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Millennials get their share of depressing headlines these days—like this one from NBC News : “Majority of millennials are in debt, hitting pause on major life events.”. A stunning sad fact: only 22 percent of millennials are debt-free. The state of millennial membership. The state of millennial membership.
They’ve often earned whatever credentials are available for their industry (whether those be undergrad or graduate degrees or certifications or other types of non-degree credentials). We’ll just recruit more early-career Millennials to make up for it.” What do those experienced professionals want?
“How can I recruit young professional members if there are no young professionals entering our industry?” Their industry is blue collar, but it is also one with excellent career and salary prospects and a clear educational track. That track just doesn’t happen to include college. What can we do about that?
And millennials are taking note. According to the plethora of research on millennial behavior, Gen Y embraces social responsibility. At the same time, millennials believe in giving back – but not necessarily with money. The researchers studied nine organizations to learn how they engaged millennials in their campaigns.
I recently attended a job fair and asked a job hunter if he thought about joining an association in his chosen industry to help him find a job and network since he was new to Florida. But it’s not just the millennials who are struggling with reasons to join their parents’ (or grandparents’) organizations.
It’s especially frustrating when these people are employers in your association’s industry or profession. In a Gallup survey, 87 percent of millennials said opportunities to learn and grow were important to them, and of that group, two-thirds said these opportunities were extremely important. Employees can’t fight this one alone.
Mentors are a vital part of any industry. Associations, which are widely-recognized experts in their industries, are stepping up to offer such programs. Since associations have access to accomplished industry professionals from many different companies, they are uniquely positioned to provide mentoring opportunities.
Association Success is running a survey to benchmark diversity in the association industry. This ten-minute survey will help all of us get a better, bigger picture of just how equitable the association industry is for everyone in it. 5 Tips to Engage Gen Z and Millennial eLearners in 2020 and Beyond. Career pathways. Host: ASAE.
Out of the Mouth of Millennials. Millennials are the largest generation in U.S. What do Millennials think about being put under the microscope? Rather than talking about them, let’s talk with them in this panel discussion consisting entirely of Millennials. Membership Recruitment and Renewal Strategies.
This article from eLearning Industry provides tips on how to foster knowledge sharing through online communities. Several recent articles and studies have outlined that the key benefits that the digital-savvy millennial generation want from associations are job opportunities, credentials and training.
A still relevant blog post by industry analysts Talented Learning outlines their top five reasons to invest in association learning technology. This post on eLearning Industry outlines “ How To Create An Effective Online Training Strategy “ Though written for a corporate audience, the tips are useful for associations also.
Whether industry-wide shifts, a stale or inapplicable value proposition to the prospective member, or external forces beyond your control, this is happening across the industry; associations aren’t filling the top of that membership pipeline. There’s no one simple reason, and no singular solution.
In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Where community fits in: Be your industry’s thought leader. Be the industry leader.
The weekly wrap-ups are a great resource to find industry provoking articles, blog posts, upcoming events, fun facts, and provide up-to-date news and tips found throughout the association and workforce space each week. We know that there are key points when recruiting new members to any organization that are crucial to survival.
“Millennials want a brand that motivates, guides, and connects them through experiences.”. – Brent James of Concept 21, a footwear industry leader. The Perks of Association Membership for Young Professionals is an unbranded, free flyer for associations to use for member recruitment. An association. JOB SEARCHES.
As we inch closer to leaving the European Union, recruitment pressures in the hospitality industry are undeniably growing. This is all bad news for the hospitality industry, which currently relies heavily on EU workers. Here’s how the hospitality industry needs to respond: Provide training opportunities. million people.
Building a network of peers and mentors within your industry. Personalizing your communications during recruitment and retention. Let’s go over some actionable insights from our experts, based on industry data, that can help you reach professionals earlier in their careers. Understanding Career Stages: When Do Members Join?
Soon Gen Z and Millennials will dominate most of the job force, impacting the future of work as we know it. Recruiting younger members by providing desirable benefits is vital for organizational success and longevity.?When Early careerists also responded that raising awareness was their second most important priority. . Volunteering.
This demographic has high expectations for their association memberships; with the influx of millennials and Gen Z into the workspace, associations must continue to consider their offerings carefully. By providing young professionals with the tools to become leaders in their industry, associations validate their value.” Click To Tweet.
Member recruitment, new revenue growth, generational shifts, technology demands, and the need to transform their organizations into “On Demand” service providers to meet the growing demands of their members – some or all of these make up the business climate associations must compete and succeed in today.
Joe Pulizzi at Junta42 shares a great idea for many organizations that’s also a natural fit for associations, and more imperative than ever since many have been losing traction in this area — Starting a News Service for Your Industry. Hue also believes it will be the key to recruiting and retaining Millennials.
Leveraging the Millennial Generation in your Workplace. Learn why digital badges are transforming the credentialing industry. Fri 10/7 at 12 p.m. Learn exactly how you can optimize your organization for a multi-generational workforce. More info/register. Hosts: Breezio. Maryland Dept. of Commerce. The Maryland Internship Network.
Out of the Mouth of Millennials. Millennials are the largest generation in U.S. What do Millennials think about being put under the microscope? Rather than talking about them, let’s talk with them in this panel discussion consisting entirely of Millennials. Membership Recruitment and Renewal Strategies.
Ask industry suppliers to sponsor scholarships for Gen Z too. Design events where Gen Z can meet with industry professionals 5, 10, or 15 years ahead and learn how they found their first jobs or built their careers. Host AMAs (Ask Me Anything sessions) where industry leaders give younger members inspiration and direction. #2:
Untethered is an industry event aimed at educating and connecting event professionals during this time of profound change. It’s open to all event industry professionals and event technology providers as a source of information and connection as we go through this time together. Tue 5/19 from 11 a.m. Tue 5/19 at 1 p.m. Host: Idealware.
In seven minutes, you can help our community learn about association industry trends in membership engagement and retention levels, digital transformation, the adoption of AI, generational priorities, and more. Many associations are putting great emphasis on career websites , so they can help industry employers with workforce development.
This article uncovers the key survey insights, offering a data-driven look at the trends and opportunities shaping association industry trends. This optimism is further reinforced by stable or growing marketing budgets, with over 40% of associations expecting their budgets for recruitment and engagement to either increase or hold steady.³
In their report, Next-Level Governance : Leading with Strategic Agility , they describe the critical elements for reinventing governance so you can position your association to deliver value to your members and industry amidst any disruption. Unlike on Threads, which, Kate Lindsay at Embedded says, is “ a mecca of Millennial brain rot.”
Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. The most effective recruitment techniques, in order: Word-of-mouth recommendations. Get some industry buzz going with an online learning challenge. Email marketing.
The associations being served by AMC’s come in a variety of sizes, and represent a large spectrum of industries and professionals. We believe the AMC industry will continue to experience growth opportunities for the foreseeable future. These include: How to remain a relevant concern for their members and industry they serve.
These perks are meant to reflect a culture that helps employers recruit and retain top-rate talent to their organizations. This intensely thought out presentation has earned praise across the industry for its meticulousness and clarity. What a millennial wants. What is the benefit of benefits?
Recruiting new members and keeping them engaged is a crucial activity for all associations. And while it’s a challenge to engage any of your member base, engaging young members can feel particularly daunting—particularly younger Millennials and Gen Z. Also consider hosting workshops to assist members who are brand new to the industry.
and the Event Industry: A Fast-Track Guide to Compliance. Learn about the legislation and its effects on the industry, including the importance of implementing new policies, procedures, and infrastructures. – Adapt to Attract Millennial and Gen Z Talent . Millennials make up the largest segment of the workforce.
Consider linking ambassadors to a subgroup based on their industry background, a personal hobby, or how long they’ve been at your association. . Encourage qualified volunteers to offer their specialized industry knowledge to create continuing education courses or webinars for your members. Mentoring program.
In the Global Millennial and Gen Z Survey , 40% of Gen Z respondents volunteered or have been a member of a community organization, non-profit, or charity. Look for job board technology that integrates with your association management software (AMS) to position you as a leader in industry insights.
These meetings are by and large fairly homogenous gatherings of standards professionals with deep experience in standards and who are skilled at representing their companies’ interests in industry alliances and consortia. Are your board and committee leadership committed to recruiting new younger members?
Let’s explore 10 of the newest industry statistics revealing various association communication challenges, and thus, opportunities for strategic improvement. You’re on the same team. Cheer for each other. 10 Association Communications Stats + Membership Tips.
Membership to Leadership: RecruitingMillennial and Gen Z members to the Leadership Pipeline (CRVM June Crunch and Munch) An active volunteer leadership pipeline and succession planning are integral to healthy, thriving chapters. More info/register. Host: Sidecar Speaker: Thomas Altman, Co-Founder, Tasio Tue 6/18 at 12 p.m.
We have a dramatic shift in the labor markets where at one end of the spectrum we have millennials who demand a very clear work-life balance and at the other end, we have highly skilled baby boomers who are retiring but still want to stay intellectually challenged and busy. LEVERAGING TECHNOLOGICAL TOOLS. These tools are free.
TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. Gen Z and millennial marketing. Experience seven in-depth demos from industry partners that are standing by ready to help. Featuring Robert Putnam, author of Bowling Alone , it looks like a PSA for association membership.
Does your association have a career section for people curious about entering your industry or profession? I love this page from SEMI about the semiconductor industry. The Community Check-In A weekly community chat on Slack for black professionals working in the events industry. I’m looking for examples for a post I’m writing.
By 2025, Millennials will account for 75 percent of the American workforce. These organizations are failing to build a pipeline; they lack a dedicated campaign to appeal to and engage, Millennials and GenZ members. Like members of every age, Millennials and GenZs will give their time and money when they see the tangible value.
Imagine experts discussing what’s new and relevant to their work, or interviews with conference speakers or industry leaders. If you want to introduce your association, profession, or industry to young listeners, podcasts are the way to go—38 percent of millennials listen to podcasts. Advertisers love podcasts.
Sometimes a responsibility or qualification that seems straightforward to you might be confusing to someone just getting started in your industry. Astron Solutions’ guide to employee recruitment and retention describes how many of the practices that encourage employees to stay with your organization also attract new talent.
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