Reid All About it

JANUARY 31, 2020

The weekly list of free educational events and resources for the association community… Marketing General Inc.’s s (MGI) 2020 Membership Marketing Benchmarking Survey is open. I guess I need a Massachusetts meatball, not a Neapolitan one. 2020 Event Trends: Insights from Marketing Leaders. More info/register.

Chicago 221

Chicago Massachusetts DC Washington 221

Reid All About it

SEPTEMBER 13, 2011

Need marketing inspiration? Kivi Leroux Miller collected dozens of examples of quirky, kooky and off-beat approaches to nonprofit marketing and fundraising. Lots of people know just enough about marketing to be dangerous. With limited resources, savvy nonprofits have to get creative. Are you sick of hearing about innovation?

Massachusetts 150

Massachusetts Social Media Innovation Content 150

Nimble AMS

MAY 17, 2022

So, how can an association recruit and retain staff in this job seeker’s market? . TECH TIP: With Nimble AMS, the Massachusetts Dental Association streamlined staff work processes through automation and boosted revenue in their online store by 25%. Job quit numbers also rose in March to 4.5 Welcome technological feedback from members.

Recruitment 138

Recruitment Recruiting Technology Innovation 138

Reid All About it

AUGUST 4, 2017

Instead, in case you’re dying to know, I’m heading to Massachusetts for a family gathering. Right now it’s helping SaaS marketers determine who their next best customer might be, but its founder imagines all kinds of potential uses. Host: American Marketing Association. Host: American Marketing Association.

Chicago 150

Chicago Massachusetts LMS Guidelines 150

Higher Logic

MARCH 19, 2019

On top of that, you can use marketing automation to retarget advertisements. What will potential advertisers or your marketing team want from the advertising spaces you’re offering? Read more: Why You Should Be Segmenting Your Members By Data Rather Than By Type. Make engagement growth a priority.

Revenue 191

Revenue Tips Massachusetts Newsletter 191

Higher Logic

APRIL 25, 2019

Case Study] : Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit. The latter piece congratulates our Super Forum attendees who were awarded for success in online community and marketing automation, letting our readers in on their stories. Publish an event blog or newsletter. Monitor social media feeds + hashtags.

Massachusetts 226

Massachusetts Newsletter Social Media Conference 226

Reid All About it

MARCH 12, 2021

Lisa Boylan at Associations Now writes about the services, resources, and safe spaces provided by the Massachusetts Society of CPAs to help its members manage stress. The Three C’s of Digital Marketing Success: How to Simply Create, Co-Create and Curate Content to Engage Your Audience and Drive Real Results. 1 CAE credit. CAE credits.

Nashville 370

Nashville LMS North Carolina Recruiting 370

Reid All About it

DECEMBER 7, 2012

Somehow between celebrating the holidays both here and in Massachusetts, I intend to find time to do all those things on my to-do list that I have pushed off week after week, month after month. She discusses the many ways that content marketing transforms a company and its culture. . Oh to be crazy. So many habits to develop!

Massachusetts 150

Massachusetts Social Media Content Analysis 150

Beth Kanter

FEBRUARY 14, 2018

This article shares insights from nonprofit marketers. . Facebook Video Tips from Non-Profit Marketers – Guest Post by Rebecca Brooks, Animoto. In the wake of that proclamation, many non-profits are understandably bewildered, wondering what this will mean for their Facebook marketing strategy.

Video 49

Video Marketing Tips Social Media 49

GrowthZone

AUGUST 2, 2022

According to the ACCE website, ACCE’s Awards for Communications Excellence program is designed to showcase the top communications and marketing work of chambers of commerce and similar organizations. The goal was to help local businesses increase their volume of business during the summer and expand their long-term market regionally.

Communications 78

Communications Directory Social Media Massachusetts 78

Nimble AMS

APRIL 8, 2021

Here’s how they define it: “Digital transformation is the process of using digital technologies to create new — or modify existing — business processes, culture, and customer experiences to meet changing business and market requirements. This reimagining of business in the digital age is digital transformation.”.

Massachusetts 78

Massachusetts Process Software Technology 78

Associations Now

MARCH 12, 2019

Recently, the Event Marketing Association began offering a pay-as-you-go membership category in coordination with the launch of its new website. The Massachusetts Society of CPAs, for example, has a free student membership category for young people who may not yet be able to afford member dues. Free career-stage membership.

North Carolina 97

North Carolina Massachusetts Directory Recruitment 97

Reid All About it

OCTOBER 1, 2011

Here’s my selection of customer service and marketing smarties who impressed me in September. Word of mouth isn’t dead,” says Alan Belniak at Marketing Profs. a Massachusetts supermarket chain, exceeded his expectations on a miserable day. When I read this New York Times story I immediately thought, aha, marketing genius.

Austin 150

Austin Massachusetts New York Marketing 150

Associations Now

NOVEMBER 20, 2019

But Andy Freed, CEO of the Wakefield, Massachusetts-based association management company Virtual, Inc. , Freed says first-timers and fervent fans alike have fallen in love with the films, which have their own dedicated blog and have become excellent marketing tools for Virtual. “I Blockbuster Breaks.

Massachusetts 95

Massachusetts Video Products Review 95

Associations Now

MARCH 13, 2014

Content marketing is nothing new. They all shared examples and lessons from for-profit content marketing strategies. Have any other examples associations can take from corporate content marketers? The post What Can Associations Learn From Corporate Content Marketers? Take some lessons from the for-profit world.

Content 40

Content Marketing Massachusetts Video 40

Reid All About it

JULY 23, 2021

Marketing General Inc. recently released their 2021 Membership Marketing Benchmarking Report , one of my annual must-reads. I spent time up in Massachusetts last week with my family enjoying local pizza, my brother’s carnitas, and Italian cookies and pastries , so time in my NC kitchen was limited. Host: Marketing General Inc.

Video 195

Video Technology Content Strategy 195

Associations Now

MAY 4, 2017

Amazon wouldn’t have any Oscars if not for Amazon Prime, which is why residents of Manchester-by-the-Sea, Massachusetts, are getting free memberships. The movie helped put the real-life Massachusetts city , population 5,136, on the map. The gimmick offers some lessons for associations.

Massachusetts 58

Massachusetts Video Course Price 58

Associations Now

OCTOBER 15, 2019

Recently, the Event Marketing Association began offering a pay-as-you-go membership category in coordination with the launch of its new website. The Massachusetts Society of CPAs, for example, has a free student membership category for young people who may not yet be able to afford member dues. Free career-stage membership.

North Carolina 78

North Carolina Massachusetts Directory Recruitment 78

Higher Logic

MAY 2, 2019

Consider integrating engagement tools like marketing automation and online community platforms with your association’s database (either your AMS or CRM), which grant associations the opportunity to digitally connect with their members like never before. Utilize Engagement Tools to Increase Publication Awareness. How do I maximize its impact?

Tips 136

Tips Revenue Case Study Content 136

GlowGlobally

MARCH 4, 2010

Market & Biz Plan. Knowledge Application Gap Still Exists in Some Emerging Markets. Categories: Channels , Market & Bus Planning. They hold degrees from top institutions in Delhi and Massachusetts. Market & Bus Planning (44). Membership. Public Affairs. Where in the World are the Innovators?

Marketing 60

Marketing Massachusetts America Certificate 60

Association Success

OCTOBER 16, 2019

In his book, Bahcall defines open innovation as the joint development between companies and customers of new ideas, technologies or markets. As Bahcall writes, a team at the Massachusetts Institute of Technology launched a reward strategy to create its own crowd. The FREE virtual conference returns Nov. So, how’d they do it?

Massachusetts 60

Massachusetts Innovation Project Team 60

Potomac Core

AUGUST 29, 2017

It is clear that the global manufacturing sector has turned a corner, with improvements in demand and production seen in many key markets. As a result, the manufacturer outlook remains quite elevated and exports have increased this year – a nice turnaround after numerous challenges cited in the past two years.

Member Engagement 173

Member Engagement Survey Massachusetts Boston 173

Reid All About it

MAY 29, 2020

Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform. Jordan Marsh was a department store chain in Massachusetts that was famous for its big blueberry muffins—mine aren’t as big but they’re just as good. Intriguing.

San Diego 259

San Diego Conference North Carolina Strategy 259

Associations Now

JULY 20, 2017

ACM administers the program and provides marketing and outreach materials, technical assistance and webinars, and strategic support for leveraging the initiative to participating museums. The project, which was first piloted in 2014, is based on several access models run at the city, county, and regional level.

Library 80

Library Massachusetts Press Release United States 80

Virtual

JANUARY 5, 2016

Here in the Northeast part of Massachusetts, it’s only a matter of time before that dreaded snow arrives! Marketing and Communications. Marketing and any Member Relations/Services department should be the hub of all membership contact. Human Resources. Legal Counsel or Insurance Policy Management. Finance/Accounting.

Massachusetts 100

Massachusetts Team Committee Technology 100

Reid All About it

MARCH 15, 2019

Being from Massachusetts, we scoffed at such a ridiculous statement. They’re seeking more ROI as they compare the value of association sponsorships with other marketing opportunities. The I Am IH Campaign – Leveraging Membership Marketing into Public Awareness. Dan Sundt, President and Chief Experience Officer, CXO Marketing.

DC 150

DC Washington Denver Sacramento 150

Reid All About it

JULY 9, 2021

Even though I’m Massachusetts born and raised, I’m not a snob about canned clams—they have their place. The only thing missing from my recipe is waxed beans because I’ve never seen them at the store or farmers market. Host: American Marketing Association. It’s the underlying principle of Inbound Marketing.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Associations Now

SEPTEMBER 24, 2014

Want a sign that the Massachusetts biotechnology industry is booming? Formed in the late 1980s by the Massachusetts Biotechnology Council, the league slowly grew from a handful of teams to a grand total of 64 this year. Also: Which company makes the most reliable hard drives? Look no further than its softball league. Other good reads.

Massachusetts 40

Massachusetts Case Study Boston Cost 40

Velvet Chainsaw

OCTOBER 26, 2012

Data Source – The 2011 Fortune 500 and Social Media Adoption by Center for Marketing Research at the University of Massachusetts Dartmouth. Infographic by- GO-Gulf.com Web Design Company.

Social Media 40

Social Media Massachusetts Marketing 40

Higher Logic

JUNE 6, 2019

Let’s be real: Google and Facebook own the majority of the ad market. For example, the Massachusetts Society of CPAs (MSCPA) offers advertising space on its online community and weekly newsletters and use an advertising kit to promote the space and the engagement rates. The problem? Someone else gets the ad revenue.

Tips 136

Tips Social Media Revenue Content 136

Forj

JULY 5, 2017

See the sessions below, and also read our blogs on the topic for more information: Designing Member Engagement into your Website and Using an LMS to Enhance Marketing and Increase Sales. Using Member Personas for Smarter Marketing and Increased Engagement . There is no “one size fits” all approach to membership marketing.

Minneapolis 79

Minneapolis Learning Management System New York California 79

Associations Now

SEPTEMBER 10, 2014

The bureau blames the high cost of replacing tailgates, which creates a black market. In Massachusetts, it’s led to a 90 percent drop in auto thefts. In a recent report, the National Insurance Crime Bureau noted that tailgate thefts are surging.

Report 40

Report Massachusetts Boston Technology 40

Associations Now

APRIL 10, 2013

The lack of a strong exit market is keeping many funds that would like to be raising money away from investors until they can demonstrate a track record. The lack of a strong exit market is keeping many funds that would like to be raising money away from investors until they can demonstrate a track record.”. Firms raised $4.05

Report 40

Report Industry Massachusetts United States 40

Associations Now

JUNE 19, 2014

The online retailer’s first smartphone makes up for its late market entry with an attention-grabbing new feature. You gotta hand it to Amazon: When the company enters the smartphone market, it’s ready for the cameras. Noncompete clauses have been in the news recently thanks to a fight over them in Massachusetts.

Massachusetts 40

Massachusetts Proposal Price Tips 40

MemberClicks

JUNE 7, 2024

At the time of this writing, every state but Rhode Island and Massachusetts has a state-level Chamber of Commerce. Start Publicizing and Marketing your Chamber of Commerce The more people know about your chamber, the more robust and engaged your members will be. Marketing and promotion require regular communication.

Rhode Island 52

Rhode Island Software Membership Management Massachusetts 52

Reid All About it

JUNE 29, 2018

I just got back last night from visiting my family in Massachusetts so I haven’t had a chance to put together my usual list of free webinars and educational events. By now it’s proven that content marketing works if you do it the right way. Marketing, Membership and a View of the Digital Future for Associations (Association Chat).

Chicago 30

Chicago Massachusetts Washington DC 30

Associations Now

AUGUST 12, 2015

The American Heart Association has suggested that vaping only be considered as a last resort for those looking to quit, and groups such as the Massachusetts Medical Society say that more research is needed to back the cessation arguments—particularly because it’s unclear to the public what else might be in the liquid nicotine refills.

Los Angeles 40

Los Angeles Massachusetts Products Industry 40