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11 Elements of a Winning Member Engagement Strategy

Higher Logic

It's difficult not to get discouraged by such speculation when your member engagement is so critical to the success of your association as a whole. Member engagement isn’t an easy, snap-your-fingers kind of thing, but when you have an engaged member base, the work is totally worth it. Most important?

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Building a Community: 5 Tips for Digital Member Engagement

Blue Sky eLearn

Associations should support lifelong employability and encourage members to advance in their field, so it’s important to actively engage your members. As your association evolves and increases its membership, your engagement strategy should evolve as well. Offer an accessible online member directory.

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Association Brain Food: 10.11.24

Reid All About it

Member engagement. Elizabeth Engel of Spark Consulting shares insightful takeaways from a conversation about engaging today’s members , including making space for them and solving the right problems. Call-a-member month. More info/register (ASAE members only). Love this idea. More info/register.

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Association Brain Food: 2.21.25

Reid All About it

Association Societies Alliance (the association for state SAE executives) surveyed 305 members of seven state SAEs in November 2024 about their associations use of AI. Per the report, most associations are in the discovery or planning phase of AI adoption. Gen Z and events. Im happy to feature it as long as its not product-centric.

Arlington 258
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2025 Association Survey Results Report

GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. Non-dues revenue opportunities Dues increases and other financial trends The growing role of community platforms in member engagement …and so much more! and Canadian association professionals.

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Association Brain Food: 1.31.25

Reid All About it

I use data from MGIs survey report more than any other research in our space. Ill add one more reason: many writers have been in your clients (or members) shoes. Online learning strategy. Joanna Pineda of Matrix Group International describes strategies for mitigating the membership cliff. Membership strategy.

Arlington 258
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Association Brain Food: 2.7.25

Reid All About it

This course describes immediate steps and long-term strategies that will help your association attract more website traffic by improving your ranking with Google, Bing, and other search engines. They provide helpful tips for creating a 12-month training strategy so each volunteer receives the right amount of learning at their moment of need.

Chicago 275
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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey.