Nonprofit Marketing Guide

APRIL 16, 2015

Looking for some good examples of nonprofits on Instagram? San Francisco Museum of Modern Art https://instagram.com/sfmoma/. Grab your phone and get inspired. ANIMAL RIGHTS. Talia looks like she’s ready for her woolcut next month. That’s the real start of spring! ASPCA https://instagram.com/aspca. EDUCATION.

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AvidXchange: Association Management

AUGUST 17, 2023

The AvidXchange Podcast Network just posted a new episode of its “Middle Market Report” program. JARETT TRAN Welcome to the Middle Market Report podcast. On this show, we sit down with thought leaders from various sectors within the middle market to discuss the trends and innovations impacting their industry.

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Association Adviser

MAY 8, 2017

In current business lingo, “disruption” means any business model, marketing schema, supply chain or source that changes the way we view the creation and delivery of products and services in an innovative, positive way. The registration area of MPINCC’s Annual Conference & Expo at the Moscone Center in San Francisco.

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Event Industry News

SEPTEMBER 27, 2019

Munich, New York, San Francisco and Beijing – four destinations on three continents in five days. Hear more about this award-winning event as well as other examples of the global live marketing’s agency’s work at the Event Design Lecture Series at University of Westminster on Monday 7th October from 5pm – 8pm.

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Nonprofit Marketing Guide

MARCH 9, 2011

During the webinar, I’ll walk you through the three plots described below and give you examples and tips for how to tell these stories and how to use them in your marketing and fundraising. All three have very basic elements, and all three are invaluable in nonprofit marketing. Want More Details and Examples?

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Nonprofit Marketing Guide

NOVEMBER 12, 2018

For example, an animal shelter’s keywords might include words like Lost Pet, Find Pet, Dog Care, Cat Care , and Puppy Training. For example, add a geographic element, such as “Free Food in San Francisco” or a participant/supporter element, like “Puppy Training for Families with Children.”.

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Nonprofit Marketing Guide

MARCH 8, 2011

One Warm Coat is based in the San Francisco Bay Area, but Albert’s story takes place in Thoreau, New Mexico. Have some examples or other tips to share for telling the story when you are connected indirectly? One Warm Coat helps other nonprofits and individuals organize coat drives. Leave them in the comments.

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Associations Now

AUGUST 7, 2015

Late last month the San Francisco Travel Association (SFTA) made headlines when it became the first destination marketing organization to partner with Airbnb. As the destination marketing organization for San Francisco, we’ll continue our strong relationship with the hotel community as we leverage this new way of doing business.

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Associations Now

APRIL 27, 2016

reaching a peak near San Francisco. And those cities that do cost significantly more than average—San Francisco’s $547.34 in particular, where rates decreased in just 11 of the top 100 markets, according to the index. For example, Washington, DC, has a relatively inexpensive hotel cost of $245.81

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Associations Now

AUGUST 4, 2017

Indianapolis is a great example of this phenomenon: Salesforce bought marketing-tech success ExactTarget, enabling a cadre of newly-anointed entrepreneurs to launch their own ventures and startups, further spurring activity in the city. For example, the Indianapolis Zoo recently opened a new, eco-conscious private events pavilion.

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Nonprofit Marketing Guide

DECEMBER 7, 2011

“My name is Matt Silva, and I work for a nonprofit based in San Francisco called EARN. I think what we’re finding is that, like most organizations, PR, branding, marketing, and online engagement (including social media) will all be important functions for us. Can you help me answer this question?

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Event Industry News

DECEMBER 17, 2021

The rebrand coincides with a recent surge in growth on the company’s European market, and includes a new logo, color scheme, and website. Media Vision was founded in 2002 in the San Francisco Bay Area, but the company’s defining milestone came in 2006 when it began a long-term partnership with respected AV manufacturer, TAIDEN.

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SCD Group

AUGUST 30, 2012

Example: Nationwide bumped ad buy 35% to $200+ million in 2011. Yet, share of auto insurance market shrunk to 4.1%. Here are some examples: · American Academy on Communications in Healthcare (AACH) wanted to reach chief medical officers at major medical centers. Gaming is Growing: MoreBusinesses Getting Their Game On.

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Beth Kanter

DECEMBER 1, 2016

I think of GivingTuesday as a great example of a sharing economy fundraiser. Now, instead of relying on brands to market to us as consumers, we’re using the influence of friends and family to make decisions. Economists refer to this as a “sharing economy”, or one that is based on peer-to-peer transactions.

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Associations Now

SEPTEMBER 24, 2015

Respondents to a new survey from the Internet Marketing Association reported strong benefits of mentorship. A new survey from the Internet Marketing Association found that those with mentors find significant benefits from this type of relationship from an early age, and many people are seeking out mentors.

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Associations Now

MAY 29, 2014

For example, in Washington, DC , a local food truck group has battled restrictive zoning regulations.). The firm, whose unfettered-free-market views align with those of the food truck groups, has assisted Geller with strategy in legal challenges targeting city regulations.

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Achieve

SEPTEMBER 18, 2024

Nonprofits rely on raw data to learn about supporters, track the success of marketing and fundraising campaigns, and measure program progress. For example, are you targeting donors, grantmakers, or volunteers? Consider the success of your past marketing or communications efforts. Let’s get started! Understand your audience.

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Beth Kanter

NOVEMBER 18, 2013

I was delighted to discover Leah Neaderthal, Co-Founder, Lean Impact who has done amazing work applying lean start up principles to all aspects of nonprofits. Her organization is hosting two Lean Impact, one in December in NYC and one in January in San Francisco (I’m a judge for the San Francisco event). No worries!

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Associations Now

SEPTEMBER 26, 2014

The companies will pledge to use their joint marketing and distributing clout to offer access to smaller portions and lower-calorie soda options in stores and vending machines, among other points of sale. The effort “is a true example of that philosophy. Neely said in a statement. ” A Changing Soda Landscape.

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Associations Now

JANUARY 12, 2015

We always try to find founders with huge, audacious visions and the chops to actually pull those visions off in markets where they’re going to grow massively,” Founders Fund partner Geoff Lewis told The Washington Post last week. And this company checks all those boxes.”. A Pot Startup in Action. A Pot Startup in Action.

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Associations Now

MARCH 4, 2014

“This mission doubles as marketing for the center, since visitors who attend these events may become future members. “Interestingly, the more coworking spaces that are present in an area, the more profitable the spaces are,” the study states, citing New York City, London, and San Francisco as examples.

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Associations Now

JUNE 9, 2015

Read on for a few examples. All they care about is the price because it’s a commodity market mostly. I think people still use Airbnb because it’s kind of a commodity market by market so when they go to New York they go to Airbnb, right, maybe?”. BLLA Hotel Investment Conference. The reality is that these are full units.”

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Beth Kanter

MARCH 3, 2015

The book goes into detail about each of these triggers, describing how they work and examples of how organizations and people capture attention. The chapter gives examples of recognition, validation, and empathy create an attention trigger. Parr shares two examples of a fundraising pitch. It is based on reciprocity.

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Associations Now

JANUARY 13, 2016

Last month, Knowledge@Wharton shared GameStop’s story after Eric Oria, senior director of marketing strategy at GameStop, spoke at the second annual Customer Centricty Summit in San Francisco. This is where PowerUp shows its real benefits for GameStop’s marketing and sales efforts. Personalize everywhere.

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Beth Kanter

JANUARY 28, 2014

Here are the simple rules for nonprofit marketers as explained in this article in Social Media Today : Start with a hypothesis. Establish A Singular Variable: Don’t try to test more than one variable at a time – just pick one thing to test. Share an example of your experiment in the comments.

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Association Adviser

FEBRUARY 18, 2014

High performing companies and associations are realizing that the ultimate goal is not coming up with great ideas or being the first to market. For example, Cal CPA’s Angelo cited the tremendous adoption of webcasts over live classroom sessions for continued professional education. Great ideas are a dime a dozen.

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Beth Kanter

MAY 28, 2014

Humberto Kam , Director, Online Engagement & Marketing, Monterey Bay Aquarium. James Nickerson , Social Media Strategist, San Francisco Gay Men’s Chorus. Matt Fitzgerald , Attention Lab Director, Upwell. Abdi Soltani , Executive Director, American Civil Liberties Union of Northern California.

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Associations Now

MAY 3, 2016

Founder Alex Plaxen got the idea for Little Bird while he worked with his prior firm, EventRebels , where he was its director of marketing. At last year’s DreamForce conference in San Francisco, he was the most prolific tweeter out of an attendee list of 170,000. So, what’s his trick?

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Beth Kanter

AUGUST 27, 2014

h/t Robert Scoble ) This aggregate data shows exactly when and how many people in the San Francisco were bolted awake by the recent Napa Valley earthquake. For example, this report that ranked most sleep-deprived cities around the world. Will adds for those types of products follow me all over the Internet and Facebook?

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Beth Kanter

JUNE 12, 2012

Transparency is crucial because tracking, profiling, and behavioral marketing to users has become a widespread, global practice that often leaves us befuddled. There is so much more to privacy than this, but you can help bring it all to life in your everyday practices and set an example for others to follow at the same time.

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Beth Kanter

SEPTEMBER 19, 2012

And it makes sense: According to Facebook Marketing , 92% of people trust the word of mouth of family and friends, as opposed to only 47% who trust television, radio and newspaper. This is a great example of meeting people where they are, and providing value to your audience at a time when it makes sense for them.

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Beth Kanter

JANUARY 4, 2016

For example, just a few weeks ago I decided to kick a bad habit to curb: sleeping with my mobile phone which was disrupting my sleep. I also facilitated several design labs with nonprofits as part of the research for the Happy Healthy Nonprofit at the Alliance for Nonprofit Management and the National Arts Marketing Project.

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Higher Logic

NOVEMBER 29, 2018

Nope, this all began (on a much smaller scale) back in 1986 when friends Larry Harvey and Jerry James built an 8-foot tall human effigy and burned it on Baker Beach in San Francisco (population: 35). For example, on any visit to the Temple (pictured), you’ll likely notice people weeping inside. A new trend? 2: Gifting.

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Beth Kanter

JANUARY 22, 2018

For instance, the San Francisco Museum of Art has 34,678 items in its collection. For example, in Liberia, the bot asked 13,000 young people if teachers at their schools were exchanging grades for sex. Do you want it to assist in marketing to build your email list or delivery of services? Is it complex or simple?

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Beth Kanter

NOVEMBER 4, 2013

There arealso two Lean Impact Summits taking place, one in December in NYC and one in January in San Francisco (I’m a judge for the San Francisco event). If you’re looking for examples of lean startups , there are hundreds. 10 Changemakers Using Lean Startup Methods For Greater Social Impact by Meg Rulli.

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Nonprofit Marketing Guide

DECEMBER 23, 2010

The trustee not only knows about the Burton affair with Taylor, but also, in an only-in-Hollywood twist, once kept her as his own mistress in San Francisco, although she dumped him after he put her through art school. No, this little game of ethics-in-fundraising one-upmanship is really a squabble over a woman.

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Associations Now

AUGUST 27, 2015

The Radio Television Digital News Association (RTDNA), which represents journalists working in electronic media, had already raised alarms about safety after TV news crews in San Francisco were robbed at gunpoint in July while reporting on a murder.

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