Marketing Mooc Workshop 
WBT Systems
AUGUST 15, 2017
An effective online learning marketing plan has three phases. The three E’s of marketing educational programs will help you succeed with each of these three phases of marketing. Expeditionary Marketing. Colleges and universities have also identified the lifelong learning market as a promising source of new revenue.
Forj
DECEMBER 29, 2017
We use our knowledge of practical use cases to put the media and marketing hype in perspective. Value-based accreditation: Continuing with the CE credit economy, we note that many CE providers are concerned with competition in the market, which we can describe in economic terms as deflation of the price of CE credit.
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Blue Sky eLearn
OCTOBER 11, 2017
You’ll hear all sorts of terminology in the eLearning world – MOOCS, Moodles, gamification – don’t be overwhelmed by this! A course or a workshop? Use the same terminology across the board – in your LMS, on your website, on social media, and in the marketing messages. A session or a seminar?
WBT Systems
SEPTEMBER 12, 2017
Cannibalization is people’s biggest fear of the hybrid space,” says Jennifer Kush, PCMA’s director of experience marketing. “It Speakers either must be motivated to participate by marketing or “giving back” reasons, or they must be compensated for the additional time and effort. It doesn’t happen. Give attendees a call to action.
Reid All About it
MAY 12, 2023
WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. Learning business. Membership tiers. to 2:45 p.m.
WBT Systems
JULY 10, 2018
Review position descriptions at your association (including your own position) and at other associations to decide which skills and knowledge you need to: Take your association’s educational programs, program management, or program marketing to the next level. Attract new market segments. Beat the competition. Take on new projects.
Blue Sky eLearn
OCTOBER 11, 2017
You’ll hear all sorts of terminology in the eLearning world – MOOCS, Moodles, gamification – don’t be overwhelmed by this! A course or a workshop? Use the same terminology across the board – in your LMS, on your website, on social media, and in the marketing messages. A session or a seminar?
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