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Blog | The Power of 'Purple Cow' Marketing | Multiview

Multiview

To put things into perspective, Cause IQ statistics show that over 43,000 professional and trade associations currently thrive in the United States alone. In today's competitive landscape, associations are grappling with the challenge of not only attracting members but also staying relevant amidst a sea of relentless competition.

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International Leadership, Women’s Issues, and Branding—A Conversation With Allison K. Summers, CAE

.orgSource

In the United States, only approximately four states have a law prohibiting marriage under the age of 18. And, there are two states where a couple, accompanied by parents, can marry as early as 12 years old. For-profit entities, masked as membership communities, are encroaching on our market.

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Why Going Global Might Require Some DEI Tweaks

Associations Now

United States-based associations looking to expand want to preserve their DEI goals, but some don’t always translate. They possess ideas about membership, meetings, partnerships, marketing, and more that make perfect sense in America but may not apply in different countries and regions. centric mistakes.

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How to Address Sinking Engagement

Associations Now

According to a recent Gallup report, employee engagement in the United States is at an 11-year low. A recent Forbes article quoted a LinkedIn post by leadership consultant Heather Paterson, pointing out the disconnect. “If Employee engagement is the lowest in a decade. Time to panic? Not exactly.

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Success-Driven Strategies to Expand Membership Globally

Association Adviser

Republished from ASAE Center What works for association membership in the United States is not necessarily guaranteed to work internationally, for lots of reasons. Here is a set of clear steps to navigate a complicated terrain and achieve the best outcomes.

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Need to Up Your Nonprofit Email Marketing Strategy?

MemberClicks

No matter how much you might personally be overwhelmed dealing with your overstuffed email inbox, nonprofit email marketing is still one of the most powerful ways to reach your members, donors, and audience. nonprofit email marketing program is key to your success – and we’ll show you how to do it well by sharing industry best practices.

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Association Brain Food Weekly: 6.25.21

Reid All About it

Amanda Milligan, Content Marketing Institute ). Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. . – #RealTalk Dialogue Series | State of Crisis: Leveraging Meetings for Transgender Justice. Presenters: Chase Brunson, Marketing and Development Manager, The Rise School of Austin.

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