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Association Brain Food Weekly: 8.27.21

Reid All About it

Non-dues revenue. 4 weeks from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate that success. BizBash at Connect Tampa (virtual). – Be a Participant of the World’s Largest Non-Dues Revenue Resource. The countdown is on!

Tampa 200
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Carole Baskin is killing it in marketing: How the non-profit in ‘Tiger King’ dominates digital strategy

Association Success

In fact, I found myself wondering, “Is Carole Baskin actually a marketing genius?”. One of BCR’s early forays into reaching way more people than could ever visit its Tampa headquarters was joining YouTube on August 15, 2006. Your marketing director didn’t. Carole Baskin in Tampa, Florida, has 100 times more views than WWF. “

Strategy 100
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Association Brain Food Weekly: 2.5.21

Reid All About it

Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. WBT Systems explains the basics of SEO so you can get Google to do the bulk of your marketing for you. Presenters: Ariana Aragon, Director of Implementation, and Abhay Khurana, Chief Marketing Officer, Feathr.

San Diego 370
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Tailor Alumni Communications with Enhanced Data: 5 Tips

ISAE

Since major donors can generate significant donation revenue for your organization, it’s essential to determine who may become a major donor and implement a fundraising appeal outreach cadence to target this group. in Marketing and an M.B.A in Marketing Management from the University of Tampa. Append alumni data.

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6 Data Points to Track in Your AMS + Why You Need Them

MemberClicks

Clarify your target audience to better market your association to them. On the other hand, a marketing association might be more interested in the specific roles and levels of their members to best tailor trainings to their needs and experience. Author: Gabrielle Perham, MBA, Director of Marketing. in Marketing and an M.B.A

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6 Tips to Improve Your Association’s Management with Data

Fonteva

They may even see more consistent non-dues revenue streams! This is the first email marketing design trend on this list. This includes social media, email marketing strategies , cold calling, or even downloadable resources. Author: Gabrielle Perham, MBA, Director of Marketing. in Marketing and an M.B.A

Tips 52
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@CESSE Optimizing Sales Results for Certification, Certificate & Training Businesses

GlowGlobally

Based in Tampa, (ISC)2 is recognized for Gold Standard certifications and world class education programs. (ISC)2 million in program revenue across three units — Education, Membership and Foundation. Chris Posey , Online Marketing Lead , Society of Exploration Geophysicists. He is responsible for $1.6 1:45 PM - 3:00 PM.