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The Nonprofit Marketing Summit Join us to uncover the core principles that have driven nonprofit success for decades, and dive into the latest innovative technologies to equip your organization with the tools to thrive in 2025. Learn about strategies for leveraging non-dues revenue opportunities strategically. 1 CAE credit.
In a recent episode of the Leading Learning podcast, Celisa Steele of Tagoras talked to Michelle Brien of Matchbox about authenticity and value in marketing, content marketing, generative AI, and more. Julius Solaris of Boldpush is a good follow on LinkedIn if you’re interested in event planning and marketing. 1 CAE credit.
This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. Powering Engagement with Persona-Led Marketing. Host: PCMA.
Some quick hits before we get to this week’s list of free webinars: Thought leadership is an overused buzzword but it’s also a highly effective marketing strategy. Characteristics of top-performing B2B content marketers. Marketing Charts ). Agility PR ). How to increase email sign-ups with better website forms. Fast Company ).
They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. Non-dues revenue. PAR explains why a business development strategy is vital to association revenue health. Association staff retention. More info/register. Fri 3/24 at 5 p.m.
Produced by the Giving USA Foundation and the Indiana University Lilly Family School of Philanthropy , Giving USA 2021: The Annual Report on Philanthropy for the Year 20 20 (key findings, 5 pages, PDF) estimates that charitable giving totaled $471.44 Total charitable giving grew 5.1 percent on a year-over-year basis in 2020 (3.8
But excellent content isn’t enough to gain market share. Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Chapter habits.
Following in the footsteps of Gen Con, the NCAA—which is hosting the Final Four in Indianapolis next month—has spoken out about a controversial Indiana state law that could allow businesses to deny services to the LGBT community on religious freedom grounds. On Thursday, Indiana Gov. We’ve made significant investments in Indiana.
In the movie Indiana Jones and the Last Crusade , after multiple threats to his life and overcoming impossible obstacles, Indy meets the Grail Knight, keeper of the Holy Grail. Marketing and Membership Communication. How do you handle marketing and member communications? Areas to think about might include: Membership Management.
Plus, offering members learning opportunities can help boost your association’s revenue. Here’s what we’ll cover: Express market demand for education opportunities. Express market demand for education opportunities. Your learning business will only be a success if there is a market for it. Research similar associations.
Written by Mark Mason, Indiana Gaming Commission Are you looking for a new stream of non-dues revenue to help your organization achieve its goals and carry out your board’s plans? There are currently more than 3,700 organizations in Indiana that are “qualified” to conduct charity gaming activities. What qualifies as “gaming”?
“Race Together,” however, was launched without any market research, something unusual for a company known for its strong marketing. The company breaks down its employee salaries, its revenue numbers, its approach to equity, and even the underlying code that runs its product. You Can See Through Them.
The core argument: how to split the $3+ billion in revenue the league generates, how to deal with player contracts and how to deal with the aftermath of the lock-out. Komen's executive vice president and chief marketing officer and the CEO of Komen's New York City affiliate both resigned. Founder Nancy Brinker resigned as Komen’s CEO.
But the Center on Philanthropy at Indiana University says we are experiencing the second slowest recovery since 1971. The data shows a troubling trend in the nonprofit sector: Donor populations have been shrinking for the past five years and revenue per donor has been flat. billion in revenue. What Is Happening.
How Your Association Can Drive Revenue & Growth with AI-Based Personalization. When AI is part of a well-formed marketing strategy, the rewards of effective personalization can be considerable. Organizations are not only seeing deeper engagement, but also increased sales and more diverse revenue streams. More info/register.
Green beans are all over the farmers market right now. Tackling Multicultural Marketing Like a Pro. Hear about the power of multicultural marketing in reaching the diverse consumers of today who want to see content that reflects their diversity in positive ways. Susan Garcia, MSEd, Program Manager, Indiana University.
Companies have dozens of options for spending their marketing dollars. He describes some solutions on the market now and where he thinks we’re headed. Jodi Harris, Content Marketing Institute ). Host: American Marketing Association. Host: American Marketing Association. Sponsorship strategy. 86 Robert’s Rules.
WBT Systems lays it on the line: “Associations with cohort-based online courses will dominate their market and provide the most effective, transformational educational experience to professionals in their industry.” The findings from this survey will be invaluable in helping you attract more sponsors and more sponsorship revenue.
Membership management software that includes: event management, content management tools, email marketing, online community, and dashboards. Integrated business modules include management of: customers, financial, orders and invoices, marketing, meetings and exhibitions, subscriptions, fund-raising, and system management.
2Heads Global Design , the UK’s leading independent experiential brand marketing agency have been synonymous with innovation and experience design for nearly 40 years. Virtual Technology can be used to bridge the gap and provide new marketing strategies when physical is not possible. Cadre shortlisted for Event Technology Awards.
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