Marketing Ohio Recruiting 
YourMembership
FEBRUARY 28, 2017
At The Ohio Society of CPAs (OSCPA), we’ve taken a proactive approach to building our membership and growing the future CPA workforce in Ohio. Strategies to expand your association’s younger membership base. Do you have a strategy in place to grow your association’s pipeline of younger members?
Reid All About it
SEPTEMBER 11, 2020
Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Paulina Curto, Senior Marketing Manager at Cvent.
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Reid All About it
SEPTEMBER 18, 2020
The weekly list of free educational events and resources for the association community… Association marketing. WBT Systems explains how to market your association’s credentialing programs in a crappy economy. Inclusive marketing. Marketers can do better, say Steve Pemberton and Ginny Engholm. More info/register.
Reid All About it
FEBRUARY 10, 2023
Member recruitment. Impexium describes the eight elements of an association marketing strategy that will help you recruit more members, such as developing personas, leveraging data, nurturing leads, and more. If you pre-order the book by the 13th , you can sign up for a free companion workbook. Year-round attendee community.
Ungrated
MAY 26, 2022
Sammie Rosenbloom is a Northern Virginia native and currently an intern with CAI’s communication and marketing team. Sammie is an active part of Denison’s campus organizations as the Director of Events for Women in Business, as well as the Director of Recruitment Events for Pi Beta Phi’s Ohio ETA chapter. .
Reid All About it
AUGUST 27, 2021
80% of the education offered by the Ohio Society of CPAs (OSCPA) used to be in-person, but the pandemic changed all that, of course. Historically relied on to provide education and networking opportunities, how are associations competing with the plethora of free virtual content and networking opportunities that are flooding the market place?
Associations Now
AUGUST 27, 2019
What the customer relationship management and marketing firm found was that organizations with more online reviews on sites like Google, Yelp, Facebook, and TripAdvisor received a revenue boost. A few weeks ago, Womply published a study that looked at correlations between online reviews and revenue for 200,000-plus U.S. small businesses.
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