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Here’s how associations can make use of podcasting—and bring in some nondues revenue dollars in the process. When I want to get my mind off a tiresome task—like jogging on the treadmill or riding the metro —and into a more interesting, uplifting, or even hilarious place, I tap a podcast. Why should associations care?
Associations have a role to play in the training, credentialing and lifelong learning market, but few have taken advantage of those opportunities. Presenters: Tara Pawlak, Membership Marketing Expert, and Tirrah Switzer, Association Advocate, Community Brands. Host: DC-Metro Association-Nonprofit Tech Network. 1 CAE credit.
Networking Discussion: Best Practices for Diversifying Revenue Join your Fridays@4 colleagues for an open discussion about your best practices or challenges in diversifying revenue. Mastering the Art of the Win-Back: Strategies to Reconnect with Lapsed Members Are you looking to re-energize your community and boost dues revenue?
Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. Quick hits. Sat 5/8 at 12 p.m.
Evvnt & Metro US, the No.1 1 free daily newspaper in the US, have today announced a partnership to enhance the Metro US events coverage across its three flagship dailies – New York, Boston and Philadelphia. The post Evvnt & Metro US announce East-Coast US partnership appeared first on Event Industry News.
Although unemployment rates are trending downward in most major metro areas, the recent JOLTS (Job Openings and Labor Turnover Survey) report from the Bureau of Labor Statistics showed there were 4 million job openings in the US at the end of January 2014. How much value would you place on the member loyalty created from their success?
Marketing benchmarks. Mighty Citizen assessed the marketing maturity of 450 mission-driven organizations. Host: Fridays@4 Speaker: Carolyn Nopar, former Chief Development Officer for the YWCA Metro Chicago and Director of Development & Communications for Family Focus Mon 6/26 at 8 a.m. Event apps. More info/register.
Event marketing. Your marketing plan must work extra hard to convince your audience they should make the trip. PCMA is partnering with Gevme on the AI-based Project Spark for the events industry , which is free now, but I can see revenue potential. We develop expertise from researching, thinking and writing. Don’t give that up!
His analysis [PDF] showed that charities in the national sample that adhered to the 20 BBB WGA standards raised roughly 8 percent more in fundraising revenue; in the Metro New York sample, charities that met all the guidelines reported a 13.5 percent fundraising increase. The study linked the rise to their BBB accreditation.
The failure of a ballot measure backed by Uber and Lyft led the two companies to leave the market in Austin, Texas. One of the firms hoping to fill it in Austin is doing something unusual for an app of its nature: organizing itself as a community-driven nonprofit. Now the nonprofit sector is looking to fill the void left behind.
Since 2001, emerging markets have become the world’s economic engine with annual GDP growing an average of 6 percent and a rapidly growing consumer class, driving corporations to compete for market share. Challenge of Volunteerism in Emerging Markets. Thanks to globalization virtually all developing countries are catching up.
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