Remove Marketing Remove millennials Remove United States
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Learning from Millennials

Higher Logic

Ever since the Millennials started coming into the workforce about 10 years ago, we’ve been hearing a lot of complaints about them. For the Millennials, that has come in the form of complaints about them being entitled – showing up at work and immediately wanting a promotion. Quick, market to the Millennials!

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Student Memberships Could Be a Thing of the Past

Association Analytics

And experts aren’t bullish, since the United States has seen a steep drop in birth rates since 2007 leading to fewer high school graduates. Many Americans now question whether a bachelor’s degree is worth the investment, given the often-disappointing returns in the job market.

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Can Encouraging Bleisure Travel Boost Millennial Conference Attendance?

Associations Now

Millennials might be most susceptible to the mixing of business and pleasure travel. As millennials become a greater percentage of meeting attendees, catering to them a bit more—in both programming and marketing—makes sense. So, what aspects of your host city will move more millennials from maybes to ticket booked?

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Association Brain Food: 1.19.24

Reid All About it

Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. I like looking beyond the association world to see what event planners and marketers for brands are thinking about. Marketing to Gen Z and millennials. Event trends. 1 CAE credit. More info/register. 1 CMP credit.

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4 Ways to Segment Your Donors for More Effective Marketing

Nonprofit Marketing Guide

Ideally, if a nonprofit had the staff, time, and money to fully individualize marketing, that nonprofit would. So, what’s a nonprofit marketer to do? Individualizing marketing per donor is an impossible feat. However, making marketing feel personal is a different story. That’s easier said than done though. By age group.

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4 Ways Museums Can Engage Millennials

Achieve

What do Millennials want from a museum experience? Museum development officers and marketing professionals are all wondering if members of the Millennial generation (born after 1979) will support museums like our parents did. Similarly, The Millennial Impact Project. We Millennials are a social bunch and like to be heard.

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What Issues Do Millennials Care About?

Achieve

Millennial Impact Project. in 2009 to understand how and why millennials do what they do with causes, there was one question advisors, practitioners and it seemed like everyone wanted to know –. what issues do millennials care about? One study finds millennials care about environment, education and health.