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I still remember moving to Bethesda, Maryland, from Joplin, Missouri, starting my first job in associations - working for the Parenteral Drug Association. What does the future hold in store for me? The picture isn''t clear. I never anticipated becoming an association executive. What was an association and how could I explain it to my family?
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When the COVID-19 pandemic brought in-person events to a halt in early 2020, the Protech marketing team joined so many others in the association community in scrambling to shift gears. As Protech’s event guru, Marketing Communications Specialist Heather Hughes’ eventplanning skills were put to the test – and she delivered. .
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