Higher Logic

MAY 30, 2018

But, taking a few minutes to sit down and truly understand each one can benefit the marketer. They’re friendlier than they seem, and you’re likely going to be hearing a lot more about them in the marketing world. What’s the difference between marketing automation and AI? The marketer creates the rules controlling the automation.

Marketing 114

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Wild Apricot

DECEMBER 21, 2017

Salesforce Recruitment, Onboarding and Training. In addition to the technical and sales enablement responsibilities, the newly formed Sales Operations unit will be responsible for the following tasks: Go-to-market strategy & planning. Recruit, on board, and train sales staff. Market training. Operations. Deals desk.

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Higher Logic

AUGUST 1, 2019

The Top 3 Ways Associations Recruit New Members. The Membership Marketing Benchmarking Report from Marketing General Inc. reports which recruitment marketing channels have performed the best for associations (trade and professional). The report is built on survey responses from over 800 associations.

Recruitment 195

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Reid All About it

NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. Powering Engagement with Persona-Led Marketing.

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Higher Logic

OCTOBER 16, 2017

For those who aren’t familiar with them, both are marketing automation software companies who have clients in the association and B2B enterprise markets. The ultimate goal is an improved, cohesive ability for our combined customers to reach, engage, recruit, and retain their members and customers.

Press Release 187

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YourMembership

SEPTEMBER 13, 2019

Is your association’s website doing all it can to recruit new members and deliver a great online experience? Your association works hard to recruit, engage, and retain members. No matter how small your organization may be, it may be time for a new site design. But with a small staff, it can be easy to.

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Reid All About it

JANUARY 29, 2021

Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. Your voice—along with those of nearly 1,000 association leaders around the world—will help us all gain insights about what is working to recruit, engage and retain members during the pandemic.

Newsletter 370

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YourMembership

MARCH 29, 2018

No matter the size of your organization, member recruitment is a constant challenge many teams face. If you work on a small team, however, chances are you wear several hats, making it even more difficult to solely focus your attention on one activity.

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Ungrated

OCTOBER 26, 2023

Across the board, community management hiring managers are seeing the same thing when it comes to recruiting: High school students are skeptical of incurring college debt. The post Recruit, train, retain: Attracting young professionals to community management appeared first on Ungated: Community Associations Institute Blog.

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Reid All About it

FEBRUARY 26, 2021

It’s time to assess your technology stack and partners because you can’t afford to continue settling for “good enough” technology , not if you want to take advantage of emerging opportunities and meet the changing needs of your members and market. The seven biggest mistakes in membership recruitment. The State of Association Marketing.

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Higher Logic

JANUARY 2, 2019

How can marketing and sales teams work more efficiently ? If these types of marketing strategy questions are floating around in your mind as we enter the new year, keep reading. Nobody wants to be the company left behind because they missed the trend, and everybody wants to get ahead with new groundbreaking marketing techniques.

Marketing 184

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Reid All About it

MARCH 12, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The Three C’s of Digital Marketing Success: How to Simply Create, Co-Create and Curate Content to Engage Your Audience and Drive Real Results. Dive deeper into the foundational elements of digital marketing success.

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Association Analytics

OCTOBER 7, 2024

The role of the marketer – particularly in associations, and especially focusing on content delivery – has changed drastically over the last decade, perhaps and only seems to be speeding up. A recent Analytics in Action webinar, titled Embracing Data Analytics to Reinvent Your Content Marketing , delved into just this.

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Higher Logic

MAY 13, 2020

Maybe you’re struggling with: Retaining and recruiting more members. With tools like online community and marketing automation , you recreate the best parts of your association online. You might be experiencing the effects of a lack of engagement at your association now, without realizing the source of the problem.

Tools 296

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Reid All About it

SEPTEMBER 27, 2024

Member recruitment. YourMembership describes 13 steps small-staff associations should take to attract and recruit new members. Host: Momentive Software (formerly Community Brands) Speakers: Pam Loeb, Principal, Edge Research Tirrah Switzer, Senior Director of Product Marketing, Momentive Software Tue 10/1 at 12 p.m. –

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Higher Logic

FEBRUARY 19, 2019

In fact, 46 percent of associations reported that increasing member retention is one of their top membership goals, according to the Membership Marketing Benchmark Report. Step #3: Check How Many Members You Recruited. Better retention means better ROI from your initial recruitment effort. src="[link].

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Reid All About it

SEPTEMBER 13, 2024

Association marketing. Earn up to four CAE credits in the Association Academy’s Association Creative Marketing Masterclass , which meets for four weeks on Thursdays, 1-2pm ET, starting September 19. Taught live by leading association heads of marketing, this course teaches you how to evaluate marketing copy and layout.

LMS 270

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Reid All About it

APRIL 30, 2021

Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). Presenter: evolutionary psychology and marketing expert Tim Ash. Why is membership recruitment so important, and how can you use it to grow your association? Host: Marketing General Inc. (Must join Fridays@4 for free first.).

Education 354

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Higher Logic

JUNE 26, 2020

They can no longer rely on sending batch-and-blast, one-off emails to their whole member base as an effective membership recruitment and retention strategy. With over 40 diverse member segments, Professionals Australia found it impossible to recruit, onboard, and engage with each segment in a personalized way. Does this sound familiar?

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Reid All About it

NOVEMBER 20, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Brian Reardon, Vice President of Communications and Marketing, The Catholic Health Association of the United States.

Certificate 370

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Reid All About it

JANUARY 22, 2021

WBT Systems suggests putting on your behavioral scientist hat if you want to recruit and engage volunteers while virtual fatigue is running rampant. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Marketing Automation & Technology Systems Demo Day. Sponsorships.

Innovation 370

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Aptify

JULY 1, 2021

Membership recruitment is a never-ending project. So, what strategies guide your plan for recruiting these new members? So, what strategies guide your plan for recruiting these new members? And what tactics will you use to achieve your recruitment goals? How to create a membership recruitment strategy. Get it now.

Recruiting 146

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The Association 100

DECEMBER 8, 2024

Sparkman’s visionary approach offers valuable lessons for associations looking to help their members recruit, engage and retain talent in an increasingly competitive job market. He also highlights DriverDash, an innovative employee recognition platform aimed at boosting retention and morale among current workers.

Innovation 130

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Aaron Wolowiec

JUNE 4, 2021

Scott Oser Associates assists associations with recruiting, retaining and engaging members. Additionally, they help them reach their marketing goals across all areas of their business. They also serve as the revenue generating arm of an association for advertising, exhibits, sponsorship and partnership sales.

Recruitment 173

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EventMobi: Association Events

JUNE 19, 2024

A group of committed volunteers can help you handle administrative tasks, raise funds for future events, and market and deliver your association’s next gathering. ” -Karen Hill The question is, how do you connect with and recruit volunteers? . Second, supercharge the recruitment process.

Strategy 257

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Reid All About it

OCTOBER 9, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Marketing Your Association While Building Your Personal Brand in 2020 (Association Chat). marketing and communication professional. Presenter: Erin Geoffroy Sullivan, Director of Marketing at Personify. Host: Zoom.

Utah 370

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Reid All About it

SEPTEMBER 11, 2020

Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Paulina Curto, Senior Marketing Manager at Cvent.

LMS 329

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Reid All About it

FEBRUARY 5, 2021

WBT Systems explains the basics of SEO so you can get Google to do the bulk of your marketing for you. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Presenters: Ariana Aragon, Director of Implementation, and Abhay Khurana, Chief Marketing Officer, Feathr. Host: PCMA.

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YourMembership

MARCH 20, 2020

It’s always important to recruit new members for your association. After all, a steady stream of new members helps grow your organization and backfill the members who leave due to job/career change, retirement, etc. As you might expect, most members join an organization as a student or early in their career. In fact, according to.

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Reid All About it

JUNE 18, 2021

Hear about how associations need to shift their mindset on recruiting, training and education; workforce trends that will shape the future labor market; and why retaining employees is more important than ever?. Community experts will be showcasing platforms and sharing their knowledge with the association market. Host: ASAE.

LMS 369

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Higher Logic

MARCH 27, 2020

Strategist, and Tara Pawlak, Community Brands Director of Marketing, shared top strategies that associations are using to grow their young professional membership, including: Young member priorities, like job opportunities and professional development. Personalizing your communications during recruitment and retention.

Recruitment 240

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Reid All About it

OCTOBER 27, 2023

Marketing to younger generations. Trying to figure out how to market more effectively to Gen Z and millennials? Ask Me Anything: Marketing Automation Learn about marketing automation. How can technology and automation make our marketing efforts less painful? What can automation be used for? More info/register.

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Reid All About it

JUNE 28, 2024

The learning management system (LMS) market has exploded in response. Aptify shares 50 ways to boost member recruitment and retention. To understand and get close to your members, follow marketing technology trends. After you add that episode to your queue, check out five podcast episodes that KiKi L’Italien enjoyed recently.

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Aptify

JUNE 25, 2024

For large associations and labor unions, membership recruitment is a never-ending project. What strategies will you use for recruiting new members? And what tactics will you use to achieve your recruitment goals? Download here Let’s look at some proven tips for membership recruitment. So, how do you increase membership?

Organization 138

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Potomac Core

APRIL 23, 2019

Executives leading this transformational effort employ an adaptive model with far reaching world views because they: See their Associations as market movers – Challenging their own thinking and rapidly embracing opportunities to help members consistently solve their problems. These factors acknowledge GCCA’s role as market movers.

Recruitment 188

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Reid All About it

AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Career pathways.

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