Potomac Core

APRIL 20, 2015

Accelerating Member Engagement. How does this or any financial news connect to Association member engagement? Instead, it’s all about developing solutions that improve market and growth positioning, boosting operating performance, and recruiting and maintaining high performing talent. Long Term Positioning.

Member Engagement 100

Member Engagement eBook Discount Recruiting 100

Eric Lanke

AUGUST 6, 2012

Ours is focused on member engagement, and you can get an overview of what it is and what we're trying to achieve with it here. I've previously posted on some of the member engagement issues people in the Circle are wrestling with. Here's the story of my association's recent experiment with one-to-one recruiting.

Member Engagement 100

Member Engagement Recruiting Recruitment Committee 100

GrowthZone

JANUARY 21, 2020

In our recent association survey , 52% of respondents said their association’s engagement rates were higher than the year before. 25% of respondents reporting increased engagement attributed the improvement to member communication. 2020 Association Industry Survey Results Report. >> Get your copy of the.

Member Engagement 103

Member Engagement Communications Social Media Survey 103

EventMobi: Association Events

JUNE 26, 2023

Member engagement is the #1 way to make sure your members recognize the value they get from your association. The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! The solution?

Member Engagement 130

Member Engagement Strategy Software Social Media 130

GrowthZone

JANUARY 30, 2020

Our GrowthZone AMS blog series, 6 Proven Ways Associations Improved Member Engagement , explores different tactics that can increase member engagement. In this installment, we dive into programming strategies used by associations with strong member engagement rates. Get your copy of the.

Member Engagement 103

Member Engagement Strategy Review Survey 103

Reid All About it

NOVEMBER 1, 2024

Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Member workplace challenges. Learn how to find and recruit diverse candidates, set clear expectations, and develop a transition plan.

Revenue 258

Revenue Education Arlington Committee 258

Reid All About it

NOVEMBER 15, 2024

Nonprofit Financial Reporting: Building a Simple System for Complicated Needs Explore best practices for designing an accounting system that delivers abundant benefits: streamlined reporting, greater accuracy, and operational efficiency. Learn how to structure your system in 3D, leverage one-click reporting, and avoid common pitfalls.

Certificate 264

Certificate Committee Education DC 264

Reid All About it

OCTOBER 25, 2024

Volunteer leader recruitment. If a member is already dealing with stress and burnout at work, they will not have the mental capacity or time for a chapter or association leadership role. Gain insights on best practices for selecting and implementing education technology to drive member engagement and organizational growth.

Arlington 252

Arlington Revenue Education Strategy 252

Reid All About it

JANUARY 10, 2025

Brain Food readers can earn up to 10 CAE credits by attending Chris Gloedes popular Association Member Growth Certificate Course.Over 1,000 association execs have finished the course after learning how to conduct research, develop relevant benefits, establish member content gates, evolve recruitment and retention campaigns, and grow membership.

Case Study 252

Case Study Education Strategy Content 252

Eric Lanke

MARCH 19, 2012

Member Engagement. Innovation Circle on Member Engagement. Im leading one on Member Engagement. My own focus on Member Engagement arises directly from the challenges facing my own association. Labels: Member Engagement. Member Engagement. (9). Eric Lanke. Leadership.

Member Engagement 100

Member Engagement Innovation Proposal Committee 100

Reid All About it

DECEMBER 6, 2024

The comprehensive 2025 B2B Content Marketing Benchmarks, Budgets & Trends report from the Content Marketing Institute is a must-read for marketing professionals. Come with a curious mind, participate in a live Q&A, and leave with real-life examples and tips you can modify to tackle your most challenging recruitment dilemmas.

Content 213

Content Strategy Revenue Education 213

Eric Lanke

JUNE 10, 2013

image source Thanks to my co-presenters, Elizabeth Engel and Peggy Hoffman , and all the folks who joined us at our "Walking the Walk of Deep Member Engagement" learning lab at last week''s ASAE Marketing, Membership and Communications Conference. Because I’ve been one of these members. Member Engagement Associations'

Member Engagement 100

Member Engagement Wisconsin Committee Resources 100

Reid All About it

FEBRUARY 28, 2025

Member recruitment. Mary Byers explains why you need one (at least) and what questions will help you identify your competitive advantage overall and for different member segments. Hear practical insights on how to offer dynamic, high-value opportunities to sponsors while enhancing member engagement. 1 CAE credit.

DC 258

DC Education Arlington Case Study 258

Associations Now

JANUARY 7, 2020

Associations pros frequently cite member engagement as a top challenge, and many of the most effective ways to make easier connections with members are in the digital realm. Here are three items to add to your online engagement plan in the new year. Also consider new platforms for engagement.

Member Engagement 96

Member Engagement Social Media Revenue millennials 96

Associations Now

APRIL 5, 2017

Offering volunteer opportunities can be one of the most effective ways to bring members closer to your association. One way to deepen member engagement is create enough different opportunities to match your members’ volunteering preferences. But the work they do needs to benefit the volunteer as well as the organization.

Member Engagement 99

Member Engagement Committee Review Project 99

Higher Logic

FEBRUARY 4, 2020

Naylor’s 2019 Association Communications Benchmarking report is full of so many insightful nuggets that it’s worth reading the full assessment, but here we’ll cover 10 stats from the report : #1. Make it simple for your members to connect (on their terms) while providing a cohesive member experience.

Communications 287

Communications Tips Member Engagement Tools 287

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Member Engagement Tools Revenue 254

Socious

OCTOBER 24, 2016

“In this age of the customer, the only sustainable competitive advantage is knowledge of and engagement with customers.”. A quote from a Forrester report , this phrase is as true for associations as it is for companies. Another, less common, use for member engagement data is to bring more money in to your association.

Member Engagement 100

Member Engagement Revenue Recruiting Recruitment 100

Fonteva

FEBRUARY 9, 2021

These engagement methods aren’t just used to recruit new members, but are also essential elements needed to actively retain those members. However, as time goes on, the same old engagement tactics won’t hold out. One of the key ways to recruit members is to meaningfully communicate with high-quality prospects.

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

Mariner

AUGUST 13, 2016

According the 2016 Chapter Benchmarking report , associations lean on chapters for member engagement, leadership development, membership. recruitment, marketing/communications and local resources – rating these elements as 'absolutely essential' to 'essential' roles.

Report 100

Report Recruiting Recruitment Member Engagement 100

Aaron Wolowiec

SEPTEMBER 20, 2016

But that’s not the case for associations across the board, according to a new benchmark report by Mariner Management and Marketing. The report found associations rely on their chapters for member engagement, leadership development, membership recruitment, marketing communications and local resources. Tell us here.

America 199

America Michigan Education Report 199

Reid All About it

SEPTEMBER 13, 2024

Member experience. For their 2024 State of Associations Member Experience (MX) report , Forj surveyed over 1000 association members about membership expectations and experiences. Challenge your understanding of your association’s members. Discuss emerging trends in member engagement and learning preferences.

LMS 270

LMS Revenue Certificate Content 270

Associations Now

AUGUST 28, 2023

Marketing General Incorporated’s 2023 Membership Marketing Benchmarking Report found that associations are experiencing an increase in membership following declines during the pandemic. That growth was correlated with associations that have compelling value propositions, embrace innovation, and focus on recruitment.

Report 98

Report Recruiting Recruitment Innovation 98

Higher Logic

FEBRUARY 19, 2019

Ah, member retention. In fact, 46 percent of associations reported that increasing member retention is one of their top membership goals, according to the Membership Marketing Benchmark Report. If you’re worrying about member retention, the first place to start is to find out how you’re doing on paper.

Recruiting 212

Recruiting Recruitment Class Maine 212

GrowthZone

OCTOBER 10, 2022

In the Success Competition entry form, we asked “Explain how using ChamberMaster or GrowthZone software has benefited your chamber and/or members.” Responses relating to member engagement included: “Since using GrowthZone, we have seen an increase in revenue since members can now conveniently pay online.

Member Engagement 78

Member Engagement Guam Software Revenue 78

Reid All About it

APRIL 30, 2021

McKinley Advisors describes how environmental factors have impacted the performance and priorities of associations in their survey report, Association Viewpoint: Renewal, Reinvention and Responsibility , conducted in February 2021. How to Ask the Right Questions to Improve Your Content and Drive Member Engagement. Quick hits.

Education 354

Education Technology Strategy Revenue 354

YourMembership

MARCH 7, 2016

Far too often, we underestimate the value of data we have at our finger tips, and overlook some key reports that make our ROI soar. Member Acquisition vs. Member Retention. One of the easiest ways to grow your membership is to not lose your current members. Member engagement. What About Your Other Members?

Recruiting 150

Recruiting Recruitment Membership Management Member Engagement 150

Reid All About it

NOVEMBER 29, 2019

This opportunity is for association professionals who are responsible for reporting analytics to leadership, Boards of Directors, and other stakeholders, to come together in a free-flowing environment to share their lunchtime and discuss, this month, member engagement scoring. Member Engagement Party. 1 CAE credit.

West Virginia 360

West Virginia Washington DC Revenue 360

Reid All About it

SEPTEMBER 27, 2024

More on engagement. MCI surveyed association members and customers for their Association Engagement Index 2024. Member recruitment. YourMembership describes 13 steps small-staff associations should take to attract and recruit new members. Check out the creative ideas in the post and comments.

Arlington 281

Arlington DC Washington Revenue 281

Thanks For Playing

JANUARY 24, 2013

There was a lot of talk about measuring and scoring member engagement at December's ASAE Technology Conference. People talked about tech platforms to track and report on the scores. People talked about scoring systems.

Association Value 150

Association Value Member Engagement Committee Recruiting 150

Mariner Management

JUNE 23, 2020

Take a look at the 2019 Chapter Benchmarking Report and research on member engagement. Factor in the constraints on large association meetings and combined with the research, we see all signs point to local as an engagement opportunity. 2019 Chapter Benchmarking Report by Mariner Management & Billhighway.

Member Engagement 62

Member Engagement Recruiting Recruitment Education 62

Eric Lanke

JULY 30, 2018

He had attended one of our conferences as a non-member two years ago, and one of the members of the association had given him the impression that he was not welcome there. This association is not for you , the member reportedly told him. Why would a member push such an obviously qualified prospect out of consideration like that?

Recruiting 100

Recruiting Recruitment Leadership Report 100

WBT Systems

JULY 24, 2018

Associations—a big group of human egos—are no different which is why membership benchmark survey reports are so popular. Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. The state of association membership.

Survey 150

Survey Marketing Certificate Education 150

Reid All About it

AUGUST 21, 2020

Bruce Rosenthal (Bruce Rosenthal Associates and Partnership Professionals Network) and Christopher Gloede (Ricochet Advice) recently published a useful report, The New Sponsorship Model for Virtual Events. The report also includes a sample virtual event prospectus to give you additional ideas. Association membership app. Host: ASAE.

millennials 307

millennials Montana Education Certificate 307

YourMembership

FEBRUARY 23, 2016

According to the latest report from the U.S. The report states that job openings rose in several industries over the year with the largest changes in health care, social assistance, finance and insurance. These members are often the most valued by recruiters and employers. Bureau of Labor Statistics, 2015 closed with 5.6

Revenue 170

Revenue Social Media Certificate Recruiting 170

Reid All About it

JANUARY 22, 2021

Amanda Kaiser, Member Engagement Specialist at Kaiser Insights LLC, and Arianna Rehak, CEO and Co-Founder at Matchbox Virtual Media, have cooked up a fantastic-looking experience during which you can learn how to radically strengthen your virtual events by offering meaningful, quality networking opportunities for members and attendees.

Innovation 370

Innovation Education Communications Strategy 370

Reid All About it

SEPTEMBER 11, 2020

Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm. Hear about some major considerations for online engagement. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.

LMS 329

LMS Montana Revenue Conference 329