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How to Convince Employers to Pay for Professional Development

WBT Systems

This is the type of marketing campaign that can be pushed year-round to not only increase business for your educational programs but also to increase member recruitment. Review the employee handbook. Consider it a public service announcement (PSA) of sorts for your industry—and association. Talk to the HR department.

How To 229
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Four Human Resources Trends to Watch Next Year

Associations Now

Whether it’s boosting your recruitment marketing or introducing your team to AI-powered machines, there are a lot of HR trends to keep an eye on for next year. Marketing gets a starring role in recruitment. Here are a few that could affect your organization. In fact, he argues, it’s an imperative.

Resources 102
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A Guide to Children’s Ministry Volunteer Training Programs

NXUnite

But it isn’t simply enough to recruit volunteers and thank them when their work is done; it’s your responsibility to equip them for this essential role with the training and resources they need to excel. Recruit experienced trainers. Also, consider recruiting trainers who specialize in different aspects of your ministry.

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Top Tips From 2018 Membership Hacks

Associations Now

Savvier member recruitment. This year, a few associations took clever approaches to traditional member recruitment campaigns. But you don’t need a major retail event or sports month to recruit prospects. You can peruse the full collection at your leisure by scrolling through the archives. Personalization made simple.

Tips 103
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Improving Nonprofit Productivity with SOPs and More

Nonprofit Marketing Guide

If there’s one thing nonprofit marketers could use more of, it is likely time and resources. We cover this concept a lot at the Nonprofit Marketing Guide including how to do this while remaining Calm, Not Busy. Automation Tools are software that performs tasks automatically to reduce manual effort, such as email marketing automation.

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Association Brain Food: 9.23.22

Reid All About it

Join KiKi L’Italien as she interviews the author of The Association CEO Handbook Paul Belford about the role of the association CEO in today’s environment. Thorben Grosser, VP of Product Marketing, EventMobi. Learn about digital content structures that work for recruitment, retention, and revenue. More info/register.

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Speaking to Alabama Law Students about the Association World

Association Navigator

Jerry’s book, Association Law Handbook , is in the Fifth Edition and it’s a great reference tool for association and non-profit lawyers. On most days I answer regulatory questions but I’m also involved in designing social media strategies, managing finances, recruiting new members, and planning future events. Jacobs , dean of the D.C.

Alabama 100