Remove Maine Remove Marketing Remove Revenue
article thumbnail

6 Ways Associations Can Use Webinars to Engage Members and Increase Non-Dues Revenue

Higher Logic

Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. One of the main reasons someone joins an association is to advance in their career, which starts with education. Let’s dive in. Create Educational Opportunities.

Revenue 296
article thumbnail

3 Reasons Why You Should Be Marketing to Your Existing Customers

Higher Logic

However, marketing doesn’t end when the ink is dry on the contract. As made clear, many companies are leaving money on the table if they don't continue marketing to existing customers once they make an initial purchase. The problem is that not enough companies connect these top goals with customer marketing. Increase revenue.

Marketing 195
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

14 Non-Dues Revenue Tips for Associations Big and Small

MemberClicks

and relying on a single revenue stream is too risky. This is where non-dues revenue comes into play. By generating non-dues revenue, you can: Grow your association’s revenue Avoid implementing higher membership dues Diversify your revenue streams. What is Non-Dues Revenue? But remember: no size fits all.

Revenue 98
article thumbnail

In Search of Non-Dues Revenue: 6 MarComm Opportunities to Diversify Your Revenue Streams

Association Briefings

Like most successful businesses, smart associations must look to diversify their revenue streams. That’s where non-dues revenue comes into play. Let’s take a look at a few marcomm-focused non-dues revenue opportunities for associations of all sizes. That’s where non-dues revenue comes into play. What’s the No.

Revenue 52
article thumbnail

Marketing Matching Gifts: 4 Strategies to Boost Your Nonprofit’s Fundraising

Higher Logic

The secret to doubling your donation revenues through matching gifts is simply marketing them to your constituents. You can use these four marketing strategies to boost both donor awareness and your matching gifts revenue: Raise awareness by explaining matching gifts to your donors. Around membership renewal deadlines.

Marketing 189
article thumbnail

The Market for Adult Lifelong Learning

Leading Learning

As The Economist ’s interest in the topic suggests, much of the concern over lifelong learning ties back to the employment market and to business productivity and growth. As a result, there is a thriving and growing global market for lifelong learning. How Big Is the Adult Lifelong Learning Market? Aside from being U.S.-centric,

article thumbnail

Will Use-It-or-Lose-It Budgeting Negatively Impact Expo and Sponsor Revenue?

Velvet Chainsaw

Our crystal balls are pretty foggy when it comes to predicting the return of in-person expo and sponsor revenue. If marketing budgets intended for show participation in 2020 or 2021 were reallocated, or not spent, will corporations recall the good days and include your show in the 2022 marketing budget?

Revenue 59