Reid All About it

MAY 21, 2021

This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. 5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid.

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WBT Systems

AUGUST 8, 2017

Millennials will make up nearly half the U.S. Generational definitions vary but most characterize millennials (or Generation Y) as 21 to 35 year olds. Generation Z, usually described as those who are 21 and under, is already a bigger group than the millennials or the boomers. Millennials in the workplace. hours per week.

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Reid All About it

AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. This series of 15-minute videos cover hot topics and issues related to 501c organization management. Data Is for Marketers.

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Reid All About it

DECEMBER 2, 2016

I can’t imagine how terrifying it must be to experience a wildfire but this video gives me a slight sense. Out of the Mouth of Millennials. Millennials are the largest generation in U.S. What do Millennials think about being put under the microscope? Host: Marketing General, Inc. Host: Grit Marketing.

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Reid All About it

AUGUST 7, 2020

But, this week, WBT Systems reveals the high career costs of working from home for Gen Z and millennials. Virtual event and community platforms give you the chance to eavesdrop on what your members and others in your market are talking about. Double Your Member Engagement with Very Little Marketing. I have it easy, you may too.

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Montana Education Conference Member Engagement 369

Achieve

AUGUST 12, 2021

Effectively inspiring millennial donors to get involved in your next peer-to-peer campaign requires. Don’t underestimate millennial giving power. Millennial donors are known for demonstrating a clear passion and commitment to worthwhile causes. Millennials are motivated to give to causes that appeal to their values.

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Spark Consulting

MARCH 28, 2018

Special for those of you who prefer to learn from methods OTHER than reading: Two are videos; one is a podcast. Video one: Association Chat with KiKi L’Italien : Podcast: fusionSpan podcast with Justin Burniske : On the fusionSpan site. Attract and engage young professionals (aka Millennials and even GenZ).

Strategy 150

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Reid All About it

MARCH 1, 2024

When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. Marketing in the AI Era: Tools and Techniques for Strategic Advantage Discover a range of easy-to-use AI tools tailored for marketing, membership, and communication roles.

Education 264

Education Tips Technology Tools 264

Blue Sky eLearn

NOVEMBER 7, 2018

For years we’ve been talking about Millennials. How to market to them. While Millennials are still as important as ever, we can’t overlook the up and coming generation – Generation Z. How does Generation Z differ from Millennials? While Millennials were pioneers, Generation Z was born into the Digital Age.

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Reid All About it

MAY 27, 2016

Every week, the association community gathers for Association Chat (aka #assnchat) on Blab, a video streaming platform with live chat on the side. Presenter: Suzanne Carawan, Chief Marketing Officer, HighRoad Solution. – Demystifying Millennial Donors. Presenter: Chris Cichon, Marketing, Boomerang. 1 CAE credit.

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Reid All About it

MAY 15, 2020

Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Hosts: Canadian Nonprofit Academy and Go to Market Impact.

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Reid All About it

MARCH 3, 2017

It’s a must read for anyone in an association membership, marketing or executive position. The Content Marketing Institute is a great resource if you’re ready to develop a strategy, or check out these 8 steps to creating a content marketing strategy from Rep Cap. How Millennials and Baby Boomers Can Work Together.

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Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Episodes are published Monday mornings in both audio and video format, available on YouTube, Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!). 1 CAE credit.

Strategy 281

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Associations Now

OCTOBER 7, 2016

It’s taken as a given these days that if you want young adults to listen to you, you have to communicate with them visually—through photos or video. What if millennials still like text as a medium? ” Gorillaz Marketing. The post Friday Buzz: Millennials Love Text appeared first on Associations Now.

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Reid All About it

SEPTEMBER 30, 2016

American Water Works Association’s strategic objective to expand into seven priority markets was accompanied by the mission statement, “Better World Through Better Water.” Hear about the opportunities and challenges faced by a US association in penetrating the India market as well as the lessons they learned. More info/register.

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Reid All About it

DECEMBER 2, 2016

I can’t imagine how terrifying it must be to experience a wildfire but this video gives me a slight sense. Out of the Mouth of Millennials. Millennials are the largest generation in U.S. What do Millennials think about being put under the microscope? Host: Marketing General, Inc. Host: Grit Marketing.

San Jose 150

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Association Adviser

MARCH 10, 2014

Two millennials weigh in on the latest research findings. As two members of the millennial generation, we pay special attention to articles that claim to state the best ways to market to us. Sometimes we agree that marketers know us well; other times, we slightly disagree and wish we could give the author(s) a hint.

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Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Host: American Marketing Association. Event Marketing Roadmap.

Technology 341

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Membersuite

APRIL 13, 2023

With content marketing, you can achieve these two goals simultaneously. Why Content Marketing Content marketing allows you to reach and develop relationships with a new audience of prospective members and customers while deepening relationships with your existing audience of members and customers.

Content 93

Content Marketing Social Media Video 93

Reid All About it

FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations. Hear predictions on how job roles within membership and marketing departments will evolve, including the skills that will become essential in this new era.

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DC Member Engagement Washington Innovation 270

Reid All About it

JANUARY 18, 2011

In this 2-1/2 minute video (transcript provided) on Big Think, he discusses the creative urge to collect and consume what we come across, to not edit the chaos, but to embrace it. I have a feeling that Josip Petrusa’s post, Attracting Millennials to Your Event and Why You’re Failing at It , will be the seed of one of my future blog posts.

Social Media 150

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Event Industry News

MARCH 10, 2020

Tactile marketing has rapidly become a multisensory experience for consumers, with brands using scent, touch, sound and visuals to deliver information and engage with their audience. But why do such elements play such an important role within a marketing strategy? Print marketing is memorable and popular with millennials.

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Nonprofit Marketing Guide

OCTOBER 14, 2011

Now to the nonprofit marketing goodies. Causes on Facebook has added a great new feature: Welcome and Thank You Videos. Whether you use Causes.com or not, the idea of welcome and thank you videos is FABULOUS. We’ve got double the goodies from Beth Kanter this week. 11/2: Your End-of-Year Email Fundraising Plan.

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Reid All About it

JUNE 14, 2024

All together now: one hundred bottles of beer on the wall, one hundred bottles of beer… Event marketing. Fíonta shares eleven effective marketing strategies for boosting event attendance. If I lived in the DMV, I’d be on this bus for sure. What a terrific way to start the Annual experience. AI for associations. CAE credit.

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YourMembership

MARCH 8, 2013

The same result occurs when individuals or organization take even the slightest interest we show them as an invitation to unleash their full marketing cavalcade. 3) Are you Walking a Tightrope When it Comes to Your Association’s Membership Marketing? Three millennials (two males and one female) also served on the committee.

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Nonprofit Marketing Guide

JUNE 24, 2011

Welcome to this week’s round of Mixed Links, our roundup of good stuff for nonprofit marketers! In case you missed this week’s virtual summit on millennial donors held by the Case Foundation, Katya Andresen provides a list of posts by those of us who acted as blogging correspondents for the summit. See you next week!

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Reid All About it

FEBRUARY 5, 2016

The Pennsylvania Bar Institute’s marketing manager will share tactics to improve your learning catalog and member experience, while also driving membership and revenue numbers in the right direction. Blab is a live-streaming video platform that’s really taken off in the last several months. Register here. (1 1 CAE credit). Online chat.

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Pennsylvania Social Media Recruitment Recruiting 150

Reid All About it

OCTOBER 7, 2022

Fionta suggests ways to improve membership marketing, attract younger members, look beyond membership, communicate value, and think about the future differently. On the Event Garde blog, Tracy Koenig-Poches suggests you design instructor-led learning experiences with the millennial in mind , which will also satisfy the older learner too.

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Reid All About it

OCTOBER 27, 2023

Marketing to younger generations. Trying to figure out how to market more effectively to Gen Z and millennials? Also worth your time If you allow hate to seep into your words, thoughts, or heart, please watch this video from Arnold Schwarzenegger , my fantasy president. Strategic partnerships. More info/register.

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Reid All About it

JULY 21, 2023

Unlike on Threads, which, Kate Lindsay at Embedded says, is “ a mecca of Millennial brain rot.” Episodes are published Monday mornings in both audio and video format, available on YouTube, Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!). Yeah, it sucks. Just the facts. “ 1 CAE credit. .”

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Socious

JANUARY 4, 2017

Article #3) Why Building Community Online is Important When Attracting and Engaging Millennials. Millennials are one of the largest generations in history and they now make up the majority of the workforce. Because millennials are the first true digital natives. The power of online video skyrocketed in 2016.

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Reid All About it

SEPTEMBER 15, 2017

Slack non-users may not agree, but growing an email list is one of the smartest marketing moves an organization can make. Using Marketing Automation to Grow Event Registration. Hear about different ways to target, incent, and create buzz about your event through marketing automation. Host: American Marketing Association.

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Reid All About it

NOVEMBER 23, 2018

Companies are seeking a better ROI for their marketing dollars. As the population ages, new consumer opportunities and markets emerge. Some quick hits before we get to this week’s list of free webinars: 3 things research shows about engaging Millennials in your cause or association. Marketing Land ). Blue Avocado ).

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Achurch

MARCH 3, 2021

95% of Gen Z and 93% of millennial employees report difficulty working from home because of the pandemic. Entice people into this room with a fun or interesting resource, video, or shared activity. They miss impromptu invitations to grab a coffee or lunch, and chats in the conference room before a meeting starts. Virtual Social Events.

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Reid All About it

JULY 16, 2021

Definitely look at what he has to say, especially if you’re using labels like Gen X, Millennial and Gen Z. This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Presenter: Brudis Limar III, Head of Revenue – Sales and Marketing, e180. Usability testing. More info/register.

Revenue 195

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NXUnite

MAY 30, 2024

Launch a strategic marketing campaign. With benefits and concerns for donors in mind, develop a multi-channel marketing campaign to promote non-cash giving. You might design how-to infographics, write a blog post about the impact of crypto donations, or record a video walkthrough of the non-cash giving process.

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Membersuite

AUGUST 23, 2023

1: Offer a solid, relevant membership value proposition Marketing goes nowhere if you’re not offering what Gen Z wants and needs at a price they can afford. Market research will tell you what benefits they value—and they may differ from the benefits other generations value. They can scroll through and digest content in seconds.

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