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How to Produce Revenue-Generating Association Podcasts

Associations Now

Here’s how associations can make use of podcasting—and bring in some nondues revenue dollars in the process. When I want to get my mind off a tiresome task—like jogging on the treadmill or riding the metro —and into a more interesting, uplifting, or even hilarious place, I tap a podcast. Why should associations care?

Revenue 93
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Association Brain Food Weekly: 7.24.20

Reid All About it

Associations have a role to play in the training, credentialing and lifelong learning market, but few have taken advantage of those opportunities. Presenters: Tara Pawlak, Membership Marketing Expert, and Tirrah Switzer, Association Advocate, Community Brands. Host: DC-Metro Association-Nonprofit Tech Network. 1 CAE credit.

Montana 259
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Association Brain Food: 4.19.24

Reid All About it

Networking Discussion: Best Practices for Diversifying Revenue Join your Fridays@4 colleagues for an open discussion about your best practices or challenges in diversifying revenue. Mastering the Art of the Win-Back: Strategies to Reconnect with Lapsed Members Are you looking to re-energize your community and boost dues revenue?

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Association Brain Food Weekly: 5.7.21

Reid All About it

Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. Quick hits. Sat 5/8 at 12 p.m.

St. Louis 370
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Time to get in the game. There’s a game being played?

YourMembership

Although unemployment rates are trending downward in most major metro areas, the recent JOLTS (Job Openings and Labor Turnover Survey) report from the Bureau of Labor Statistics showed there were 4 million job openings in the US at the end of January 2014. How much value would you place on the member loyalty created from their success?

Florida 150
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Association Brain Food: 6.23.23

Reid All About it

Marketing benchmarks. Mighty Citizen assessed the marketing maturity of 450 mission-driven organizations. Host: Fridays@4 Speaker: Carolyn Nopar, former Chief Development Officer for the YWCA Metro Chicago and Director of Development & Communications for Family Focus Mon 6/26 at 8 a.m. Event apps. More info/register.

Metro 195
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Association Brain Food: 6.16.23

Reid All About it

Event marketing. Your marketing plan must work extra hard to convince your audience they should make the trip. PCMA is partnering with Gevme on the AI-based Project Spark for the events industry , which is free now, but I can see revenue potential. We develop expertise from researching, thinking and writing. Don’t give that up!

Project 195