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Mariner Management & Marketing describes three strategies to help staff liaisons lay the foundation for a strong partnership with committee leaders. Find out by completing the CAOS Content Operations and Strategy Maturity Assessment. Staff committee liaison. Yeah, me neither. Microlearning. More info/register. 1 CAE credit.
If a member is already dealing with stress and burnout at work, they will not have the mental capacity or time for a chapter or association leadership role. Billhighway describes nine strategies for recruiting chapter leaders that reduce the stress of leadership roles, offer more fulfilling volunteer experiences, and rejuvenate your chapters.
Poor communication from leadership, for example, not providing insight into the progress your association is making towards its goals and the volunteer’s role in that accomplishment. How to Prevent Volunteer Burnout and Keep Your Leadership Pipeline Full. Perceived lack of appreciation for the time and effort they put in.
Delegate tasks across leadership. From creating processes for handling your association’s most valuable asset (your data) to delegating tasks to maintain an organized strategy, this guide covers it all. Gone are the days of sending out a single monthly newsletter round-up of your association’s activities and opportunities.
Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. Once you invest in some of these strategies, it’s important to track what works to engage with potential members. Don’t discount thought leadership for the top of funnel audiences.
From drafting reports and newsletters to generating social media posts, AI can assist in the content creation process by: Automating writing tasks : Tools like ChatGPT can help craft first drafts of articles, newsletters, or even marketing materials, which can then be fine-tuned by your team.
The American Society for Nondestructive Testing received the Innovative Content Strategy Award. It created a unified content strategy transcending individual initiatives across all departments.
While technology has the power to reshape processes and drive down costs, many digital transformation strategies lack the C-level support needed to succeed. Rajan Kohli, senior vice president and global head of Wipro Digital, attributes the delay to a crisis among leadership.
Prospective members are much more likely to respond positively to a recruitment strategy that feels like a natural part of their interactions with your association than they are with outright marketing strategies that, in today’s media landscape, feel obvious and forceful. So how can your association put this theory into practice?
Would you like to subscribe to this newsletter? Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. Even with the right budgets and resources to fund a hybrid event strategy, many organizers feel unsure where to start. Subscribe to Blog via Email. Email Address: Subscribe. 1 CAE credit.
A report on some new leadership research out of the Stanford Graduate School of Business ends on a sobering note. The implication is that the culture needs improvement, and O’Reilly points to some notable examples of companies that have had dysfunctional, narcissistic leadership, like Theranos and Uber.
A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts. Association strategies. What deer hunting taught me about strategy. Community manager survey. Quick hits. Tue 2/9 at 2 p.m.
TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. Mariana Fernandes at Animalz shares her team’s favorite content marketing blogs, newsletters and podcasts. Association trends. The outlook for associations, as described in Marketing General Inc.’s
Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. Operation Efficiency: Streamlining Processes for Associations Discover the key to success for associations in today’s fast-paced world by exploring strategies for optimizing operations and improving efficiency.
Every week, we pull five articles our audience liked most from our newsletters to keep up with what’s trending. We look at the most-read articles from subscribers to our personalized twice-weekly newsletter. The artificial intelligence-powered newsletter from rasa.io The artificial intelligence-powered newsletter from rasa.io
WBT Systems describes how associations can support women professionals by providing professional development, leadership training and networking opportunities, and educating employers about eliminating workplace challenges. Sponsorship strategy. PAR explains why a business development strategy is vital to association revenue health.
I subscribe to an electronic newsletter published by booz&co called ‘strategy+business’ It often has interesting business and leadership related articles. If you read this blog regularly, you know I enjoy reading about leadership, particularly business leadership. What do you think?
Discover the psychological reasons remote work is cramping our creative style, hear the latest trends in digital creative strategy according to an October 2021 survey, and insights from virtually native creative collaborators at Canto and SketchDeck. How to Rethink Your Association’s Newsletter from the Ground Up. 1 CAE credit.
GPJ’s new creative services director, Hardingham, joins the agency after over a decade at FCB Inferno, where she held a number of senior leadership positions, most recently operations director. She brings PLC level know-how and strategy to our organisation’s most important asset, its people.”.
Billhighway shares five strategies suggested by Carrie McIntyre of Navigate for helping chapters become proficient at sponsorship and exhibit sales —advice that applies to anyone in business development and sales. Sharon Rice and Jennifer Proctor at.org Community share strategies to lighten the load for the heavy lifters on your team.
The insights from our survey offer a roadmap for aligning strategy, culture, and technology to stay resilient and agile in a rapidly changing environment. Segment and Tailor Content : Offer targeted content to different member segments, such as career-level newsletters or interest-specific resources, to boost engagement.
They surveyed 100 associations about revenue growth strategies, business development practices and skills, risks and obstacles to growth, reporting and metrics, and performance of membership, events and non-dues revenue programs. Newsletters. shares 15 ways to improve your newsletter content and delivery. Association revenue.
For entrepreneurs or anyone who wants to develop an entrepreneurial leadership style, John Pence shares his takeaways from MIT’s Entrepreneurial Masters Program. Leadership development. Leadership training shouldn’t be reserved for top performers and senior management, say Navio Kwok and Winny Shen at Harvard Business Review.
Writing as a Thought LeadershipStrategy. Writing is one of the most powerful strategies for establishing thought leadership, increasing visibility and credibility, and growing your business. Presenters: Bill Conforti, SVP of Strategy and Solutions, and Greg Pollack, VP of Sales, Association Analytics. CAE credit.
Questions for leadership. Two proven tips to increase your newsletter’s open and click rates. Event Strategies 2021 and Beyond. Hear actionable advice and tested strategies for hosting both virtual and hybrid events. Strategy, Governance, and Operations Excellence in the World of Remote Work. Quick hits.
They identify six common mobile engagement strategies and share tactics for implementing them. Nimble’s AI success kit includes four useful resources: two 30-minute webinar recordings about AI for associations , plus an introduction to AI for associations and a guide to developing an AI strategy. Membership app adoption. to 1:30 p.m.
14 best content marketing newsletters for 2019. Find out why now is the time to rethink your continuing education strategy, how to articulate a compelling business case for diverse digital learning experiences, how to define and prioritize technology requirements, how to overcome. Slefo, Ad Age ). Claire Axelrad, GuideStar ).
Here are a few internal communications strategies to try. When it comes to internal comms, strategies, of course, vary greatly. When it comes to internal comms, strategies, of course, vary greatly. The employee newsletter of yore may be a fully digital product rather than one that’s printed out and left on desks.
Instead, you need to align your new online community with the mission and priorities of your association's leadership. Looking to personalize and target your email communications strategy to different member segments? Member-generated content shows your thought leadership and appeals to new members. Growing Non-Dues Revenue.
You can make the event even more special by including your conference’s keynote speakers, industry experts, and your own leadership and board members. Take plenty of photos and highlight them in slideshows in your online community or an article in your print newsletter to extend post-event engagement. Want to do even better?
Data strategy. Host: Event Leadership Institute. Howard Givner (moderator), CEO and Founder | Event Leadership Institute. Hear practical strategies you can implement to enlarge your circle and move confrontations into conversations in order to manage disagreements and differences in a healthy and respectful way.
Start with an association e-learning strategy. Here’s where it starts to look ugly: 70% of these associations don’t have a formal, documented e-learning strategy. 7% of them aren’t sure if they have one—if you don’t know, you probably don’t—so let’s make that 77% without a strategy. Where would people like this work?
Every week, we pull five articles our audience liked most from our newsletters to keep up with what’s trending. We look at the most-read articles from subscribers to our personalized twice-weekly newsletter. The artificial intelligence-powered newsletter from rasa.io The artificial intelligence-powered newsletter from rasa.io
What changes would make your email newsletters more engaging? The Wall Street Journal is starting by cutting back on the number of newsletters it produces. How many newsletters does your organization send out each week? If, like The Wall Street Journal , the answer is too many, it’s time to consider a new strategy.
In this post, he focuses on data management and digital strategy. WBT Systems identifies ten traits of an innovation mindset to cultivate at your association if you want to turn innovative ideas and strategies into reality. Next-Level Live Online Events: Strategies from Successful Associations. 1 CAE credit. Host: Matrix Group.
This could include articles, newsletters, educational resources, webinars, and social media posts that help your members stay informed, grow their skills, and stay connected with your association. Newsletters: Regularly update members on association news, upcoming events, and valuable resources.
So I’ve also become a reader of blog postings and online newsletters – mostly on – you guessed it, leadership. But reading books takes me a long time – I don’t get the chance anymore to read them everyday.
That shoe-leather approach to leadership among members (and potential ones) has paid off for the trade association: Since Berger took the reins, NAFCU’s revenue has grown 31 percent, and more than 465 new members have joined since 2015. To that end, NAFCU revamped its daily advocacy newsletter to highlight just-the-facts content.
Johnson (GPJ) today announces the appointment of two senior hires – Kerstin Twachtmann as Director of Strategy & Planning and Matthew Rickard as Executive Producer. . Global Experience Marketing Agency George P. Kerstin Twachtmann. Matthew Rickard. I can’t wait to see what the future holds.”. Areas of interest.
The findings from the survey will be disseminated by the Partnership Professionals Network via e-newsletter and website. I love the message Garth Jordan, SVP and Chief Strategy Officer for HFMA, delivers in Association Success. Fri 4/3 at 12 p.m.* – Not Governance as Usual: Virtual Approaches to Manage Your Governance Strategy.
Past surveys revealed predictive variables that helped advocacy professionals wisely invest their time and resources in strategies and tactics that lead to legislator influence. ASAE’s Diversity Executive Leadership Program (DELP). Presenters: Ashley Roberts, Manager, Diversity Executive Leadership Program (DELP), ASAE.
Are 2x more likely to have a formal strategy to encourage loyal customers to become brand advocates. Traditionally, companies sent monthly newsletters full of tips and offered advice to customers at tradeshows or customer events. Make your online customer community a one-stop shop for thought leadership and advice. Did you know?
They’ve closed amenities, established plans for remote board meetings and online communication, strategically evaluated staffing needs, and adopted other prevention strategies , showing the value of crisis leadership. Emails and community newsletters also help residents be better informed about the coronavirus.
From regular newsletters and personalized email campaigns to social media and website updates, we ensure your members are always in the loop, receiving timely information tailored to their needs. SBI’s Solution: We leverage technology and innovative engagement strategies to help you build a strong community—both online and offline.
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