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Fri 2/21 at 11 a.m.* – A Match Made in Heaven: How Event Surveys Transform Feedback into Your Events Learn how to pair the power of event data with proven survey strategies to deliver exceptional experiences for both attendees and exhibitors. Im happy to feature it as long as its not product-centric. Fri 2/21 at 1 p.m. CAE credit.
This course describes immediate steps and long-term strategies that will help your association attract more website traffic by improving your ranking with Google, Bing, and other search engines. They provide helpful tips for creating a 12-month training strategy so each volunteer receives the right amount of learning at their moment of need.
.* From Resumes to Results: Hiring for Real Impact Learn about a competency-based framework to clearly define success in a role and identify what matters in a candidate’s background; an end-to-end hiring strategy to improve job advertising, sourcing, interviews, and final decisions; and common hiring pitfalls to avoid and what to do instead.
Mariner Management & Marketing describes three strategies to help staff liaisons lay the foundation for a strong partnership with committee leaders. Find out by completing the CAOS Content Operations and Strategy Maturity Assessment. Location: Washington DC. Staff committee liaison. Yeah, me neither. Microlearning.
Polarization in Washington, DC, and market disruption are opening doors for Associations to create more compelling memberengagement experiences for their members. Compelling MemberEngagement Using “Pull” and “Push” . Case Study – Creating More Compelling MemberEngagement.
It covers strategy, tactics, technology, AI and more in a post, not a download. New online communities offer fresh perspectives about member meetups for associations to consider. Candace Vanderpoel at McKinley Advisors explains what low response rates on member surveys mean and how to improve them. Content strategy.
. – AWTC End-of-Year Reception (Washington DC). Location: Washington DC. MemberEngagement Party. An engaging membership experience needs constant attention and interaction, just like any good party. When you recruit members, you’re inviting them to your organization’s “party.” 1 CAE credit.
The report recommends taking a multichannel approach; personalizing the journey so members/customers quickly find what they need; and tracking their place on the engagement loop of consume, contribute, collaborate, and co-create. They offer other recommendations alongside the study’s useful benchmarks, such as “frequency of engagement.”
The first step to developing a 2019 memberengagement plan is looking back at 2018’s engagement metrics. Farragut/Dupont Small Staff Association Brown Bag Lunch (Washington DC). Location: Washington DC. Alyssa Ford, Data and Strategy Lead at Tech Impact. Please bring your own lunch. More info/register.
Members Hire Bold Strategies. Part of that boldness is how much their Industry Trade Association Strategic Plan reflects the challenges and business outcomes that members care most about. If not, Members will vote with their feet and go somewhere else. If not, Members will vote with their feet and go somewhere else.
m3Magazines offers advice for transforming your magazine into a valuable resource for members. They also explain how to develop a content strategy, identify the best time for a redesign, decrease costs, and increase revenue. Memberengagement. Location: Washington DC. Association magazines. Association boards.
Bulletin describes how a member app helps nurture memberengagement by providing a centralized communication channel for members. Check out Amanda Lea Kaiser’s answers to a question from a MemberEngagement Lab participant. Location: Washington DC. Webinar latecomers. More info/register.
.* – Engaging Your Association’s Staff and Board in Your Corporate Partnership Program (Washington DC). Learn why and how to get your organization’s staff and board engaged in your program. Hear about some creative, persuasive, and (maybe) some Machiavellian strategies. Location: Washington DC. Host: rasa.io.
Since 2004, Julia Hamm , President & CEO of Washington, DC based Smart Electric Power Alliance ( SEPA ), positioned the organization as the strategic partner to help the electric utility industry transition to a clean energy future. Julia Hamm. Winning champions commit to act first. Asking other leaders to make the same commitment.
We will touch on IT security at nonprofits, which continues to be an essential part of any tech strategy, up and coming technologies to watch, innovations to embrace, and continuing technology basics that nonprofits can upgrade in 2019. A+ Strategies for C-Suite Communications (Alexandria VA Brown Bag). More info/register.
He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Because skills are the new workforce currency , associations must focus on designing and delivering what members need: digital badges, certificates, and hands-on learning programs. Member experience.
Can Disruptive Advocacy Strategies unlock industry growth and cost saving opportunities for your members in a slow growth economy? As increasing regulatory oversight dominates the federal and global landscape, building an agency focused strategy on behalf of your members can pay dividends for the industry and for your association.
Johnson II, CMP DES, Chief Diversity Officer & Director of Event Strategy, Talley Management Group Inc. Join us as we break down the differences between both processes, and the strategy and technology that fuels both efforts and learn how to identify what association marketers need to focus on. Tue 5/11 at 1 p.m. Wed 5/12 at 1 p.m.
They identify six common mobile engagementstrategies and share tactics for implementing them. TopClass LMS describes marketing messages that persuade members to become learners and elements of online education programs that stoke the intrinsic motivation of learners. Membership app adoption. Motivation to learn. to 1:30 p.m.
Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Bulletin describes how a member app helps you nurture memberengagement. Member retention. Location: Washington DC. Zoom fatigue. More info/register.
Amanda Kaiser, MemberEngagement Specialist at Kaiser Insights LLC, and Arianna Rehak, CEO and Co-Founder at Matchbox Virtual Media, have cooked up a fantastic-looking experience during which you can learn how to radically strengthen your virtual events by offering meaningful, quality networking opportunities for members and attendees.
This Washington Post recipe broils the eggplant slices instead of frying them, and cuts back on the cheese too. – The Delicate Balance: Intersection of Strategy and Governance – Roles and Responsibilities of the Association Board. Presenter: Randall Rollinson, President, LBL Strategies. Tue 2/2 at 1 p.m. 8: Innovate.
Pandemic engagementstrategies. Member needs continue to change as we slowly move from pandemic response mode to pandemic recovery mode. MemberSuite identifies five strategies for engagingmembers during this next phase of the pandemic crisis : content, education, community, volunteering and causes.
Memberengagement. At Associations Now , Lindsay Currie, CAE shares some low-cost ideas from for engaging and retaining members. I especially love the first one because members are craving that—heck, we all are. Hear about some major considerations for online engagement. More info/register.
The weekly list of free educational events and resources for the association community… New member onboarding. Does your association have a new member onboarding, orientation or welcoming program? If you do, please participate in the 2020 New MemberEngagement Survey from Amanda Kaiser (Kaiser Insights) and Dynamic Benchmarking.
Create a content marketing strategy in seven “easy” steps. I added those quotation marks because developing a strategy is never that easy, you do have to think hard, but it’s immensely doable. Gaining a Competitive Edge with Content Strategy (Washington DC). But how do you develop—and implement—such a strategy?
DelCor looked at some of the findings from the ASAE Foundation’s Tech Success for Associations study, specifically how associations rank on the IT maturity scale in four different functions: infrastructure, data management, technology management and strategy, and digital presence. Tue 7/17 at 12 p.m.* – Chapter Roundtable in Washington DC.
Mon 6/24 at 2 p.m.* – 3 New Strategies to Boost Your Member Onboarding, Engagement, and Retention. Hear insights from over 400 member interviews that will help you boost memberengagement and increase renewals. Presenters: Andy Hicken, Director of Quality and Strategy, Web Courseworks. 1 CAE credit.
The Association Adviser says, “This engagement initiative randomly pairs employees throughout the organization — from the C-suite to building operations — to meet in-person or virtually to talk about their work and interests over a free Starbucks coffee or other beverage.” Are you an association content strategy professional—or wannabe?
GDPR’s Impact (Washington DC). NW, Washington DC. – Strategy and Business Models for Association Online Education Programs. Chapter Roundtable in Washington DC. and how to get the right statistics to prevent national and chapter level members from leaving. Location: Washington DC. Trees, stay up!
Does your association have a learning strategy? If not, you’ll want to check out this post from WBT Systems about the benefits of a learning strategy , including an integrated approach to education. Location: Washington DC. How to Leverage Resilience Strategies and Performance Science the Army Way. More info/register.
Nate Silver talking about the troubling journalistic standards lately at the NY Times, Washington Post, BBC, AP, and other legacy media outlets) You never grow old at the table Skip down to the list of free educational events if you prefer takeout. (Marc Zao-Sanders, Harvard Business Review ) It’s easy to screw up on breaking news.
Tue 6/19 at 12 p.m.* – Chapter Roundtable in Washington DC. and how to get the right statistics to prevent national and chapter level members from leaving. and how to get the right statistics to prevent national and chapter level members from leaving. Location: Washington DC. Washington DC). Lunch provided.
Mapping the Journey to Long-Term MemberEngagement. Your members have high expectations, and a distinctive, original, and personal user experience is a requirement in today’s digital world. Hear about an organization utilizing the power of integrated technology to grow, retain, and strengthen their connection to members.
They surveyed 100 associations about revenue growth strategies, business development practices and skills, risks and obstacles to growth, reporting and metrics, and performance of membership, events and non-dues revenue programs. Association revenue. Gen Z in the workplace. . More info/register. More info/register.
If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.
Tue 10/24 at 8:30 a.m.* – Keeping MembersEngaged (Association Coffee Talk – Alexandria VA). Do you have a plan in place to keep your members coming back to you – for content, peer networking and to take action? Social Media EngagementStrategies (Association Coffee Talk – Reston VA). Location: Washington DC.
Members are requesting more mobile, nimble, personalized, and efficient engagements, similar to the experiences they have with the likes of Amazon and Netflix. Integrated systems allow you to collect and analyze data on all the content your membersengage with, and deliver them personalized, highly-targeted messaging.
Members are requesting more mobile, nimble, personalized, and efficient engagements, similar to the experiences they have with the likes of Amazon and Netflix. Integrated systems allow you to collect and analyze data on all the content your membersengage with, and deliver them personalized, highly-targeted messaging.
In this success kit from Nimble AMS, you get four resources: two half-hourish webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. Location: Washington DC. Quick hits Sitting for too long is bad for your health. 1 CAE credit. 1 CAE credit.
This groundbreaking approach will give your learners new tools and strategies they can implement immediately to consistently create peak-performing teams. Johanna Hernandez, administrator in the Office of Innovation & Strategy at the office of the city manager, Tucson, Arizona. Location: online and Washington DC.
Email is the overlooked backbone of successful content marketing and SEO strategies. and how to get the right statistics to prevent national and chapter level members from leaving. How Your Organization Can Use AI to Increase MemberEngagement Right Now. Which strategies are marketers using? Marketing Land ).
Strategy as currently practiced rarely emphasizes the importance of community.” Gaining a Competitive Edge with Content Strategy (Washington DC). An impactful content strategy can add member value, expand your influence, bust the internal silos, and help you achieve your business goals. Location: Washington DC.
. – Start Attracting Event Investors: How to Develop a Successful Sponsorship Strategy. Hear about industry trends and fresh ideas to inform your sponsorship strategy. Solving with ACE: A Design Thinking Experience (Washington DC and virtual). Location: Washington DC and virtual. Location: Washington DC.
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