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Association Brain Food: 10.11.24

Reid All About it

Sherry Budziak at.orgSource talked with Tom Morrison, CEO of the Metal Treating Institute, about how his organization respects tradition while embracing innovation and change. Extra credit 8 email newsletter signup forms that convert—useful examples for associations and their industry partners. Membership value. The challenge?

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Association Brain Food: 11.8.24

Reid All About it

For example, only a quarter of event planners are “innovators” who “are constantly evolving their event designs.” Host: UST Education Speaker: Bill Conforti, SVP of Strategy and Solutions, Association Analytics Wed 11/13 at 12 p.m. – They also describe finance-related issues that might come up during the project. Attendee value.

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Association Brain Food: 11.15.24

Reid All About it

Mariner Management & Marketing describes three strategies to help staff liaisons lay the foundation for a strong partnership with committee leaders. Find out by completing the CAOS Content Operations and Strategy Maturity Assessment. Staff committee liaison. Yeah, me neither. Microlearning. More info/register. 1 CAE credit.

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Innovative Content Strategy spotlight: American Society for Nondestructive Testing

The Association 100

The American Society for Nondestructive Testing received the Innovative Content Strategy Award. It created a unified content strategy transcending individual initiatives across all departments.

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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

In this post, we’ll explore three strategies you can use to ensure you’re making the right moves for more meaningful member engagement. You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy.

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Association Brain Food Weekly: 1.29.21

Reid All About it

8: Innovate. Explore the trends and technologies your association can better monetize and/or innovate with so you can more effectively educate and communicate with your members, constituents, and the public. Presenter: Randall Rollinson, President, LBL Strategies. Learn 15 ways to take your email newsletter to the next level.

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Embracing AI: Opportunities and Challenges for Associations 

.orgSource

Positioning for Success in an Era of Disruption , where we highlighted the coming wave of AI and other emerging technologies, urging associations to embrace innovation early. Leadership must also foster a culture of innovation and emphasize that AI is a tool to enhance—not replace—human capabilities.

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