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They suggest five mobile onboarding strategies that offer new members a convenient, personalized onboarding experience. She suggests nine engagement strategies to keep members close an excellent retention roadmap you ignore at your associations peril. Read, dammit. Career centers. Q&A sessions. Membership marketing.
Like many associations, the Texas Society of Association Executives relies heavily on its print publication as a tool to engage members and earn non-dues revenue. TSAE used the new brand guidelines as a starting point to create a magazine style guide for their quarterly magazine, Association Leadership. The Challenge. The Solution.
Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? I’m happy to feature it as long as it’s not too product-centric. Do you need to reimagine how to partner with your association’s chapters and member/special interest groups?
These realities have created an opportunity to revisit established norms, ethics and practices and necessitate a new look toward best practices of leadership behavior. Leadership Buy-in: Modeling Commitment to Affect Change. Derrick Johnson, DES, CMP, TMG Director of Event Strategy and Development and Chief Diversity Officer.
Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Presenters: Susan Robertson, CAE, president and CEO, ASAE: The Center for Association Leadership. Mary Kate Cunningham, CAE, vice president for public policy, ASAE: The Center for Association Leadership. – Sales Survival Strategies Amidst COVID-19.
W hen the Texas Society of Association Executives gathered in Houston earlier this month for the New Ideas Annual Conference , it was the first major event to take place in the city after Hurricane Harvey devastated Southern Texas with historic flooding. Photo courtesy of Kayla Prasek Photography.
Chill out by the stream of your choice, perhaps one in Texas, Colorado or elsewhere. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Hear small-staff executives share their “on the ground” experiences and strategies for the future and join an open-ended discussion of the unique challenges you are facing.
The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. A post with curated resources is right up my alley, so I’m happy to highlight this one from Amith Nagarajan at Sidecar. 1 CAE credit.
Association Briefings, a leading producer of podcasts in the association community, is excited to announce an expanded partnership with the Texas Society of Association Executives (TSAE) to offer full-service podcasting services to TSAE members.
Kyle Lambert London (moderator), Manager, Association Leadership Engagement, National Association of REALTORS®. Future of Meetings: Creative New Strategies from Hotels, AV Companies & Design Agencies. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Fri 6/5 at 12 p.m. 1 CMP credit. 1 CAE credit.
I love the message Garth Jordan, SVP and Chief Strategy Officer for HFMA, delivers in Association Success. Fri 4/3 at 12 p.m.* – Not Governance as Usual: Virtual Approaches to Manage Your Governance Strategy. Presenters: Lowell Aplebaum, CAE, CPF, CEO and Strategy Catalyst, Vista Cova LLC. Experiment. I completely agree.
Every Monday, I offer a leadership limerick, highlighting an idea or strategy about effective leadership in limerick form. Searching for leadership limerick will identify previous posts.
Learn about the advantages of learning through Virtual Reality in terms of identity, embodiment, and immersion; market research from leaders in association industries; the challenges of implementing VR in a CE setting; and game design strategies to facilitate achievable VR-based learning for formal education. 1 CAE credit. More info/register.
Billhighway explains how to get access to real-time chapter financial data , reduce the risk of financial mismanagement and alleviate the chapter leadership burden. In November 2020, MPI delivered a hybrid event in-person at the Gaylord Texan in Grapevine, Texas, and live online to an audience representing 17 countries. 1 CMP credit.
Three overarching topics caught my eye at the upcoming AAMSE Annual conference in Minneapolis : MACRA and the QPP, Member Engagement Strategies, and Professional Development. Member Engagement Strategies. Professional Development: Focus on Leadership. Using Member Personas for Smarter Marketing and Increased Engagement .
My social media feeds were full of examples of associations pitching in to help storm victims or otherwise changing their marketing and communications strategy to give members in the hurricane affected areas a break from what otherwise must be an onslaught of association messages. My association, however, didn't do any of these things.
This month’s Corner Office spotlight shines on Christopher Williston VI, vice president of communications for the Independent Bankers Association of Texas (IBAT) , the nation’s largest community state banking institution. Its members include more than 2,000 banks and branches in 700 Texas communities. Family time is too important.
Association Leadership (Texas Society of Association Executives). Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Never Heard of Graymail? Here’s What You Need to Know. Corey Eridon. What Do I Do? What I Do Shapes America. Trish Hudson, MPsSC and Jim Hudson, PhD.
Part of a series about women in leadership roles during Women’s History Month. Lisa Cox, CMCA, AMS, LSM, PCAM, community manager at Sienna Associations in Missouri City, Texas, knows firsthand the impact that getting involved and volunteering can have on a career. How does it feel to be a woman in a leadership position?
See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Hear what the Texas Medical Association did to take their stagnant continuing education course sales and grow them by over 300% in just 5 months. More info/register. Host: HighRoad Solution. Wed 1/11 at 1 p.m.
See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Hear what the Texas Medical Association did to take their stagnant continuing education course sales and grow them by over 300% in just 5 months. More info/register. Host: HighRoad Solution. Wed 1/11 at 1 p.m.
Years ago, the American Society of Association Executives (ASAE) published a document called Community as Strategy: 10 Fundamentals. Miami (Ohio). Cincinnati Bearcats. P38 Lightning. Ernst & Young. Swiss Army. The Black Dog. North Face. Under Armour. It identified five core businesses within the fundamentals.
The International Ticketing Association’s 40th Annual Conference and Exposition begins next week in Grapevine, Texas. Location: Grapevine, Texas. She’ll discuss her life and career, her strategy for values-based leadership, and why putting people first matters most. Platinum sponsors: 6. Venue: Gaylord Texan Resort.
We explored this question on February 24 in 3 Ways to Tap Chapter Relevance in 2021 , focusing on ways we can tap into our chapters’ successes thus making them a part of our overall membership strategy. Share demographic data, Recognizing that there is no one size fits all, Adding content and training to chapter leadership.
Change Leadership. . This requires leadership. . Change leadership is critical to helping people navigate change. This article originally appeared in the September/October 2016 issue of Association Leadership. Concentrate on keeping people engaged, apprised, and focused on the purpose and goals.
According to a report on the research on Colorado State University’s website , when a dedicated chair “engaged in a decisive, hands-on leadership style … their companies were more likely to create streamlined, simple strategies and fared well.” In an interview I conducted last June, leadership consultant M.
We are proud to share with you that the Ungated blog is one of three CAI publications recently honored with EXCEL Awards , an annual program that recognizes excellence and leadership in nonprofit association media, publishing, and communications. Raising spirits: How a Texas community is engaging residents during COVID-19.
Plus: A cattle industry convention that lives up to one of Texas’ claims to fame. ” And Chris Lowney, author of Pope Francis: Why He Leads the Way He Leads, rounds out the meeting with a discussion of how Catholic higher education executives can follow the Holy Father’s leadership example. The Week Ahead. Down the Line.
Also: how to set the right goals for your online community engagement strategy. Just this week, the Texas Society of Association Executives hosted its New Ideas Annual Conference at the Marriott Marquis. 9 Principles Behind Successful Online Community Strategies [link] #cmgr #esn #assnchat. ” Community Foundation.
CR: Almost one third of our members are based in Texas, a very small-business friendly state. Unlike many other states, the business environment in Texas makes it easy to start a business and to be successful in small business. Texas welcomes business owners with open arms. AA : How about geographically?
That means you need a spokesperson strategy that provides more speed, relying on leaders and members when it’s possible, but also blending with more readily available staff members who are authorized and trained to speak publicly. “But This article original ran in the Texas Society of Association Executives’ Association Leadership Magazine.
Coursera, a Silicon Valley-based company, is announcing today that it will partner with university systems in Colorado, Georgia, New York, Tennessee and Texas to develop and evaluate the potential of technology that is fueling dramatic changes in how higher education is designed and delivered. What does this mean to associations? As a leader?
Teachers look forward to their Professional Development Day because they’ll learn about new instructional strategies and acquire new skills. Or, if competition is a factor, you could group members from non-competing markets into circles, for example, one member each from Oregon, Utah, Iowa, Texas, Ohio, Georgia, Maine, and Hawaii.
How to Create a Mobile-First Content Marketing Strategy By Devika Girish via Content Marketing Institute A recent study by Nielsen and Google suggests that 77 percent of mobile searches are performed at work or home — areas where a PC is also likely to have been available. Additional readings of the week will depend on what is out there.
For example, we have 13 chapters in Texas that cover the state by geography and by type of construction work – building vs. highway construction, for example. JW: The whole organization has embraced the necessity of a comprehensive NDR strategy beyond what we’ve historically had. AGC has grown organically for nearly 100 years.
Content Strategy Manager, AvidXchange Guests: Jarrett Tran, Sr. I’m your host and producer, TRAVIS DURKEE, senior Content Strategy Manager at AvidXchange, a leading provider of accounts payable automation, software and payment solutions for middle market businesses and their suppliers. Did that for six years.
John Dorman has worked at the Texas Medical Association for 29 years, and for most of that time, business decisions were made, more or less, from the gut. “We The Texas Medical Association’s John Dorman. A lot of times we would guess about our strategy every year. But that’s changing. Photo by Darren Carroll).
Teachers look forward to their Professional Development Day because they’ll learn about new instructional strategies and acquire new skills. Or, if competition is a factor, you could group members from non-competing markets into circles, for example, one member each from Oregon, Utah, Iowa, Texas, Ohio, Georgia, Maine, and Hawaii.
This disconnect may be related to a lack of measurement or the inability to record reader engagement, according to my colleague Jill Andreu, VP Content Strategy and Development for Naylor Association Solutions ,who will be hosting a webinar about our findings later this month. Jill Andreu, Naylor Association Solutions.
We have talked with the leadership at the Department of Health and Human Services and the Dallas health department and continue to work with hotel officials to ensure the safety of our attendees. One of the conference’s cohosts happened to be Texas Health Presbyterian Hospital, which was treating Duncan at the time.
If you don’t talk about your strategy for growth in a consistent manner – so if we just look at like a C-suite or vice presidents and presidents or directors, like those are the people that, that probably should work on it more and it should filter down into the whole company. 05:28 MAEGAN WOYTEK Right. You don’t even have to be there.
I also gave a plenary talk at AFP in San Antonio, Texas. In the US, I keynoted and gave workshops at nonprofit conferences in Pittsburgh , North Carolina , Buffalo , and Omaha. I keynoted at the Grant Manager’s Network Conference and was on a panel with Alex Samuel and Jeremiah Owyang at SXSW.
Marilyn is the past CEO for United Ways of Texas, and Jeff has a storied career in sales management. Then what we try to do is encourage the leadership on that board to be inspiring and to live the cause. My guests today are Marilyn and Jeff, from Nonprofit Management Services. Welcome to Association Mavens, Marilyn and Jeff.
At Texas SAE’s Association Leadership, Miguel Neves of Skift Meetings describes a human way to boost event networking: networking ambassadors. Uncover the meaningful insights behind your collected data and leverage them to refine your eLearning strategies effectively. Event networking. More info/register. More info/register.
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