How to Write and Distribute a Nonprofit Press Release
Wild Apricot
NOVEMBER 6, 2020
Looking to write a nonprofit press release and aren't sure where to start? Here's everything you need to know + examples and a free template.
How to Write an Event Press Release + Templates
A2Z Events
DECEMBER 2, 2024
Those days are long gone, but the press release has replaced these announcements. A well-crafted press release proclaims the value of your upcoming event, helping you promote the occasion and even attract attendees and media attention. What is an Event Press Release? Headline Start with your headline.
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Writing a Press Release for Associations
GrowthZone
FEBRUARY 7, 2018
The purpose of a press release is to get attention, make news, and generate publicity. Download How to Write an Association Blog People Will Read. The Basics of Crafting a Press Release: Make it newsworthy; it’s not an ad, it’s a news article. A Press Release Should Not: Be longer than 1 page.
How to Write a Proclamation for Industry Support
GrowthZone
SEPTEMBER 7, 2020
Promote Post the photo on your website and social media as well as distribute a press release. How to Write a Proclamation. The post How to Write a Proclamation for Industry Support appeared first on GrowthZone. If this isn’t possible, ask the official if they can provide a photo of the signing.
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We’re Cutting Through the Noise in May with Great Online Campaigns, Brilliant Press Releases, and New Rules for Marketing
Nonprofit Marketing Guide
APRIL 30, 2020
60-Minute Webinar] Learn how to plan seven great campaigns to raise awareness, build engagement, retain donors, and more! May 19: Relevant Press Releases: How to Get Attention in a Crowded News Cycle with Antionette Kerr. Free Webinar] Learn how to take control of your work life no matter what’s happening around you.
Hot Topics in June: Nonprofit Writing, Donor-Focused Digital, and Press Releases
Nonprofit Marketing Guide
MAY 30, 2019
Here’s what’s happening in June at Nonprofit Marketing Guide: Online Training: June 4 & 6: The 7 Styles of Writing Every Nonprofit Communicator Should Master [Two-Part Webinar Series] Learn how to master the seven styles of copywriting for more successful communications.
How to Create an Association Crisis Response Plan
GrowthZone
APRIL 26, 2018
If necessary, distribute a press release. SEE ALSO: How to Set Realistic Goals for Associations. The post How to Create an Association Crisis Response Plan appeared first on GrowthZone. If possible, communicate the steps being taken to resolve it as well as proactively alleviate fears.
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How to Keep Employees Focused When Stress Levels Are High
Associations Now
FEBRUARY 23, 2017
“The stress we’re seeing around political issues is deeply concerning, because it’s hard for Americans to get away from it,” APA Executive Director for Professional Practice Dr. Katherine Nordal said in a press release. The post How to Keep Employees Focused When Stress Levels Are High appeared first on Associations Now.
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99 Thanks For Playing: What I'm Reading
Thanks For Playing
JULY 11, 2012
How about a cookie ? Do you do press releases? How to Manage Social Employees, Social Media at Events, and Car Talk. Seeking community in associations since 2008. 11 July 2012. What Im Reading. 10 Skills for the future workforce. Want to reward your readers? Secret to success ? Long view, simplicity, speed. 2 hours ago.
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Press Release 101: Why You Need a Good ‘Nut Graph’
Nonprofit Marketing Guide
FEBRUARY 18, 2016
Your nonprofit faces long odds whenever it sends a press release to a reporter or editor. Even under the best of circumstances, your release is competing with dozens of other releases and story ideas to earn that journalist’s attention.
How to Become a Nonprofit Thought Leader
Nonprofit Marketing Guide
JULY 5, 2023
Getting Started with Your Nonprofit Thought Leaders Before writing press releases or blogs for thought leadership, consider what kind of thought leader your organization will be. Great thought leaders know how to write and speak , although most people are generally better at one or the other. Lean into those strengths!
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Higher Logic's Rob Wenger Announces New Role as Executive Chairman, Welcomes Kevin Boyce as New CEO
Higher Logic
AUGUST 15, 2018
Check out our official announcement in this press release. Our new platform integrations are well underway, our business results are hitting and exceeding their mark, and we’ve redefined how we do customer success. The time is right to focus on how to manage and scale our growth.
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World Health Organization Publishes Coronavirus Event-Planning Guide
Associations Now
FEBRUARY 27, 2020
The more general recommendations include, for example, establishing contact with local and national public health authorities and providing attendees with information on proper hand hygiene and coughing etiquette and how to access local healthcare if they need it. Please share in the comments.
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How to Build Your Capacity into Your Nonprofit’s Editorial Calendar
Nonprofit Marketing Guide
MAY 19, 2022
In other words, can the communications team produce the requested number of emails, social media posts, press releases, etc. Think about how many emails, social media posts, flyers, press releases, etc. This can work, as long as what’s asked for roughly matches the capacity of the communications team.
2015 Association Management Trends and Important News from YM
YourMembership
JANUARY 8, 2015
As quoted in our press release, “this significant addition makes YourMembership the leading engagement platform for organizations, delivering upon their mission of helping associations, organizations, publishers and other companies succeed by improving personalized user interactions across the web, social and mobile channels.”.
Do Your Nonprofit’s PR Efforts Include Diverse Audiences?
Nonprofit Marketing Guide
SEPTEMBER 24, 2020
When I advise nonprofits on how to build effective media relations strategies on a modest budget, I preach the importance of being focused. You can start leveraging resources like BlackPR.com – a service that distributes press releases to the Black media – and enlisting consultants or volunteers who are adept at reaching diverse audiences.
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Building Personas: Defining Your Audience
Higher Logic
FEBRUARY 8, 2018
From how to price offerings and ideas for new features or programs, to who they’re targeting - having a keen understanding of your competitors is critical. Start by searching their site for testimonials, case studies, press releases, or newsletter signups. What content and search terms do they search for on your site?
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What to Measure First
Nonprofit Marketing Guide
FEBRUARY 11, 2021
So I suggest you start with Outputs , and specifically measure that in three ways: How much new content you are producing The frequency with which you are share content (original, repurposed, and curated) across your primary channels How consistent you are with meeting your ideal communications schedule.
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Stop Approaching Public Relations Like It’s 2007
Nonprofit Marketing Guide
FEBRUARY 10, 2015
I came across an old group photo the other day when I was cleaning out some of my files — a picture of me with about 20 other reporters and editors who had gathered at the University of Maryland for a 4-day training session on how to cover nonprofits. The photo was taken in June 2007 — less than 8 years ago. Quite a bit.
How to Get Your Nonprofit’s Story Told During Covid-19
Nonprofit Marketing Guide
APRIL 23, 2020
So rather than blanketing newsrooms with press releases, I recommend taking a more targeted approach. Thankfully, the media database company Cision this week released its annual State of the Media survey, which included some timely guidance from journalists about how to pitch them during these challenging times.
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Association Brain Food: 9.13.24
Reid All About it
SEPTEMBER 13, 2024
He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Taught live by leading association heads of marketing, this course teaches you how to evaluate marketing copy and layout. Peterson, Tenenbaum Law Group PLLC Are press releases still relevant?
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Association Brain Food: 6.7.24
Reid All About it
JUNE 7, 2024
Chamber Pros Community describes how to use data to assess whether an event is still serving your chamber, chapter, or association. Josh Bernoff says generative AI platforms write with an “accent ,” that’s how you spot suspect content. Off-topic How to turn off Google’s annoying AI overviews and only get search results. |
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How to Find the Best Association Event Speaker
GrowthZone
MAY 23, 2017
press releases, logos on your site, social media promotion, email marketing, etc.). The post How to Find the Best Association Event Speaker appeared first on GrowthZone. Consider what incentives can you offer to encourage them to speak pro-bono. Source: Miranda Brookins, Demand Media.
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Stronger by Association: How to create a memorable recognition.
AMR Management Services
JUNE 26, 2012
How to create a memorable recognition and awards program for your association. An association will want to keep top of mind how to publicize the program in order for the association and the award recipients to gain the most benefit. Battle for Relevance: How Twitter, HBR and the Army Impact Associations (Part 1 of 2).
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How to Choose a PR Firm for Your Nonprofit
Nonprofit Marketing Guide
FEBRUARY 27, 2019
For instance, they can not only design your strategy, but they can also train staff, write press releases, and conduct media outreach on your behalf. The post How to Choose a PR Firm for Your Nonprofit appeared first on Kivi's Nonprofit Communications Blog. If your needs are extensive, such a firm might be your best bet.
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Mixed Links for Nonprofit Communicators – July 24, 2020
Nonprofit Marketing Guide
JULY 24, 2020
Find out How Boys And Girls Clubs Of Whatcom County Raised $308,000 With A Virtual Fundraising Gala And Virtual Auction. Here are 21 Mistakes Bloggers Make (and How to Avoid Making Them Yourself). Let’s talk about Social media silence: How to know when your brand should stay quiet. To post or not to post?
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A Bevy of Budget-Friendly Webinars for You
Nonprofit Marketing Guide
MAY 12, 2020
They start next Tuesday, May 19th with: Relevant Press Releases: How to Get Attention in a Crowded News Cycle with Antionette Kerr. Learn how to create a relevant press release that gets attention from the media no matter what is happening in the world. Learn More and Register. Learn More and Register.
Tuesday Buzz: Cloudy Days Ahead
Associations Now
JUNE 28, 2016
But in a new press release , Gartner says that anti-cloud sentiment is likely to fade away in a few years, as the offerings improve and bleeding-edge technology becomes cloud-only—think, for example, Adobe’s Creative Cloud offering, which is only available as a subscription service but is frequently updated for end users.
What to Measure First
Nonprofit Marketing Guide
FEBRUARY 11, 2021
So I suggest you start with Outputs , and specifically measure that in three ways: How much new content you are producing The frequency with which you are share content (original, repurposed, and curated) across your primary channels How consistent you are with meeting your ideal communications schedule.
Mixed Links for Nonprofit Communicators ? May 15, 2020
Nonprofit Marketing Guide
MAY 15, 2020
Find out How to Craft Powerful, High-Converting Email Copy [Updated for 2020]. Then, Lidia Varesco Racoma tells us How Nonprofits are Doing Email Marketing Right During a Crisis. And finally, learn Gentle Productivity: How to Be Productive without Being Hard on Yourself. Catch Up on Our Content from the Week….
How to Connect Your Communications With Your Mission
Nonprofit Marketing Guide
OCTOBER 24, 2019
We regurgitate old press releases and repurpose the same templates for our annual reports and donor communications. The post How to Connect Your Communications With Your Mission appeared first on Kivi's Nonprofit Communications Blog. So we take shortcuts. If we do that, we can affect change in remarkable ways.
Getting Started with a PR Plan
Nonprofit Marketing Guide
JANUARY 28, 2015
Now you’re probably wondering how to get started! Budget: How much money can you allocate toward PR? This will help you define your tactics and determine whether you’ll be able to hire an outside resource, subscribe to a database or use a press release distribution service. PR is not all about sending out press releases.
Girl Scouts Look To Boost Interest in IT Careers With New Cybersecurity Badges
Associations Now
JUNE 20, 2017
For instance, some of the skills Girl Scouts will master to obtain the badges will include ways to stay safe online and how to combat cyberbullying. They’ll also get an introduction to the work that cybersecurity professionals do in combating theft, extortion, espionage, data manipulation, and other criminal acts, Harper said.
Association Brain Food Weekly: 6.8.18
Reid All About it
JUNE 8, 2018
DelCor describes how to develop a technology project portfolio to guide you through these difficult decisions. and how to get the right statistics to prevent national and chapter level members from leaving. Content as Engagement: How to Make Your Website Insanely Relatable. Blog or press release? Lunch provided.
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Building an Association Crisis Communications Webpage
GrowthZone
APRIL 3, 2020
How to Keep Members Engaged Amid COVID-19. >> BLOG] How to Create a LinkedIn Group for Associations. >> Links to press releases. >> Must Haves: A brief description of the situation, cause (if available), likely impact, and what is being done to handle the matter. Why did this happen? /
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Mixed Links for Nonprofit Communicators – May 1, 2020
Nonprofit Marketing Guide
MAY 1, 2020
Learn How to Empower Your Supporters to Market On Your Behalf. 60-Minute Webinar] Learn how to plan seven great campaigns to raise awareness, build engagement, retain donors, and more! May 19: Relevant Press Releases: How to Get Attention in a Crowded News Cycle with Antionette Kerr. It’s an imperative.
How to Beat Your Writer’s Block
Nonprofit Marketing Guide
AUGUST 23, 2022
What to do when you have a topic, but you’re struggling with how to say it… Freewrite on your topic for 15 – 20 minutes. The post How to Beat Your Writer’s Block appeared first on Nonprofit Marketing Guide. Brainstorm 10 titles or headlines.
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How to Get More Patients Leads with Healthcare Marketing
CMA Solutions
MARCH 6, 2024
They can include press releases detailing newsworthy achievements, non-promotional contributions to trade publications, or—in the case of VSC, which capitalized on headline monitoring and timely pitching—interviews on health-related topics with magazines, podcasts, and TV newscasts. The tactics vary.
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Mixed Links for Nonprofit Communicators – May 8, 2020
Nonprofit Marketing Guide
MAY 8, 2020
This week we have some good news, problems with leadership, how to use video to market your org, some social media scheduling tips, and more. Find out how one organization used email with a direct mail appeal letter in #StayHomeShredLater – Combining online & offline messaging during a crisis. 6 Steps Inside!).
Are corporations making good on their racial equity pledges?
Candid
JULY 1, 2021
Mastercard ) or issuing periodic press releases announcing aggregate funding to groups of nonprofits (e.g., But this level of detail is not easy to come by; when it is available, it’s often dispersed across the internet—buried on funder websites, local news stories, or press releases. . the NBA Foundation ).
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How to Promote Your Association’s Job Board
YM Careers
JULY 29, 2024
Learn how to promote your niche job board. The post How to Promote Your Association’s Job Board appeared first on YM Careers by Community Brands. Your association’s job board provides big opportunities for your members, your organization, job seekers, and employers in your industry.
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52 27 Communications and Marketing Tactics for Nonprofits
Nonprofit Marketing Guide
JANUARY 3, 2019
Earned media, PR, press releases and other forms of media relations. Downloads, case studies, how to guides and other helpful content. Print newsletters with multiple articles that are typically more FYI, but will often include multiple calls to action too. Mobile apps. Testimonials, referrals and other forms of social proof.
How to Create a Job Board and Generate More Revenue
MemberClicks
DECEMBER 14, 2023
Here, we’ll cover the key steps for how to create a job board, including best practices, tips for SEO optimization, and how to choose the right job board software. How to create a job board What are job boards? Press releases – Create a press release for local publications and media outlets to promote your new board.
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Freebie: Monthly Prompts for Nonprofit Writers
Nonprofit Marketing Guide
DECEMBER 30, 2011
At the start of each month, I’ll send you an email with at least 10 prompts to get you thinking about articles, stories, press releases, blog posts, Facebook updates, letters, and other content that you could write for the following month. Smash through your writer’s block with my monthly writing prompts e-newsletter !
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