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Let’s take a look at a few ways you can shift challenges into opportunities, keep your association top of mind, and maintain your revenue stream in 2023. Look Beyond Top Line Revenue Most people define success by revenue generated, but in today’s economy, we need to go beyond the numbers. Read more about their story.
Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Once you start thinking creatively, you can use all that content you prepped for your event to keep members engaged and increase revenue.
Introduction Is your association looking for new non-dues revenue ideas? With a learning management system (LMS) your association can prioritize non-dues revenue while boosting learner engagement and streamlining staff processes. Here are eight non-dues revenue ideas for your LMS: 1. There’s the rub: great content. Learn more.
Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. She shares three questions to help you declutter your media and other non-dues revenue products before adding anything new. Membership value. Association AI. Host: rasa.io
Have conversations with volunteers and staff about how you can all set an example for others. She also shares examples of companies who built successful products but lost sight of what made them great. Ive got a couple of ideas: industry jump-start courses and early-career microcredentials/digital badges. Association SEO course.
We already know that not only does eLearning provide a valuable member service , leading to higher member retention rates, it can also generate an important additional source of non-dues revenue. Non-Dues Revenue Potential of Digital Badges for Associations. Value of Digital Badges for Association Members.
Nominate yourself or a woman who works in the association industry for an award in one of three categories: technology leader, innovation, or technology champion. Education revenue. Hmm, that’s what my industry partner clients do. Rosie Campbell at Beam Content believes empathy is the skill that will rescue content marketing.
If you’re like most associations, it’s likely that your member dues have been in decline and that means you’ve got to look at other ways to make up for that difference, Diversifying revenue streams is key to long-term success, but your association doesn’t need to look far for solutions.
Learn about the principles of this approach and see examples of content that can be trusted. Business Growth Hacking Lab To grow your membership and non-dues revenue to the next level, what changes must be made in marketing, tech, people, and business development? 1 CAE credit. More info/register. More info/register. Host: WorkerBee.TV
For the tenth year, input from association professionals is helping iMIS uncover industry trends in membership engagement and retention levels, digital transformation, and more. Explore strategies to revitalize your association’s digital foundation, with a central focus on leveraging learning technology to kickstart revenue generation.
These may have not been a big revenue generator for you, but they provided a much needed connection for your members and delivered value to them. Like others, revenue is most likely top of mind for your association. We are going to share three ways to generate new revenue using your data. No two members are alike. Affiliates.
, this metric is actually an effective growth strategy to help you counteract churn and increase overall revenue. Defining Net Negative Churn (+ How It Relates to Revenue). Net negative churn means that over a given period of time, you lost customers but still grew your overall revenue. DropBox’s pricing is a good example.
The association industry is at a crossroads. From AI-driven personalization to cloud-based management systems , digital transformation enhances efficiency, engagement, and revenue opportunities. Create New Revenue Streams Beyond Membership Dues What We Learned Relying solely on membership dues is risky.
Associations are always looking for new and creative ways to drive additional non-dues revenue. At a recent Association SIG Summit, Blue Sky Client Success Manager, Kara Adams, joined a group of association executives as they crowdsourced ideas to drive non-dues revenue. Anything you think we are missing? Comment below! Sponsorships.
Halmyre explains how associations can address these issues and meet the changing needs of industry professionals. Karine Desbant at MCI describes how their client associations are generating new revenue streams and growing membership by repurposing content. This session offers real-world examples, videos, and interactive discussions.
The importance of revenue diversification was made painfully obvious during the pandemic. Associations that relied too heavily on one revenue source, like the annual meeting or membership dues, had a tough time. Revenue diversification is an essential strategy for achieving the financial stability needed to drive your mission forward.
In 2025, Congress is likely to consider new tax increases on association revenue, such as membership dues, sponsorships, investment income and educational program revenue. Here’s an opportunity for associations to work with industry employers to provide this in-demand training. Tax reform threat. Purchasing decisions.
Taking a strategic approach to driving non-dues revenue might seem challenging. Read on for proven techniques and technolog ies that will help you boost your non-dues revenue in no time. . Driving non-dues revenue is critically important to your association’s long-term success. Strategies for driving non-dues revenue.
For most associations, membership dues represent the single largest source of revenue. So, what can your association do to retain, and even grow, membership dues revenue? For example: . Some tips: Explain in clear, simple terms how your association makes a difference for your industry or profession.
For example, you may have wanted to ask questions like: “What if we hosted our event for free?”. Tip #3: Find new revenue opportunities. You can still generate revenue but the audience doesn’t pay to attend. For example, because the virtual events were free you probably had a higher attendee count than at your in-person events.
Save yourself, save your kids, and set a good reading and thinking example for those around you. YMCareers explains how to become THE career development destination for your members and industry professionals. This session offers real-world examples, videos, and interactive discussions. Repurposing webinars. Career centers.
Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset. Virtual event sponsorship example. After nearly half a year of challenges and tough decisions due to COVID-19, the industry has had to adapt to stay afloat. An optimistic virtual future.
These might fall into the following categories: Generate leads and sales Increase brand awareness Strengthen customer relationships and loyalty Give back to the community Network with other local organizations Recruit new employees Boost employee satisfaction For example, lets say your small business is a gym.
The greater the participation, the richer the data available to you on industry trends regarding workforce models, compensation, and security, so please participate. Non-Dues Revenue, Partnerships & Sponsorships: What’s Working & What’s Not. COVID has cut into associations’ non-dues revenue streams in a major way.
Here are five examples of priorities you might find in your association’s strategic plan, along with key points for how community helps. Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. Where community fits in: Be your industry’s thought leader.
Although written for event platform Hopin users, many of these virtual event tips apply to any platform, for example, developing an attendee video guide and holding screen. ExpoChat is a Twitter-based conversation on topics related to the trade show industry. Virtual event tips. Kendall Walters, Vidyard ). 1 CMP credit. Host: Feathr.
For your association’s member businesses, this may mean mastering new emerging technologies in your industry or even hitting specific success metrics within their own internal processes. However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals.
Building an association website with valuable content and an attractive web design can help you: Retain current members Attract new members Raise the value of your sponsor packages Boost event registrations Drive non dues revenue Gather key data about member behavior Curious about what makes an association website shine? Member directory.
Get an overview of terms and technology concepts having to do with LMS-AMS integrations, discuss the important end-user and association staff benefits—and potential pitfalls—of LMS-AMS integrations, and see live examples of LMS-AMS integrations. – Revenue Success from Scratch: One Association’s Story. 1 CAE credit.
And the examples go on and on. However, I wished they could have utilized me to help grow their revenue and monetize data for their industry. How many more products and services could I have helped deliver to the industry we served? We all come to this industry to change the world, not necessarily for a paycheck.
The weekly list of free educational events and resources for the association community… Industry careers website. Once again, I’m asking for good examples of association (or association foundation) websites that feature an industry careers section. Please send me links if you have one or know of a good one. 1 CAE credit.
This is NOT the time to slow down on your initiatives for the future… That’s what I want for our industry. The Future of the Event Industry: 2021 Outlook. One year into the pandemic, the future of the event industry in 2021 is still uncertain. How to Increase Your Corporate Sponsorship Revenue. Wed 2/17 at 2 p.m.
Does your association have a career section for people curious about entering your industry or profession? I’m looking for examples for a post I’m writing. I love this page from SEMI about the semiconductor industry. That explains the interest in communities like Non-Dues-A-Palooza and Professionals for Association Revenue.
On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations. Non-dues revenue. Membership app adoption. AI for associations. More info/register. 1 CAE credit.
Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm. Top Trends to Increase Non-Dues Revenue and Membership Dues in 2021. Driving Revenue with Contextual Engagement and Marketing. Burning Man FOMO. 1 CMP credit.
As hard as this is to hear, given what’s happened in associations this year (canceled meetings, revenue down, staff layoffs), it’s unlikely we’ve seen the bottom yet, and it’s likely we won’t see it for another 12-18 months. Back to the example of an annual conference, unlike six months ago, there are success stories on going virtual.
AI has garnered a lot of global and national attention across most industries in recent months. For example, if you’re a marketing specialist, you might ask the tool to help compose tweets for podcast promotions or come up with a few subject lines for your emails.
She’ll be joined by community professionals, industry experts, and global thought leaders to explore a different topic each week. Lori Ely, Chief Revenue Officer, Results Direct | RD Mobile. Fri 4/10 at 1 p.m. Engagement That Scales. Join Rachel Happe for a weekly live conversation with a new special guest every week.
The labor shortage America is currently experiencing is the largest issue disrupting supply chains, disrupting every industry and causing every member to rethink how they get the work done. ExpoChat is a Twitter-based conversation on topics related to the trade show industry. .* – The Labor Drought… Where Are the People.
Events play a key role in engaging your members, generating revenue, and achieving organizational goals. Start by identifying the specific goals you want to achieve, such as increasing member engagement, driving more revenue from events , or helping members earn CE credits. Some may be designed for specific industries or event formats.
She was the first to hold the position at Higher Logic and one of the earliest to hold the title in the industry. The Community Roundtable’s annual report, the State of Community Management, is one of the biggest data sources grounding the community industry and the community management profession. And what does the data show?
We hope you’ll join us to explore where the industry is heading—or better yet, where you’d like to take it. With remote work and learning becoming the norm for many of your members, there are more competitors providing professional development in your industry than ever before. More info/register. Fri 5/21 at 12 p.m. CAE credits.
Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. Chapter sponsorships. Virtual event sponsors and exhibitors. Host: Cvent.
Hear three examples of how our customers have addressed this very challenge using practical, cost-effective strategies. ExpoChat is a Twitter-based conversation on topics related to the trade show industry. Hear about the process of establishing digital Covid records and the implications for the meetings and events industry.
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