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Association Brain Food Weekly: 1.11.19

Reid All About it

The resulting report from this survey provides benchmarking data and insight into how more than 1,000 associations recruit, engage and retain members and certificants. WBT Systems shares five trends and opportunities they see for association e-learning in 2019. John Hagel, Harvard Business Review ). More info/register.

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Association Brain Food Weekly: 8.21.20

Reid All About it

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Learn to determine who should be membership targets, which features of membership should be highlighted, how to develop an effective brochure layout, decision motives for joining, and how to train your members to use the brochure.

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Association Brain Food Weekly: 12.18.20

Reid All About it

At the Harvard Business Review, Siri Chilazi and Iris Bohnet explain how to best use data to meet your DE&I goals. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.

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Association Brain Food Weekly: 1.10.20

Reid All About it

In this MIT Technology Review article , he said, “What they wrote was remarkable, and remarkably consistent.”. Christine Exley and Judd Kessler, Harvard Business Review ). Learn how to make the most of your association’s greatest resources—your staff members. How to build a successful content marketing strategy from scratch.

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How Engagement Tools Improve Association Event Management

Higher Logic

Integrating eLearning tools, like a Learning Management System (LMS), with your online community can help you establish a reputation for delivering valuable educational content. Building on that reputation can help you retain members and ignite interest in upcoming events.

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Association Brain Food Weekly: 9.11.20

Reid All About it

Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm. The folks at Fíonta do too, which is why they say integrating Salesforce (or any CRM/AMS) with a learning management system (LMS) should be on your association’s to-do list.

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Association Brain Food Weekly: 6.25.21

Reid All About it

Tracy King has come to the rescue with an excellent idea: host the trade show/expo on your learning management system (LMS) —a long-lasting and sustainable solution for exhibitors, prospective customers and your association. Host: 100 Reviews/Non-Dues-A-Palooza. Exhibitors. 1 CAE credit. More info/register. 1 CMP credit.

LMS 361