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Membership Directory: Why Your Organization Needs One & How to Create One

EventMobi: Association Events

In fact, the 2023 Membership Marketing Benchmarking Report states that 64% of associations believe members join to network with others in the field. No matter what type it is, your membership directory makes it easy for members to find others’ contact info, like phone numbers, email addresses, or social media accounts.

Directory 147
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Reads of the Week: January 25, 2013

Reid All About it

She tells content marketers — meaning any individual or organization that uses content to educate and build relationships: “The reality is, your audience won’t pick up real momentum until you’ve mastered the “know, like, trust” factor. Take a look at her list to see how you can improve your marketing. That doesn’t surprise me.

Wichita 150
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Incorporating the Old With the New at Events

Associations Now

Earlier this month Alex Plaxen, director of marketing at EventRebels, wrote about harnessing the power of nostalgia at your events. It’s a great sponsorship opportunity, one offered by both the Produce Marketing Association and the Louisiana Library Association. Turns out I’m not the only blogger in the meetings space to consider this.

Kansas 40
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3 New Year’s Rituals for Nonprofits That Can Boost Professional Success

Beth Kanter

I keynoted many conferences, including ConnectVA , American Marketing Association Nonprofit Conference , the Institute of Fundraising in London , and others. I also continued my position as Adjunct Professor teaching a graduate course at Middlebury College/Monterrey Institute for International Education.

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How the Mighty Fall - Associations at Risk - Part 1 of 5

Association Subculture

Oh, Those Shiny Golden Handcuffs – Associations who corner a market on a particular industry or profession, usually by means of establishing a certification program or other similar benefit, can often fall victim to an over-dependence upon the mechanism that has individuals “trapped” into membership. marketing. (2).

Kansas 100
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111 Intriguing Chats for 2011

ChatterBachs

As many of you know, the priority of engaging and connecting is a big one for me- a soapbox- if you will, and I don’t understand those who simply look at social media as a way to promote their agenda, products, and/or services. cagedether - Daryl Pereira; San Francisco; Web and Social Media Manager at IBM.