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Two recently recently published articles in Associations Now magazine reference the report “ Tech Success for Associations ” and challenge associations to: think strategically about how they use technology to serve their members , learn quickly how to adapt their use of technology to better support members’ expectations.
Many associations choose a CRM platform and an AMS to track member interactions, streamline membership processes and payments, gain insights on membership trends, and enhance the memberexperience. Innovation Forbes magazine voted Salesforce the most innovative company in the world (ahead of Tesla, Apple, and Google).
Have you recently stopped to think about how your association’s tech solutions can complement one another to maximize your existing resources and provide a better memberexperience? Your tech solutions – career center, learningmanagementsystem, marketing automation platform and AMS – independently manage, track and measure it all.
H ere ’s how three associations successfully executed their digital transformation projects to better meet the needs of their members and staff. . NADO Transforms Staff and MemberExperience s . Modernizing its member portal and e-commerce solution was also a priority for NADO. Read NADO’s Full Story (PDF) .
But are your members getting everything they need out of their memberships? One recent survey showed that less than half (40%) of younger members felt what they received was worth their dues. By enhancing your memberexperience and giving membership benefits that resonate, your association can maximize your member ROI.
But are your members getting everything they need out of their memberships? One recent survey showed that less than half (40%) of younger members felt what they received was worth their dues. By enhancing your memberexperience and giving membership benefits that resonate, your association can maximize your member ROI.
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