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The pandemic unexpectedly transformed how organizations hosted their events and meetings, forcing event planners to quickly pivot and move their meetings to virtual platforms. Whichever format you choose, you should consider your historical event data as you develop your eventmarketing strategy.
The weekly list of free educational events and resources for the association community… Hurricane Helene. Sponsors have many options for their marketing dollars, including their own webinars, events, and blog posts. Video marketing. AI tool for events. Sponsorships. Membership value. Good humans. Association media.
The weekly list of free educational events and resources for the association community The voice of beauty speaks softly; it creeps only into the most fully awakened souls. Friedrich Nietzsche Social events. Do your members want more social events? Heres a problem your association can solve. Anti-social behavior. Microlearning.
The weekly list of free educational events and resources for the association community The more that you read, the more things you will know. MGIs 2025 Membership Marketing Benchmarking Survey is closing next Friday. How are you assessing the ROI of your current investments: events, email database, website, social media, and CRM?
Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Once you start thinking creatively, you can use all that content you prepped for your event to keep members engaged and increase revenue.
The weekly list of free educational events and resources for the association community If more of us valued food and cheer and song above hoarded gold, it would be a merrier world. Content marketing strategy. This interactive quiz from MemberBoat helps you identify must-have content marketing strategies and potential gaps.
The weekly list of free educational events and resources for the association community… “You can never be wise unless you love reading.” Conference/event evaluations. Do you use the same event evaluation questions year and year? Education revenue. Content marketing. Content marketing. Committee management.
The weekly list of free educational events and resources for the association community… “Wild is the music of the autumnal winds amongst the faded woods.” Small-staff membership marketing. Fascinating You never grow old at the table At a recent catered family event, the chicken marsala was fine, but not outstanding.
The weekly list of free educational events and resources for the association community Looking forward. Education providers: If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before its scheduled. Learn about strategies for leveraging non-dues revenue opportunities strategically.
The weekly list of free educational events and resources for the association community New member onboarding. John Nawn of The Event Strategy Network shares interesting ideas for unlocking the full potential of Q&A sessions. Membership marketing. Tony Rossell at Marketing General Inc. Read, dammit. Q&A sessions.
The weekly list of free educational events and resources for the association community Awards program. Karine Desbant at MCI describes how their client associations are generating new revenue streams and growing membership by repurposing content. You dont have to be an ASAE member to attend this consultant-organized event.
The weekly list of free educational events and resources for the association community… “May you experience each day as a sacred gift woven around the heart of wonder.” They describe revenue-sharing models and offer tips for ensuring a profitable, equitable and peaceful partnership. Awards program. Staff committee liaison.
For many associations, their #1 revenue driver and member benefit is their annual conference. With events being such an important part of the member experien.
The weekly list of free educational events and resources for the association community Life cannot be delegated. Only a few have integrated AI into their operations, primarily in marketing and communications. Gen Z and events. Host: Momentive Software *All events are online at Eastern Standard Time unless otherwise noted.
Selecting the best event technology for your association is crucial for creating engaging events and meetings for your members. But with so many different vendors on the market, trying to make sense of all your options is often overwhelming. Looking for guidance in choosing your association’s event technology provider?
To generate excitement and attract new customers, you host a grand opening event with drinks, snacks, and a 10% discount on every purchase. Whether you want to boost sales or improve employee retention , events present a valuable opportunity for small businesses that want a concentrated burst to their results. Educational events.
The weekly list of free educational events and resources for the association community The health of an organization is directly proportional to the speed at which truth travels within it. Content marketing. A marketers life is so much easier when you have a content strategy, which is why Im always harping on this point.
If you’re like most associations, it’s likely that your member dues have been in decline and that means you’ve got to look at other ways to make up for that difference, Diversifying revenue streams is key to long-term success, but your association doesn’t need to look far for solutions.
As COVID-19 forces events from in-person to virtual , the first and most essential thing is a mindset shift: Going digital was not your plan, but it’s your chance to make the most of a bad situation. Your event can be one of the things that meets that need. Run automated campaigns to promote your event. Let’s refocus together.
Your association’s events hold a significant role in establishing your organization’s prominence. They serve as catalysts for strengthening your community, enhancing brand recognition, facilitating networking opportunities, establishing thought leadership, and generating revenue.
Regular pricing reviews will keep your association ahead of competitors, alert you to missing revenue opportunities, and ensure you dont lose relevance with your members. Market conditions will always shift, member expectations will evolve, and economic factors like inflation can influence perceived value. Here are four key factors: 1.
During this Coronavirus crisis, many planned conferences are being transformed into virtual events. So, beyond your standard questions about event schedule and production cost, what are the other most important questions to ask a virtual events vendor as you investigate their services? How do you price your virtual events?
The weekly list of free educational events and resources for the association community… Economic outlook for associations. Please consider participating in Marketing General Inc.’s Event planners did it. Virtual event sponsorships. Virtual event tips. Here are the educational events scheduled for next week.
The weekly list of free educational events and resources for the association community… Will I see you at ASAE TEC next week? Here are the educational events scheduled for next week. If you have any free webinars or events coming up, please send me the link. Join AWTC for our biggest event of the year. 1 CMP credit.
The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. Virtual event sponsors and exhibitors.
The weekly list of free educational events and resources for the association community… New member onboarding. We’ve had a few months now of quickly planned virtual conferences and learning events. Virtual event sponsors/exhibitors. Here are the educational events scheduled for next week. Kristi Hedges, Forbes ).
The weekly list of free educational events and resources for the association community…. Casey Gale at PCMA Convene writes about two associations that tweaked their plans for a second year of digital events. Amanda Milligan, Content Marketing Institute ). Here are the educational events scheduled for next week.
Learn how to use your data to find new event audiences, segment members for more personalized outreach and show sponsors the value of their participation.
Driving event attendance. When you offer early-bird discounts or group rates, you can fill event openings quickly, giving you a better idea of the demand for your events. Try using discount promotions in your associations e-commerce site to create an influx of revenue, especially during seasons of slow sales.
The weekly list of free educational events and resources for the association community… On my calendar. James Young at Product Community shares ten revenue-generating product ideas. James Young at Product Community shares ten revenue-generating product ideas. Association marketing. Post-event attendee engagement.
The weekly list of free educational events and resources for the association community…. They also describe how credentialing programs can help your association increase member engagement and revenue. I love Marketing General Inc.’s I love Marketing General Inc.’s James Bell III, Event Garde ). Board strategy.
The weekly list of free educational events and resources for the association community… Virtual association survey. Event communications. MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. Here are the educational events scheduled for next week.
The weekly list of free educational events and resources for the association community…. Together, with your cohort, you will solve the virtual event networking problem while participating firsthand in a variety of virtual networking experiences. Here are the educational events scheduled for next week. Fri 1/22 at 1 p.m. –
The weekly list of free educational events and resources for the association community… Design thinking demystified. The future for event planners. What does an uncertain future hold for association event planners and association meetings? Virtual event sponsorship example. Tony Rossell, Marketing General, Inc. ).
The weekly list of free educational events and resources for the association community… On my schedule. On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations.
The weekly list of free educational events and resources for the association community… Request re career section on association website. Open Space event design. After an informative discussion in ASAE Collaborate, TopClass LMS was inspired to introduce the Open Space event format to those who can’t access the forum.
The weekly list of free educational events and resources for the association community…. Here are the educational events scheduled for next week. If you have a free webinar or event coming up, please send me the link before Wednesday evening the week before it’s scheduled. Good advice never goes out of style. More info/register.
The weekly list of free educational events and resources for the association community…. They urge associations to stop living in limbo and start planning virtual events for 2021. Here are the educational events scheduled for next week. Delivering Your Hybrid Event: Tips From The Trenches. Host: Event Manager Blog.
The weekly list of free educational events and resources for the association community… Looking forward. This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. Here are the educational events scheduled for next week. The future of work.
The weekly list of free educational events and resources for the association community…. Mike Murray, Content Marketing Institute ). Here are the educational events scheduled for next week. If you have a free webinar or event coming up, please send me the link before Wednesday evening the week before it’s scheduled.
The weekly list of free educational events and resources for the association community… Virtual conference pricing. Here are the educational events scheduled for next week. If you have a free webinar or event coming up, please send me the link before Wednesday evening the week before it’s scheduled. Fri 9/11 at 1 p.m. –
The weekly list of free educational events and resources for the association community… “Life shrinks or expands in proportion to one’s courage.” Are you earning their permission to provide content, benefits, events, ideas, answers, and connections? Non-dues revenue. Event close. Anais Nin Engagement. More on engagement.
The weekly list of free educational events and resources for the association community…. Here are the educational events scheduled for next week. If you have a free webinar or event coming up, please send me the link before Wednesday evening the week before it’s scheduled. Association performance and priorities. Host: Fridays@4.
The weekly list of free educational events and resources for the association community…. Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. Event safety. During the last one, they introduced their event safety playbook full of tips and resources.
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