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To better understand how associations are navigating this shift,orgSource ( www.orgsource.com ) conducted the 2024 Digital Trends Survey. Data-Driven Decision Making is Still in Its Infancy The survey results also highlighted the slow adoption of data-driven decision making. Key Findings: The State of Digital Transformation 1.
Association Societies Alliance (the association for state SAE executives) surveyed 305 members of seven state SAEs in November 2024 about their associations use of AI. AI use in associations. Per the report, most associations are in the discovery or planning phase of AI adoption. Gen Z and events. More info/register. Fri 2/21 at 1 p.m.
Based on their survey findings, theyve divided Gen Z into three groups, each with their own beliefs and desires: Neo-Traditionalists, Fluid Pragmatists, and Internet-Age Explorers. Hear about the themes for 2025, such as navigating AI strategy, the impact of data management, enabling member engagement, and understanding technology debt. .
The rapid pace of digital transformation, evolving member expectations, and the need for innovative solutions underscore the importance of resilience. Associations must adopt a growth mindset, using change as a catalyst for improvement and innovation. But in an era of constant change, resilience alone is not enough.
Technology, particularly AI, is driving rapid change and presenting associations with an extraordinary opportunity to innovate and lead. Our 2024 Digital Trends Survey reveals that organizations that integrate these elements are better positioned to navigate uncertainty and seize opportunities in an era of transformation.
Their post covers the importance of member-centric digital content, repurposing content, experimenting with formats and channels, and measuring ROI. Membersurveys. Candace Vanderpoel at McKinley Advisors explains what low response rates on membersurveys mean and how to improve them. Content strategy.
Membership Monday Hear about an innovativemember onboarding program designed to carefully curate the initial 90 days of a member’s journey with your organization. More info/register (ASAE members only). More info/register (ASAE members only). AI, automation, innovation). More info/register.
orgSource Digital Trends Survey highlights the essential strategies associations need to thrive in the coming years. Key Actions : Build with Members in Mind : Develop a strategy that aligns with your members needs and preferences. Conduct surveys, gather feedback, and use data insights to understand what matters most to them.
Wallace Stevens Survey. If you’re an association professional who is responsible for business development, exhibitor sales, non-dues revenue programs, or any other revenue growth roles outside of membership sales, please complete this survey , which should take less than ten minutes of your time. More info/register (ASAE members only).
Recent surveys paint a vibrant picture of growth driven by positive economic indicators and a renewed focus on member engagement. This article uncovers the key survey insights, offering a data-driven look at the trends and opportunities shaping association industry trends.
When it comes to memberexperience, your association is similar. What your members feel, think, and gain from your association can affect their involvement. If their experience is positive, that strong relationship can support your membership renewals and even lead to people championing your organization.
Culture: Is Your Organization Built for Adaptability and Innovation? A strong, collaborative culture fosters innovation, embraces change, and equips teams to work together effectively. Are team members encouraged to develop their digital skills and stay ahead of industry trends? Are we open to innovation?
This blog will guide you through six essential steps to create your 2025 roadmap to excellence, equipping your association with the tools and strategies needed for resilience, innovation, and long-term success. Analyze Member Engagement: Use surveys or focus groups to assess how well youre meeting member needs and expectations.
To meet the growing demands of your membership base, your association should consider adopting innovative technology like association management software (AMS). Leveraging modern software at your organization can help you provide an excellent memberexperience and ensure you remain a valuable member resource.
For an industry that has been at times on the back foot in innovation, seeing this enthusiasm for change and groundbreaking tech is encouraging. These insights and goals are communicated mainly through survey so just how this is being done is unclear, but it remains true that event organizers are bullish on what AI can do.
And many associations currently seeing membership growth are tapping into the power of innovation and optimism about the future. In Marketing General Incorporated’s 2019 Membership Marketing Benchmarking Report , 45 percent of associations surveyed said their membership increased.
When you think of an innovator, you might imagine Marc Benioff, Sheryl Sandberg, or Elon Musk. Innovators introduce new ideas, inventions, or discoveries to our ever-changing world. But your association can become innovative and drive superior member value. Are you on track to surpass your annual goals? Be a trailblazer.
When you adopt innovative technology at your association, you have the power to increase worker engagement, productivity, and collaboration. Ask yourself, how can innovative technology streamline staff processes, ultimately transforming the memberexperience? . Welcome technological feedback from members.
Most associations don’t have an easy way to measure member engagement across all their different systems and touch points. And even when measured, it can be tricky to know how to use engagement scores to improve memberexperience and operational results.
Is your association innovative? Are you increasing staff productivity through AI and predictive analytics or are you sticking to your values by highlighting your member benefits? Innovator” might currently be a buzzword, but your organization should still be striving to blaze technological trails and deliver superior member value. .
In this blog, we’ll explore why upskilling is critical for associations, the key areas to focus on, and how your organization can start building a learning culture that fosters innovation and growth. Many traditional roles are evolving, and staff members need to expand their skillsets to keep up with the new demands.
Impexium and Jeff De Cagna of Foresight First invite you to participate in The Future of Association Boards (FAB) Survey , our community’s first comprehensive tracking survey of board composition, practices and performance. Shapiro (moderator), executive editor, Northstar Meetings Group Fri 5/3 at 10 a.m.
Somebody at the TSA figured out how to transform a potentially terrifying experience for little kids into an adventure of intrigue and excitement. What bits of your memberexperience feel like drudgery for members? Perhaps we could find the little shifts that flip the experience into something great.
According to recent surveys , association executives feel more confident than ever, with 67% optimistic about their organizations future growth and stability. In fact, 34% of surveyed associations have invested or plan to invest in AI this year. Ask members if theyre satisfied with your AI-enhanced services and content.
Nominate yourself or a woman who works in the association industry for an award in one of three categories: technology leader, innovation, or technology champion. They save time and when done well, can truly enhance the memberexperience. Conference/event evaluations. Do you use all the data you collect? More info/register.
With 2023 fast approaching, i t’s wise to reflect on t he state of your association and overall memberexperience. During the past year, d id your organization experience disruption in the form of a shrinking budget or a smaller staff? If so, you’re not alone ! How to innovate at your member-based organization in 2023 .
. – Tech Tuesday: Driving Organizational Growth Through Empowerment and Innovation Hear Juan’s experiences and strategies on how to foster an environment where innovation flourishes and teams are inspired to reach new heights. Gain valuable insights into creating a culture of empowerment and innovation. 1 CAE credit. .
Introduction The latest Association Trends Study found that 51% of association members prioritize certifications or credentials and 50% prioritize ongoing training opportunities, while only 37% of association professionals value the same benefits. Freestone has a user-friendly interface to elevate both the staff and memberexperience.
The weekly list of free educational events and resources for the association community… Professional development trends survey. Please take six minutes (or less) to complete this survey from Leading Learning/Tagoras. AMS/CRM selection survey. Is your Board ready for innovation? More info/register.
Positioning for Success in an Era of Disruption , where we highlighted the coming wave of AI and other emerging technologies, urging associations to embrace innovation early. Personalized Member Engagement AI enables associations to create personalized memberexperiences that can dramatically improve satisfaction and retention.
Innovation culture. When Sheri Jacobs of Avenue M polled association professionals, she learned they struggle with prioritizing innovation because of limited time, risk aversion, and lack of leadership support. She shares tips for fostering a culture of experimentation that balances innovation and reality. Memberexperience.
Take Your Silent Auction to the Next Level: Raise More Money, Free Up Staff Time and Create an Unforgettable MemberExperience. The superman of silent auctions is going to lead a conversation alongside a few of his clients about how they revolutionized the silent auction experience. Fri 1/28 at 1 p.m. Tue 2/1 at 12 p.m.
AI pulse survey. MCI invites you to participate in its AI benchmark survey , a 3-minute pulse survey about the integration of AI technologies within your organization and your members’ interest and aptitude for AI. Engagement means different things for different members. Membership budget. Membership value.
But how can you ensure your organization chooses the right association management software (AMS) to enhance your staff and memberexperience? About 50% of associations surveyed say their IT budget will increase over the next year. About 50% of associations surveyed say their IT budget will increase over the next year.
Take the 2024 Panels Report Research Survey conducted by Kristin Arnold. Fri 4/19 at 1 p.m.* – Strategies to Overcome the Biggest Virtual Event Hurdles Associations Face Learn effective strategies and innovative tools from association virtual event pros with decades of experience producing thousands of events. 1 CAE credit.
The weekly list of free webinars and events for the association community… Amanda Kaiser (aka Smooth the Path) has partnered with Dynamic Benchmarking on the association community’s first benchmark survey on new member onboarding. Tue 8/29 at 12 p.m.* – Driving an Innovation Strategy. More info/register.
Recent surveys paint a vibrant picture of growth driven by positive economic indicators and a renewed focus on member engagement. This article uncovers the key survey insights, offering a data-driven look at the trends and opportunities shaping association industry trends.
Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. The 2024 survey is now open. Hear about key trends concerning digital transformation and technology, event models, memberexperience personalization, and evolving membership models.
Chapter benchmarking survey. Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. This time, they’re running two surveys— one for association CEOs and one for membership/component (chapter) relations professionals (CRPs). Wed 8/11 at 3 p.m.
Many associations choose a CRM platform and an AMS to track member interactions, streamline membership processes and payments, gain insights on membership trends, and enhance the memberexperience. Innovation Forbes magazine voted Salesforce the most innovative company in the world (ahead of Tesla, Apple, and Google).
Associations can’t fulfill their missions without innovation. Innovation helps organizations create and improve processes, products, services, and experiences for their members, customers, staff, and audiences. 10 elements of the innovation mindset to nurture at your association. #1: 1: Creative curiosity.
You might even notice your member retention numbers are slipping, as individuals choose other associations with better technology to provide a superior memberexperience. . Survey staff. Send an anonymous survey to all staff to get their perspective on where they experience organizational friction.
Membership survey. Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. The survey closes next week so don’t delay. The memberexperience. Marketing, membership and communications awards. Event trends.
Join a discussion of the following elements that are proving most important for meetings stakeholders: technological innovation, sustainability and social responsibility, collaboration and co-creation, emotional and well-being considerations. Member Engagement is an Art and a Science. . – 1 CMP credit. More info/register.
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