Reid All About it

MARCH 3, 2023

That’s the question the Professionals for Association Revenue asked several association executives and consultants. I love the idea from Jay Ablondi of the Massachusetts Medical Society about sponsors being resident experts for boards and committees—a natural role for experienced industry partners. 1 CAE credit. More info/register.

Revenue 39

Revenue Tools Education Member Experience 39

Reid All About it

FEBRUARY 3, 2023

Marketing plan. GrowthZone reviews the often confused elements of an association marketing plan : mission, goals, objectives, strategy, and tactics. Host: Professionals for Association Revenue Facilitator: Sean Soth, Founder and Leadership Advisory Board Chair of Professionals for Association Revenue Wed 2/8 at 11 a.m.

LMS 40

LMS Technology Video Education 40

Higher Logic

MAY 2, 2019

For example, an annual event publication could be your biggest print run of the year – and a huge opportunity for revenue growth and boosting member knowledge. Increase non-dues revenue. Association members want to learn, and there are multiple different ways publications can support that. What if your readers aren't engaged?

Tips 136

Tips Revenue Case Study Content 136

Reid All About it

MAY 29, 2020

Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform. Jordan Marsh was a department store chain in Massachusetts that was famous for its big blueberry muffins—mine aren’t as big but they’re just as good. Intriguing.

San Diego 259

San Diego Strategy Conference eBook 259

Reid All About it

JUNE 24, 2022

It’s a good start, for sure, but you know your market segments best. Dinner duty fell on the day I got back from Massachusetts, so I pulled some chicken salsa verde from the freezer (wrote about it here ), sliced avocado and heated tortillas—voilà, dinner. Rory Archibald, Associations, Sectors & Marketing, VisitScotland.

Video 39

Video Revenue Strategy Technology 39

Reid All About it

JULY 23, 2021

Marketing General Inc. recently released their 2021 Membership Marketing Benchmarking Report , one of my annual must-reads. I spent time up in Massachusetts last week with my family enjoying local pizza, my brother’s carnitas, and Italian cookies and pastries , so time in my NC kitchen was limited. Host: Marketing General Inc.

Video 195

Video Technology Strategy Content 195

Higher Logic

JUNE 6, 2019

You add a huge revenue opportunity. Someone else gets the ad revenue. Let’s be real: Google and Facebook own the majority of the ad market. Why send members and prospects somewhere else when you could be bringing that traffic – and potential ad revenue – to your own site? The problem?

Tips 136

Tips Social Media Revenue Content 136

Reid All About it

MAY 6, 2022

Sean Soth of Professionals for Association Revenue advises associations to take a collaborative approach to sponsorships. It continues to see record levels of engagement and its revenue is up by 34%. Erin Lemons, Senior Director of Marketing, Fonteva & Protech. Forget pre-, early and mid-pandemic data. Sponsorship mindset.

Arlington 39

Arlington Revenue Strategy Project 39

Reid All About it

JANUARY 27, 2023

Granted, because of their job, some aren’t your target market, but many are. CAE, CMP, Deputy Executive Director, CPCU Society, The Institutes, Risk and Insurance Knowledge Group Beth Arritt, President & CEO, The Arritt Group Erika Jolly Brookes (moderator), Chief Marketing Officer, Higher Logic Tue 1/31 from 9 a.m. Gen Z values.

Education 41

Education Learning Management System Committee Leadership 41

Potomac Core

AUGUST 29, 2017

It is clear that the global manufacturing sector has turned a corner, with improvements in demand and production seen in many key markets. Two years after their plan was approved, the Trade Association reports a 25% increase in revenue. The organization’s mission now is to “grow the Industry and lead the cold chain.”.

Member Engagement 173

Member Engagement Survey Massachusetts Boston 173

Nimble AMS

MAY 17, 2022

So, how can an association recruit and retain staff in this job seeker’s market? . TECH TIP: With Nimble AMS, the Massachusetts Dental Association streamlined staff work processes through automation and boosted revenue in their online store by 25%. Job quit numbers also rose in March to 4.5

Recruiting 135

Recruiting Recruitment Innovation Technology 135

Associations Now

MARCH 12, 2019

When you rely on member dues as a significant revenue source, free membership sounds scary. Recently, the Event Marketing Association began offering a pay-as-you-go membership category in coordination with the launch of its new website. But you don’t have to go big: Limited free membership offers might provide just the boost you need.

North Carolina 97

North Carolina Massachusetts Directory Recruiting 97

Nonprofit Marketing Guide

NOVEMBER 13, 2009

Add the likes of California, Colorado, Connecticut, Massachusetts, Oregon and Utah if you’re using email, U.S. Most states, but, sadly, not all, have exemptions based on charitable mission, gross revenue or in-state revenue. Affordable Nonprofit Marketing Training for Your Staff, Volunteers, and Board.

Arizona 87

Arizona California Florida Connecticut 87

Reid All About it

JULY 9, 2021

Even though I’m Massachusetts born and raised, I’m not a snob about canned clams—they have their place. The only thing missing from my recipe is waxed beans because I’ve never seen them at the store or farmers market. Host: American Marketing Association. It’s the underlying principle of Inbound Marketing. CAE credits.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Associations Now

OCTOBER 15, 2019

When you rely on member dues as a significant revenue source, free membership sounds scary. Recently, the Event Marketing Association began offering a pay-as-you-go membership category in coordination with the launch of its new website. But you don’t have to go big: Limited free membership offers might provide just the boost you need.

North Carolina 78

North Carolina Massachusetts Directory Recruiting 78

Reid All About it

MARCH 15, 2019

Being from Massachusetts, we scoffed at such a ridiculous statement. Beyond the Logo: Building Real Partnerships to Grow Non-Dues Revenue (virtual and Washington DC). They’re seeking more ROI as they compare the value of association sponsorships with other marketing opportunities. Civil Eats ). My god, he was right.

DC 150

DC Washington Denver Strategy 150

GrowthZone

AUGUST 2, 2022

According to the ACCE website, ACCE’s Awards for Communications Excellence program is designed to showcase the top communications and marketing work of chambers of commerce and similar organizations. The goal was to help local businesses increase their volume of business during the summer and expand their long-term market regionally.

Communications 78

Communications Directory Social Media Massachusetts 78

Associations Now

AUGUST 12, 2015

billion in revenue this year , according to estimates from Wells Fargo Securities Senior Analyst Bonnie Herzog. “[F]or the vast majority of the players in the market, the FDA’s rule will result in prohibition, not regulation,” AVA said in a statement last month.

Los Angeles 40

Los Angeles Massachusetts Products Review 40

SCD Group

MAY 20, 2012

In the right hands, such technologies can provide unprecedented marketing and growth opportunities. This month, Harvard became the next college to jump on the online education bandwagon, announcing it would be teaming up with the Massachusetts Institute of Technology to launch a new program of online classes — edX. Contributors.

St. Louis 40

St. Louis Social Media Class Massachusetts 40

MemberClicks

JUNE 7, 2024

At the time of this writing, every state but Rhode Island and Massachusetts has a state-level Chamber of Commerce. This plan should include your expected costs, activities, and your potential sources of revenue. Your sources of revenue can include member dues, merchandise, and fees for events and classes.

Rhode Island 52

Rhode Island Software Membership Management Massachusetts 52

Associations Now

FEBRUARY 11, 2015

It has positively impacted their experiences with membership, revenue, and giving. It likely worked for Radiohead, more than anything else, as a marketing ploy to generate buzz and downstream revenue via sales of physical albums and concert tickets.) But I definitely remember hearing about it.

Price 40

Price New York Massachusetts Revenue 40

AssociationChat

JUNE 28, 2020

They also talk about the impact of the global health situation on the Association market and how technology can help the industry become more sustainable in the future. The financial markets are a bellwether, at least. The virus has destroyed $23trn in global market value since mid-February. Deflation or inflation? Rising rates?

United States 59

United States New York Conference Seattle 59

AssociationChat

APRIL 15, 2020

They also talk about the impact of the global health situation on the Association market and how technology can help the industry become more sustainable in the future. The financial markets are a bellwether, at least. The virus has destroyed $23trn in global market value since mid-February. Deflation or inflation? Rising rates?

United States 52

United States New York Conference Seattle 52