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FEBRUARY 26, 2021

Good enough” technology. It’s time to assess your technology stack and partners because you can’t afford to continue settling for “good enough” technology , not if you want to take advantage of emerging opportunities and meet the changing needs of your members and market. Tony Rossell, Marketing General, Inc. ).

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AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. Alisha Haridasani Gupta, New York Times ). The Future of Technology for Nonprofits and Associations. Host: Fíonta.

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Socious

NOVEMBER 3, 2016

Customer marketers may have an even tougher time answering that question than most. While vital to your business’s success, customer marketing often takes a backseat to other topics at sales and marketing conferences. Here are our session recommendations for customer marketing professionals at Inbound 2016: Tuesday, Nov.

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FEBRUARY 12, 2021

Presenters: Harneet Singh, Director of Marketing, Preseem. Let’s talk about how you’re applying what you learned last year to market your virtual meetings this year and increase engagement. Hosts: ASAE Communications Professionals Advisory Council, Membership Marketing Advisory Council and Meetings & Events Advisory Council.

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Revenue North Carolina Leadership Technology 370

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NOVEMBER 6, 2020

MGI’s 2020 Membership Marketing Benchmarking Report found a correlation between innovative associations and membership growth. Host: New York Society of Association Executives (NYSAE). Presenters: Rachel Clemens, Chief Marketing Officer, and Nicole Araujo, Client Engagement Director, Mighty Citizen. More info/register.

Education 285

Education Learning Management System Leadership Case Study 285

Event Industry News

MAY 28, 2019

I’ve seen technology and its use at events evolve in that time, including the dos and don’ts when it comes to effectively integrating it into live experiences. I stayed there for 18 years, running the agency’s New York office, and then Kristina McCoobery – our COO – and I co-founded INVNT in 2008.

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FEBRUARY 5, 2021

WBT Systems explains the basics of SEO so you can get Google to do the bulk of your marketing for you. On the side, not her broccoli purée, but thanks for the idea, Nigella, but the New York Times version , which we really loved. It’s fun to have broccoli in a new format. Remote work models. More info/register.

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FEBRUARY 1, 2019

WBT Systems shares examples of association membership models that include online learning , reasons your association should explore this new type of membership model, and issues to consider before you make any changes. The Book Review (New York Times): my kitchen companion this morning. Some things never change. Book Cougars.

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Event Industry News

JULY 7, 2020

The COTERIE New York marketplace draws a large audience of both international and domestic brands, retailers, and key industry executives.

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JULY 5, 2024

Small-staff membership marketing. YourMembership offers guidance on membership marketing for small associations , including tips on personalized communication, joining and renewing procedures, new member onboarding, online communities, and online career centers. Tony Rossell of Marketing General Inc. Membership models.

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DECEMBER 4, 2020

Host: New York Society of Association Executives. Two sessions: Respond, Don’t React: How This Simple Change Can Make All the Difference, and How to Create an Integrated, Multi-Channel Event Marketing Plan. Choosing the right software, platforms, and technology partner is crucial to the success of your organization.

Revenue 300

Revenue Blended Learning Conference Technology 300

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APRIL 2, 2021

Mike Murray, Content Marketing Institute ). A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Hear what works, where to focus your resources, marketing, management, and tracking.

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Revenue Conference Education Resources 335

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JANUARY 26, 2018

Steven Johnson in The New York Times says, Bitcoin “may well turn out to be a genuinely revolutionary breakthrough and at the same time a colossal failure as a currency.” Last call to participate in Marketing General Inc.’s s 10th annual Membership Marketing Benchmarking Survey. Keep learning! CB Insights ). 1 CAE credit.

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Washington DC millennials Chicago 225

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AUGUST 16, 2024

A few months ago, a website firm serving the association market went out of business and left their association clients adrift. Lunch and Learn: Marketing AI Show & Tell Join us for a little show and tell about Marketing AI tools. Host: ASAE Marketing Professionals Community. Website hosting. More info/register.

America 264

America Strategy Content Social Media 264

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FEBRUARY 7, 2020

A must-read for content marketers: how to create a strategic editorial calendar. Kelsey Raymond, Content Marketing Institute ). On Sunday, I made this brothy chicken soup with hominy and poblano from the New York Times so I had something ready to go during the week. But some new technologies could change that.

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Chicago Education Baltimore Content 243

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AUGUST 7, 2020

Virtual event and community platforms give you the chance to eavesdrop on what your members and others in your market are talking about. A plague is an apocalypse, but it can bring a new world. Andrew Sullivan, New York Magazine ). Like you need me to tell you this… Per a new study, hedonism leads to happiness.

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APRIL 10, 2020

MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. Anna Goldfarb, New York Times ). Presenters: Beth Arritt, Staff VP Marketing, AAAE. Michael Jones, VP, Mobile Technologies, Results Direct | RD Mobile. Event communications. Dan Crowd ).

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APRIL 29, 2022

Their non-dues revenue scorecard takes seven factors into account, including member value, market insight, effort, and cost. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting.

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Event Industry News

NOVEMBER 21, 2024

Pointr, the leader in AI mapping and indoor wayfinding solutions, is proud to announce it has been selected as the official mapping & wayfinding technology partner for NRF 2025: Retail’s Big Show in New York City.

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AUGUST 19, 2022

Cloey Callahan, Worklife News ). New York Times , no paywall). A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Technology Challenge Virtual Series. 1 CAE credit.

Technology 44

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MARCH 25, 2022

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Professional development market potential. Fri 3/25 at 12 p.m. More info/register.

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AUGUST 9, 2019

The most important element in marketing and communications is segmentation, says MemberSuite. After reading their post on how to get started with marketing segmentation , I’d have to agree. Dom Nicastro at CMS Wire writes about a new role at an increasing number of companies: Director of Personalization. It’s so flavorful.

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MARCH 5, 2021

Laura Cappelle, New York Times ). The nerdy dopamine pathway: a well-traveled route if, like me, you get excited and energized by the possibility of learning something new. Meet the experts who can solve your technology challenges. For all the technology, our audiences are still human. Scott Barry Kaufman ).

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MARCH 15, 2013

Google Reader is where I go first thing in the morning for my professional reads about associations, marketing, digital media, technology, etc., Katie Bascuas at Associations Now writes about the four friends every content marketer needs. Tagged: Content Marketing , Marketing , Membership , Web and Social Media.

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HighRoad Solution

OCTOBER 25, 2021

It's been more than two decades since the New York Times Best Seller, Who Moved My Cheese , was published. And that creates challenges for marketers, who are typically organizational innovators and change agents. And while alot has happened since the proverbial self-help book was released, the sentiment has stayed the same.

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APRIL 1, 2022

With all the job- and career-hopping going on right now, it’s a good time for associations to extend their marketing and educational efforts to career changers. Oh, The Association Podcast is hosted by Ben Muscolino of Breezio and AMS Geek, and Jake Toohey and Joe Post of Adage Technologies. Career changers. Go on and subscribe.

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OCTOBER 4, 2019

Dan Lautman of DelCor Technology Solutions did something that many people only talk about: he unplugged for a month. When you’re selecting technology, like a learning management system (LMS), there’s so many ways you can botch the decision, mostly because you don’t know what you don’t know. Data Analytics for Association Marketers.

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SEPTEMBER 6, 2019

The Harvard Business Review describes how the New York Public Library involved employees from 93 branches in innovation communities —could be a good model for chapters. Her herb-heavy crumb coating was fantastic—it’s my new Milanese recipe. Organizers: ASAE Technology Section Council and Association Forum. 1 CAE credit.

Chicago 37

Chicago LMS New York Member Engagement 37

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JANUARY 28, 2022

Josh Bersin is always insightful about the future of work, technology, HR, and learning. Still waiting for the new normal? A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting.

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Event Industry News

AUGUST 17, 2020

We want to become the leader in that space, and we are committed to supporting ETL 2020 in this format and to playing a part in delivering the new model. Owned by the client, it’s used by companies big and small across the world, with headquarters in London and offices in Spain, New York and Dubai.

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MAY 12, 2017

Your weekly list of free webinars and events for the association community… How are associations using learning technologies? If you work for a membership organization, please participate in the Association Learning + Technology survey. The new CIO is more than a technology manager. Don’t you want to know?

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JANUARY 19, 2018

Marketing General Inc. is inviting associations to participate in their 10th annual Membership Marketing Benchmarking Survey. One thing we can predict about the future: implementing new technology will never stop. A key ingredient for successful technology projects is collaboration. The deadline is February 2.

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YourMembership

JANUARY 12, 2012

News + Press. Technology. For instance, a marketing association can survey its membership to find out what vice presidents of marketing in New York City earn; how much their departmental budget is; and the components of their marketing mix. Nonprofits + Foundations. Chambers + EDCs. Advantages.

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JUNE 2, 2017

I’m looking forward to spending a few days next week talking and thinking about association technology. As a writer and a learner, I love content hubs, and so does Imagination, a content marketing agency serving the association space. Are you spending the right amount of money on technology? Location: New York.

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YourMembership

JULY 3, 2014

New laws were developed to support and define these new groups and the role they would come to play in our educational and political system. was the Chamber of Commerce of the State of New York, which was formed in 1768 by 20 merchants. Nearly 246 years later, it survives today as the Partnership for New York City.

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OCTOBER 28, 2016

Parker shares ten tips to help over-worked content marketers train their brain for greatness – they’re applicable to regular people too. The survey will help the association community better understand how membership organizations use or don’t use social technologies to deliver learning. – Gaining New Leads through eBooks.

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Event Industry News

APRIL 14, 2023

The Events Industry Council (EIC) today announced the keynotes and the final programme for CMP Advance, 30 April – 2 May at the New York Hilton Midtown.

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