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Marketing Resources for Associations and Small Businesses

Association Navigator

Here are some good marketing resources for your association or professional services firm. The organizations and consultants below offer a variety of materials including books, blogs, webinars and consulting that have inspired me to think differently about marketing. As Daniel Pink might say, “we’re all in marketing now.”.

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The 1 thing you can learn from Gritty

Association Success

Created by Brian Allen of Flyland Designs in 2018, Gritty is the official mascot for the Philadelphia Flyers National Hockey League team. Fabulous social media marketing. . With a Twitter account that has gained over 307,000 followers, Gritty’s social media team must be doing something right.

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Internship Intel

Aaron Wolowiec

Associations aren’t usually top of mind for students looking for internships, said Todd Von Deak , president and founder of Philadelphia-based TVD Associates, but they should be. But perhaps with better networking and marketing, associations could change that. PCI pays its interns $10 per hour.

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Bagel-Eating Contest Aims to Draw Attention to Start-Up Bagel Group

Associations Now

David Brunelli of Philadelphia walked away from the National Bagel Association ’s second-annual National Bagel Eating Contest in New York with a $500 cash prize and the title of “National Bagel Eating Champion” for gobbling down 11 bagels in eight minutes. Its CEO wants the contest to one day bookend the group’s annual conference.

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CMA Unveils Bold New Branding to Ignite Creativity

CMA Solutions

It signifies our ongoing evolution as a creative powerhouse in the marketing, association management and event services industries. The new design empowers us to vividly showcase our capabilities and inspire clients to reach unprecedented heights in creative marketing, association management and event services.”

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Thursday Buzz: Celebrate Global Meetings Industry Day

Associations Now

Follow #GMID17 on social media to learn more about these events and to participate in the online conversation. City Rep @SheilaShowPHL greets the hospitality industry that employs 71K people in #Philadelphia ! Infographic of the day: The HighRoad Solution blog illustrates the benefits of marketing automation.

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5 Types of People Who Need Nonprofit Fundraising Training

Achieve

If we’re just talking about methods, there’s major gifts, bequests and trusts, corporate relations, grant proposals, direct mail, social media, virtual and in-person events. you rely on events, direct response (mail, email and social media) and grant proposals? effective fundraising strategy. crowdfunding, and much more.