges. More info/register.

Video 213

Video Content Revenue Strategy 213

MemberClicks

DECEMBER 23, 2021

A recent survey showed that the virtual event market alone is expected to be worth $504.76 As you begin putting together your events, you’ll want to create a robust plan so your future conferences and events are efficient and engaging for attendees, no matter what is thrown your way. Build an event agenda.

Event Planning 59

Event Planning Tips Conference Software 59

Associations Now

APRIL 16, 2013

The event-planning site Splash challenges ticket-service sites with its full-fledged event-planning platform. What are some of the key details that go into planning events? Splash = Facebook of event websites ow.ly/k6YM2 The event-planning service Splash is giving Eventbrite a run for its money.

Social Media 40

Social Media Event Planning Tools Content 40

Reid All About it

MAY 14, 2021

The weekly list of free educational events and resources for the association community…. Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. Event safety. During the last one, they introduced their event safety playbook full of tips and resources.

Technology 341

Technology Strategy St. Louis Tips 341

Reid All About it

MAY 29, 2020

They described it as “a drop-in forum that will bring business events professionals together for authentic connections and topical conversation” in a virtual format. Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform.

San Diego 259

San Diego Strategy Conference eBook 259

Reid All About it

JULY 7, 2023

Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. AI and event planning. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Wed 7/12 at 5 p.m. More info/register. 1 CMP credit.

Education 195

Education Tools Chicago Technology 195

Blue Sky eLearn

JULY 24, 2019

Plus, events are one of the ways that your association can raise non-dues revenue. . There’s a lot riding on your association’s next event, so how can you get the most out of it? . Every event-planning team struggles with this question. Make your association platform and all event materials mobile-friendly.

Tips 201

Tips Software Recruiting Recruitment 201

Event Industry News

MARCH 23, 2023

Rob Vass ran his own event agency, 30 staff delivering up to 30 roadshows a month, and spent far too much time with spreadsheets. And Founding event planning software Joi is a product of that frustration. Keeping an eye on the budget and exactly what your margin was at any time was a nightmare”. Joining […]

Tools 93

Tools Software Event Planning Products 93

Reid All About it

OCTOBER 28, 2022

Blue Sky eLearn’s step-by-step guide to instructional design helps you decide what educational programs your market needs, develop learning objectives and assessments, map content, and design your program. Beyond Networking: Event-Planning Reimagined. Maybe It’s Your Marketing. Instructional design. CMP credit.

Blended Learning 39

Blended Learning Email Marketing Revenue Education 39

Nimble AMS

SEPTEMBER 3, 2024

Salesforce Maps can empower your association staff to make more informed decisions on how to allocate resources, which members or non-members to pursue, and which markets to target, based on your data. With Salesforce Maps, you’ll have tools for data visualization, route optimization, and live location tracking.

Recruiting 120

Recruiting Recruitment Tools Resources 120

Reid All About it

FEBRUARY 26, 2021

It’s time to assess your technology stack and partners because you can’t afford to continue settling for “good enough” technology , not if you want to take advantage of emerging opportunities and meet the changing needs of your members and market. Tony Rossell, Marketing General, Inc. ). The State of Association Marketing.

Recruiting 329

Recruiting Recruitment Project Technology 329

Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Discover how data analytics can be a powerful tool to unlock the path to success. AI for Event Planners: Leverage the Power or Proceed with Caution? More info/register. 1 CMP credit.

Strategy 281

Strategy Video Technology Education 281