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Association Brain Food Weekly: 3.12.21

Reid All About it

I just read a new paper— The New Association Tech Ecosystem: Powering Member Experiences with Integration and Specialization —from Chris Gloede and Karen Power of Ricochet Advice and I suggest you do too, especially if you have technology or analytics decisions on the horizon. Host: American Marketing Association. 1 CAE credit.

Nashville 370
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The top five Salesforce Clouds association professionals leverage at their organizations

Nimble AMS

According to Salesforce research, innovation is necessary as member expectations continue to evolve. In the Salesforce State of Marketing report, 84% of marketers surveyed said customer expectations were changing their digital strategies. . But how can your association adapt to changing member expectations?

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Association Brain Food: 3.3.23

Reid All About it

How can associations provide corporate partners with valuable access to their member communities ? I love the idea from Jay Ablondi of the Massachusetts Medical Society about sponsors being resident experts for boards and committees—a natural role for experienced industry partners. Self-mastery. More info/register. More info/register.

Revenue 39
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4 Tips for Generating More Non-Dues Revenue from Advertising

Higher Logic

Say they want to advertise a certification program – you could target this ad only to those members who’ve indicated interest in this type of certification (which you know from their past data), and then show them the ad where they’re most likely to see it: Your website, automated emails, or online community.

Revenue 191
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How does Nimble AMS empower legacy AMS users?

Nimble AMS

This s ituation can leave many users feeling trapped. Learn how Nimble AMS empowers legacy AMS users to decrease low – value staff processes and elevate the member experience. Three ways Nimble AMS empowers legacy AMS users Three ways Nimble AMS empowers legacy AMS users Are you ready to leave behind your legacy system ?

Missouri 122
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Association Brain Food Weekly: 5.29.20

Reid All About it

Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform. I wonder how PCMA and its attendees felt about the experience. How to Create an Engaging Virtual Event – Alysha Parker, Corporate Marketing Manager, Bizzabo.

San Diego 259
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How to successfully recruit and retain staff with innovative technology

Nimble AMS

So, how can an association recruit and retain staff in this job seeker’s market? . Ask yourself, how can innovative technology streamline staff processes, ultimately transforming the member experience? . Welcome technological feedback from members. Job quit numbers also rose in March to 4.5 Download now.