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Association Brain Food Weekly: 12.6.19

Reid All About it

Hear practical suggestions for designing more effective outreach, engagement and retention strategies to ensure your monthly giving program can take your NPO to the next level. Karim Guirguis, chief strategy and innovation officer at the American Bankruptcy Institute. Getting the Sequence Right: Strategy, Design, Budget!

LMS 221
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Association Brain Food Weekly: 2.12.21

Reid All About it

Learn the do’s and don’ts of association email marketing, how to develop members personas for personalization and segment your audience, tips for onboarding and renewal emails, and proven strategies to boost email engagement (increase your open and click through rates). Content Strategy & Your SEO Roadmap. 1 CAE credit.

Revenue 370
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Unlock Your eLearning Differentiator & Iconic Advantage

WBT Systems

You can learn more about the “iconic advantage” approach to marketing straight from the inventor of the concept, Soon Yu , at the NiUG Discovery Conference next week (October 2-4) in Arlington, Virginia. Focus on your iconic advantage: “a strategy that builds real differentiation based on meaningful product benefits.”.

LMS 150
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Association Brain Food: 11.15.24

Reid All About it

TopClass LMS explains why, instead of competing, associations should partner with their chapters to design and/or deliver online education programs. Mariner Management & Marketing describes three strategies to help staff liaisons lay the foundation for a strong partnership with committee leaders. Staff committee liaison.

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Association Brain Food Weekly: 12.13.19

Reid All About it

Brandon Robinson, Director of Policy, Virginia Association of Health Plans. Aaron Costello, Consultant, MG Strategy + Design. Learn about the business and educational benefits of open source, differences between open source and a commercial LMS, tips for getting started, and more. Tue 12/17 at 2 p.m. More info/register.

Raleigh 259
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Association Brain Food: 10.6.23

Reid All About it

In part two of their Open Space series, TopClass LMS explains how to overcome common objections to using this engaging event format. Content Marketing Institute shares highlights from their conference, Content Marketing World , including a quote from their chief strategy advisor Robert Rose: “Content marketing is what marketing is becoming.

Revenue 264
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Association Brain Food: 12.1.23

Reid All About it

TopClass LMS explains how education programs can help your association’s grassroots advocacy efforts. Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? I’m happy to feature it as long as it’s not too product-centric. 1 CMP credit.

Arlington 275