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48 No-Brainer Tools Every Marketer Needs

Higher Logic

For your social media needs: Bitly : Shortening your links and personalizing them is a great way to track your social reach. Some social platforms will have a built-in feature to shorten your links, but if not, Bitly is a nice little tool. Buffer is another platform providing similar social media management services.

Tools 233
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5 Ways Technology Can Push Your Fundraising Strategy Forward

Higher Logic

Multichannel marketing tools enable simple communication and campaign promotion via email, direct mail, content management, and social media. Like we said, that’s just a sample of the wide variety of giving options your donors will have thanks to the magic of fundraising software. Social media integration.

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Association Brain Food: 5.19.23

Reid All About it

Aaron Terr at Persuasion makes a free speech case for Section 230 , which prevents owners of social media platforms and online communities from being sued for user-generated content. Politicians want to beat up on social media platforms because people are saps, but what are the downstream effects? . More info/register.

Strategy 195
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Association Brain Food: 7.7.23

Reid All About it

If your association has a website redesign project on the horizon, there’s no need to ask ASAE Collaborate about RFP samples. AI and event planning. Michelle Bruno at DAHLIA+ Agency gathers advice from several event and association consultants on how AI can help event planners. Fascinating times, right?

Education 195
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9 Engaging Experiential Events Concepts for Successful Events

A2Z Events

In the increasingly competitive event landscape, experiential events marketing offers an outstanding way to engage your leads and participants and excite them about what your company has to offer. We will explore nine innovative ways to use experiential marketing at your events to enhance attendee engagement.

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How to Create an Effective Attendee Journey Map

MemberClicks

Research comments on these events and build upon the positives in creating your attendee journey map. Beyond your member list, consider influencers, social media, and contacts from sponsors. Use videos, social media, emails, video conferencing, and virtual tours. Highlight keynote speakers and presentations.

How To 52
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How to Create an Effective Attendee Journey Map

MemberClicks

Research comments on these events and build upon the positives in creating your attendee journey map. Beyond your member list, consider influencers, social media, and contacts from sponsors. Use videos, social media, emails, video conferencing, and virtual tours. Highlight keynote speakers and presentations.

How To 52