Higher Logic

JANUARY 2, 2019

How can marketing and sales teams work more efficiently ? If these types of marketing strategy questions are floating around in your mind as we enter the new year, keep reading. Nobody wants to be the company left behind because they missed the trend, and everybody wants to get ahead with new groundbreaking marketing techniques.

Strategy 184

Strategy Marketing Tips Social Media 184

Reid All About it

FEBRUARY 21, 2025

Only a few have integrated AI into their operations, primarily in marketing and communications. Freeman released a survey report describing how Gen Z professionals view live events , how their feelings compare with those of their older peers, and how event marketers can apply the insights to better reach this group. Gen Z and events.

Arlington 258

Arlington Education DC Social Media 258

Blue Sky eLearn

OCTOBER 11, 2017

Whether you’re a solo eLearning hero or you’re like the Avengers and you have a whole squad, we are counting down 10 tips that’ll help you put some POW into your program! Tip #10 – Preparation. Tip #9 – Consistency. Tip #8 – Outsource. Tip #7 – Timeline. Stick to them!

Tips 215

Tips LMS Mooc Social Media 215

Blue Sky eLearn

SEPTEMBER 10, 2021

That’s why marketing is such a crucial step to the success of your association events. Promoting these special membership events is a multi-step process that could include written invitations, videos, and social media posts. Far and away one of the most effective channels for association event marketing is email.

Email Marketing 283

Email Marketing Marketing Software Content 283

SBI

DECEMBER 17, 2024

Social media is an essential tool for associations to foster vibrant online communities and strengthen connections with their members. Using social platforms effectively, associations can create places where members feel engaged, valued, and connected to a larger mission. Contact us to learn how we can partner.

Social Media 52

Social Media Guidelines Content Video 52

EventMobi: Association Events

JULY 9, 2024

Commonly referred to as “Zoomers,” these tech-savvy digital natives grew up with mobile phones and social media apps and, therefore, learn, think, and communicate differently from older generations who did not grow up with mobile technology. Social media is their preferred form of entertainment.

Tips 241

Tips Social Media millennials Content 241

Higher Logic

OCTOBER 18, 2018

Email is an important component of any modern marketing strategy. But, email marketing on its own can only do so much. Trying to look at your members’ engagement using email marketing is like seeing the world without glasses. Pro Tip: For maximum understanding of the differences, read on and be sure to watch our featured video.

Email Marketing 159

Email Marketing Marketing Social Media Video 159

Reid All About it

OCTOBER 11, 2024

Sponsors have many options for their marketing dollars, including their own webinars, events, and blog posts. Video marketing. Whether you’re in marketing, communications, technology, or another department, this event is designed to provide you with actionable knowledge and networking opportunities. Sponsorships. Good humans.

North Carolina 258

North Carolina Revenue Email Marketing Newsletter 258

EventMobi: Association Events

JUNE 19, 2024

We would have them actually upload them in the app and then we get all their photos immediately… So we cut out social media completely and just focused on having people engage more in the app and share their experiences.” Want an additional tip? They can also be a rich source of information about their own demographic.

Strategy 257

Strategy Tips Boston Social Media 257

Reid All About it

NOVEMBER 1, 2024

Content marketing. It’s a shame because empathy is a required emotion for anyone in a people business, like association and marketing professionals. Rosie Campbell at Beam Content believes empathy is the skill that will rescue content marketing. Content marketing. Hmm, that’s what my industry partner clients do.

Revenue 258

Revenue Education Arlington Committee 258

Blue Sky eLearn

MAY 16, 2019

Here are some tips to get you started: Education Department Overview. You may have a full marketing department handling everything, you may not. Either way, it’s important for your education department to understand what marketing is doing! Some important items are: The marketing calendar. Other Documentation.

Tips 211

Tips Education FAQ Sample 211

YourMembership

MARCH 6, 2020

Why do I call it an art? There’s no art behind being thankful. Anyone can do it, right? Anyone can be thankful but expressing the thanks in a meaningful way (to the recipient) is an art. In this case I’m not talking about the medium, I’m referring to the message. If you want your appreciation to be.

Tips 387

Tips Email Marketing Social Media Member Engagement 387

Reid All About it

OCTOBER 25, 2024

Fear not, Lori Zoss Kraska and Bruce Rosenthal are handing out satisfying treats for Halloween— ten tips for successful sponsorship programs. Small-staff membership marketing. Host: Channel Market Academy Speakers: Kate Coffey-Bacon, VP Marketing, U.S. Marketing Manager, Association Analytics Wed 10/30 at 7 p.m.

Arlington 252

Arlington Revenue Education Strategy 252

Blue Sky eLearn

NOVEMBER 26, 2018

Having so many tiers is a genius marketing ploy because every time someone is a booking a flight, they will take that airline status into consideration. Millennials grew up with social media and like to share the products they buy and the things they do. If anyone you involve is active on social media – even better!

millennials 173

millennials Tips Social Media Strategy 173

Blue Sky eLearn

NOVEMBER 26, 2018

Having so many tiers is a genius marketing ploy because every time someone is a booking a flight, they will take that airline status into consideration. Millennials grew up with social media and like to share the products they buy and the things they do. If anyone you involve is active on social media – even better!

millennials 169

millennials Tips Social Media Strategy 169

Candid

JANUARY 16, 2025

Authenticity has become a marketing buzzword over the last few years. Forty-seven percent of all consumers prioritize authenticity as a quality they look for in social media posts by influencers. But what does the kind of authenticity that inspires trust look like on social media?

Social Media 98

Social Media Video Tips Content 98

Nonprofit Marketing Guide

FEBRUARY 1, 2022

I have a love/hate relationship with social media. Of course, deciding what to post to social media should follow the same process you use for any communications channel: Does it fit in your overall strategies and goals? But it’s HARD to come up with social media content on a daily basis. Answer FAQs.

Social Media 110

Social Media FAQ Course Content 110

Nonprofit Marketing Guide

APRIL 25, 2024

Nonprofit email marketing is still a great way for nonprofits to reach the right people with the right message at the right time. But nonprofit email marketing can be complicated! But nonprofit email marketing can be complicated! Segment your list, which is an essential email marketing strategy to increase engagement.

Email Marketing 103

Email Marketing Resources Tips Marketing 103

Reid All About it

APRIL 10, 2020

MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. Quick hits before we get to the list of this week’s free education: Tips for safer Zoom meetings—plus one of the best Zoom gallery views I’ve seen. Presenters: Beth Arritt, Staff VP Marketing, AAAE. Dan Crowd ). . –

North Carolina 74

North Carolina Content Montana Revenue 74

Higher Logic

MAY 8, 2019

Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. Tip #1: Allow for Email Opt-in + Topic Selection. Resource: Email Marketing vs. Marketing Automation [Explained]. Tip #2: Let Association Members Choose Email Frequency.

Tips 166

Tips Email Marketing Newsletter Communications 166

Nonprofit Marketing Guide

FEBRUARY 22, 2023

To be successful on social media, it’s crucial to prioritize… well, being “social”. In fact, if you don’t plan on consistently engaging with your audience, it’s best to stay off social media altogether. For us nonprofit marketers, its remembering that social is a two-way conversation.

Social Media 100

Social Media Content Marketing Strategy 100

Blue Sky eLearn

JULY 24, 2019

Here are 5 tips to help you maximize your impact and make sure your event is the event of the year: Picking the Right Association Management Software. Focus on your social media marketing strategies. Social media is the most effective and organic way to raise awareness of your events and drive more registration.

Tips 201

Tips Software Recruiting Recruitment 201

Reid All About it

JANUARY 4, 2019

Tony Rossell at Marketing General Inc. identifies six bad marketing habits that are killing membership marketing and growth —fodder for your association’s New Year’s resolutions. Some quick hits before we get to next week’s free webinars: How event planners can use content marketing to raise awareness and drive attendance.

Washington 285

Washington Video Social Media DC 285

MemberClicks

NOVEMBER 1, 2024

This is where content marketing comes in—a powerful tool that goes beyond traditional marketing by providing valuable, relevant information designed to attract, engage, and retain your members. For associations, content marketing is uniquely valuable. What is Content Marketing for Associations?

Content 52

Content Marketing Social Media Newsletter 52

Association Analytics

OCTOBER 10, 2022

Association membership marketing is much different than marketing a product for sale. With membership marketing, the key is to build loyalty. Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. Sales are instant. Analyze Performance.

Marketing 169

Marketing Examples Tools Content 169

Higher Logic

MARCH 19, 2019

You ready for those four tips? You may not have to bring outside people in for help with email design: We’ve got 17 tips for the non-designer on how to make your emails appealing and totally clickable. On top of that, you can use marketing automation to retarget advertisements. Invest in quality digital advertising space.

Revenue 191

Revenue Tips Massachusetts Certificate 191

NXUnite

MAY 15, 2024

It can take six months or longer to plan a nonprofit event and market it effectively. Let’s explore five tested tips for mastering follow-up and securing long-term support. This might include sharing their pictures and videos from the event on social media or commenting on your nonprofit’s posts. Segment your audience.

Tips 130

Tips Social Media Survey Content 130

Reid All About it

JUNE 25, 2021

Amanda Milligan, Content Marketing Institute ). The Global Journey: Cultural Tips To Help You Soar. Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. Presenters: Chase Brunson, Marketing and Development Manager, The Rise School of Austin. Ed Salvato, LGBTQ marketing specialist.

LMS 361

LMS Revenue Tips Strategy 361

WBT Systems

AUGUST 29, 2017

Your association can leverage the power of social proof when marketing your online learning programs. The behavioral science behind social proof. Social proof is the driver behind the growth of influencer marketing campaigns on Instagram and other digital platforms. 1 – Social Proof from Industry Influencers.

Marketing 192

Marketing How To Course Discount 192

Nonprofit Marketing Guide

FEBRUARY 24, 2023

We’re wrapping up the month of February with the most helpful articles, posts, and tips for nonprofit marketers. It’s time for Mixed Links… Find out How ‘Reverse Empathy’ On Social Media Has Ruined The Experience For Everyone. Here is An 8-Step Checklist to Achieve Your Marketing Goals.

Tips 90

Tips Marketing Social Media Examples 90

Nonprofit Marketing Guide

JUNE 20, 2023

Our senior advisor, Anysa Holder, talked about how nonprofit marketers are using AI this past March in Unlocking the Power of AI for Nonprofit Communications. Marketers are mainly using generative AI for: Market Research: You can use an AI tool to tell you what the most popular nonprofits are in your area.

Tips 87

Tips Marketing Social Media Maine 87

NXUnite

OCTOBER 4, 2023

The nonprofit marketing space isn’t as straightforward as it once was. Ambassadors can take the reins during fundraising or marketing campaigns, promoting your organization to their personal networks. Ambassadors can take the reins during fundraising or marketing campaigns, promoting your organization to their personal networks.

Tips 130

Tips Social Media Guidelines Recruiting 130

Reid All About it

NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. Powering Engagement with Persona-Led Marketing.

Recruitment 370

Recruitment Recruiting Certificate Tips 370

Reid All About it

AUGUST 16, 2024

A few months ago, a website firm serving the association market went out of business and left their association clients adrift. Lunch and Learn: Marketing AI Show & Tell Join us for a little show and tell about Marketing AI tools. Host: ASAE Marketing Professionals Community. Website hosting. Tue 8/20 from 11 a.m.

America 264

America Strategy Content Social Media 264

Blue Sky eLearn

FEBRUARY 4, 2020

We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses. Manage registration, marketing efforts, and product add-on revenue all through your main database. Email marketing software. Social media platforms.

Organization 270

Organization LMS Software Social Media 270

Nonprofit Marketing Guide

JANUARY 27, 2023

It’s been a busy week here getting the 2023 Nonprofit Communications Trends Report out, but I still put together the most helpful articles, posts, and tips for nonprofit marketers. This week we have AI strategy, video creation tips, free TikTok templates, how to stop being a perfectionist and more.

Kansas City 89

Kansas City Tips Marketing Kansas 89

Nonprofit Marketing Guide

SEPTEMBER 29, 2023

But for now, you can still get the most helpful articles, posts, and tips for nonprofit marketers from the last week or so right here. This week we have AI platforms and policies, social media engagement benchmarks for nonprofits, blog post ideas, bizsplaining, and more. Looking for social media engagement benchmarks?

Tips 87

Tips Marketing Social Media Class 87