Reid All About it

AUGUST 16, 2024

Ambassadors help boost member engagement, expand your association’s and chapters’ reach, and ensure consistent brand messaging while offering meaningful volunteer opportunities and career-building experiences. Hear real-life success stories about creative ways to personalize your approach and make renewals more engaging.

America 264

America Strategy Content Social Media 264

Reid All About it

AUGUST 2, 2024

How do you attract sponsors, exhibitors, and advertisers, and maintain their engagement and loyalty when you’re up against a wide range of competing alternatives? Many of them admit to not having documented plans for member engagement, young professional recruitment, and lapsed member reengagement—that’s a good place to start.

Cleveland 270

Cleveland North Carolina Analysis Content 270

Reid All About it

DECEMBER 13, 2019

Maddie Grant and Jamie Notter at Human Workplaces released a new white paper on a maturity model for workplace culture. Member Engagement Party. An engaging membership experience needs constant attention and interaction, just like any good party. Aaron Costello, Consultant, MG Strategy + Design. CAE credit.

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Review Raleigh Education Class 259

Jamie Notter

JUNE 18, 2015

The following is a guest post from Anna Caraveli and Elizabeth Engel, CAE, who have also written a very nice White Paper on engagement (link at the end). But it’s unlikely that your passionate involvement was a result of slick marketing or a clever pricing strategy. How does that play out in real life?

Member Engagement 70

Member Engagement Price Resources Strategy 70

Reid All About it

APRIL 19, 2024

In Nimble AMS’ AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. The secret might lie with those who have already been part of your journey—your lapsed members. .

Education 258

Education Social Media Content Strategy 258

Reid All About it

MARCH 1, 2024

In this success kit from Nimble AMS, you get four resources: two half-hourish webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. Quick hits Sitting for too long is bad for your health. 1 CAE credit. 1 CAE credit. More info/register.

Education 264

Education Tips Technology Tools 264

Eric Lanke

JUNE 12, 2017

A few weeks ago I mentioned that Spark Consulting was out with another white paper -- this one on the sometimes challenging topic of diversity and inclusion -- and that it was another thought-provoking read for association CEOs. To be fair to the authors, they admit in the text of the white paper that things are not really this linear.

Wisconsin 100

Wisconsin Leadership Industry Examples 100

Eric Lanke

JANUARY 30, 2012

Member Engagement. At a recent WSAE meeting I was asked to explain what we meant in our white paper on Innovation for Associations when we referred to the "mind of community." Had I had a copy of the white paper with me, I could have quoted from it directly. The added emphasis is mine, not the white papers.

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Innovation Leadership Newsletter Member Engagement 100

YourMembership

JANUARY 16, 2012

Abandon ship and simply leave the blog out there as a reminder of their own lack of follow-through, manpower and/or strategy. Your (potential) audience wants to get to know you a little better and that just can’t be done through white papers. member community. Member Engagement + Retention.

Software 150

Software Social Media Price Membership Management 150

Potomac Core

OCTOBER 13, 2015

How can Associations help members respond to this growing challenge and build innovative workforce solutions? Instead of the traditional grand Association strategy for all constituencies develop specific workforce solutions by career stages. Innovative Workforce Solutions: Call to Action.

Innovation 100

Innovation millennials eBook Certificate 100

Reid All About it

DECEMBER 2, 2022

New member engagement. The 2022 New Member Engagement Study from Amanda Kaiser at Kaiser Insights and Dynamic Benchmarking includes survey data on how associations of different sizes handle new member engagement. New Member Engagement Study Launch Party. More info/register. Host: Fridays@4.

Tips 41

Tips Education Member Engagement Video 41

CMA Solutions

DECEMBER 23, 2024

Retention isnt just about clever marketingits about fostering a community that truly supports members’ goals and aspirations. So, how can your association keep members engaged over the long term? Here are nine engagement strategies that can create a meaningful and lasting impact.

How To 40

How To Certificate Member Engagement Course 40

Reid All About it

AUGUST 18, 2023

The programs are relationship and community builders since they help members connect with each other on both a personal and professional level. Vista Cova’s white paper, Strategic Frameworks: The Future of Strategic Planning , explores how association executives are working with strategic plans in the post-COVID environment.

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Certificate Education Revenue Strategy 195

Nimble AMS

JULY 22, 2022

Speak with your members, hear their stories, and amplify their voices to create engaging content. When you create ungated thought leadership content by elevating member stories and experiences, you’ll develop trust in your organization and boost member engagement. . Gated content. Learn more. Watch now.

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Content Marketing How To LMS 117

Reid All About it

JUNE 2, 2017

The Power of Digital Events: Revolutionizing Audience Engagement. Hear about the recently released PCMA white paper, The Power of Events , providing insights into adult learning behaviors and expectations, examples of digital event/engagement adoption models, and a five-year, live streaming case study from PCMA.

Raleigh 150

Raleigh DC Chicago Washington 150

Associations Now

JANUARY 5, 2017

In a new report, the tech firm Abila says software integration, consumerization of membership, and education evolution will be focal points for association strategy in the new year. Additionally, the Membership of Things really will force many organizations to re-evaluate their member engagement strategies.”.

Software 61

Software Certificate Education Member Experience 61

Reid All About it

OCTOBER 18, 2019

Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing. Learn how to effectively incorporate and manage the 4 C’s of engagement into your 2020 communications program. Host: Results Direct. CAE credit.

North Carolina 34

North Carolina Education Project Content 34

Smooth The Path

JUNE 12, 2018

Do they have publically available videos, podcasts, white papers, or reports? Reprint their articles in magazines and journals and let readers know the author will be a speaker at the conference. Link to them into your event’s web pages. Have each speaker reinforce the theme of the conference.

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Conference Content Resources Video 95

Nimble AMS

FEBRUARY 3, 2022

When you’re looking to link with tools like career centers, event services, an LMS or some other type of integration, your data strategy will play a role. You can use data to reach your target audience, understand your members’ needs and encourage better response rates.

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Tools Software System Resources 134

GlowGlobally

JANUARY 31, 2014

To begin 2014, we are featuring a new MCI white paper authored by Nikki Walker, MCI’s Vice President for its global association management and consulting practice, based in Dubai, UAE. Is what you consider an exceptional value proposition viewed as relevant and valued by both members and customers in international markets?

Member Engagement 60

Member Engagement Products America Certificate 60

Association Adviser

JULY 13, 2016

By creating value for associations, outsourcing creates value for members & contributes to greater member engagement. As Naylor’s ongoing polls and surveys show, many associations struggle with content relevancy, communication integration and data optimization, not to mention learning more about their members.

Content 60

Content eBook Member Engagement Social Media 60

Smooth The Path

AUGUST 20, 2019

In the association community, there are lots of discount membership strategies — free or reduced membership for students, reduced price membership for new members, and long-in-duration trial memberships. A fee of $360 per year is a colossal step-change away from free so that I can see which of my tweets is performing best.

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Sample Discount Price Software 68

GrowthZone

JULY 26, 2018

Download “Why Member Engagement No Longer Means Face-to-Face. Great lead magnets include cheat sheets, handouts, reports, white papers, and other easy-to-create and easy-to-consume pieces that can be delivered digitally. It’s easy to see the natural progression. He is on the faculty of the U.S.

Social Media 74

Social Media Proposal Content Marketing 74

MemberClicks

SEPTEMBER 27, 2024

For associations, this means that the right incentive can not only attract new members but also deepen loyalty among current ones. It’s a win-win strategy that, when executed well, creates a positive feedback loop— happy members become advocates, attracting even more new members.

Organization 98

Organization Discount Certificate Case Study 98

Associations Now

MAY 17, 2017

Their “Ask The Guru” discussion looked at how to maximize member engagement through diversity and inclusion efforts. The biggest takeaway for membership teams: As you work to recruit, retain, and engage members, always be thinking about D+I. That seems pretty straightforward, but what does it look like in practice?

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Team Recruitment Recruiting America 61

MultiBriefs

OCTOBER 10, 2023

Members come to you for industry knowledge and insights, something that wouldn't be possible without a working relationship with vendors and suppliers. It's important to put time into your vendor engagement strategy as they create value beyond their services.

Social Media 52

Social Media Guidelines Industry Leadership 52

Associations Now

JUNE 22, 2015

A new way of thinking could entirely reverse your association’s perspective on the relationships fueling member engagement. Go back into your memory and recall a time you were truly, actively engaged with something—a work project, a hobby, whatever it may be. Plus: How well do you speak emoji?

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Proposal Event Planning Member Engagement Project 40

Associations Now

JUNE 1, 2014

As technology becomes more affordable, organizations are harnessing “big data” to improve member engagement. Data presents a tremendous opportunity to make better decisions,” says Elizabeth Engel, CAE, CEO and chief strategist of Spark Consulting and coauthor of a forthcoming white paper on using data to inform decision-making.

Texas 40

Texas Pennsylvania Software Project 40

Associations Now

JUNE 15, 2016

For associations that feel overwhelmed with the prospect of generating the volume of content necessary for successful inbound membership marketing, Callie Walker at Memberclicks shared her strategy in a Tuesday Learning Lab. The trick is to start with a big content resource, she says—an in-depth article, white paper, e-book, etc.—and

DC 40

DC Conference Communications Washington 40

Membership Marketing

SEPTEMBER 13, 2011

As readers of this blog know, this marks the third year that we have surveyed membership organizations to better understand the strategies and tactics used to recruit members, engage new members, renew existing members, and reinstate former members. Cost of Wrong Strategy. (8). growth strategies. (4).

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Marketing Report Price Survey 40

Membership Marketing

MAY 25, 2012

This marks the fourth year that Marketing General Incorporated (MGI) has surveyed associations to better understand what is going on in the membership market and what is working best to recruit members, engage new members, renew existing members, and reinstate former members. Cost of Wrong Strategy. (8).

Marketing 40

Marketing Report Price Survey 40

Membership Marketing

FEBRUARY 12, 2010

As you may recall, last year, our survey provided critical comparative data on how organizations recruit members, engage new members and renew their members. Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). How much to spend for a member. (3). White Paper. (4).

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Survey Marketing Analysis Price 40

Fonteva

SEPTEMBER 19, 2019

Each year, associations work hard to host memorable events and offer educational courses to keep their members engaged and invested in the community. When your staff and team are planning your next engagement strategy, an AMS solution can make it easier to transfer and view data from multiple databases.

System 40

System Software Association Management Tools 40

Membership Marketing

APRIL 1, 2011

And if an organization suffers from the lack of a strategy or plan, then membership has been more likely to remain static. Since forever, associations have overemphasized number of members as a metric. Of course, I believe if you're paying attention to and improving those things, member growth is a likely byproduct.

Marketing 40

Marketing Price Survey Analysis 40

SCD Group

AUGUST 13, 2012

4 Increase member engagement with your social media tools by providing hands on training and support at your annual meeting. New additions to plans are content marketing strategies and incorporating social throughout your entire organization – see Spredfast white paper on that topic. Newer Post. Older Post.

Tips 40

Tips Marketing Social Media Tools 40

Membership Marketing

SEPTEMBER 21, 2010

Conrad -- The most effective new member engagement programs that I have seen encourage new members to have a second interaction with the association. Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). How much to spend for a member. (3). Membership marketing strategy. (17).

Marketing 40

Marketing Survey Price Discount 40

Association Adviser

OCTOBER 13, 2016

This disconnect may be related to a lack of measurement or the inability to record reader engagement, according to my colleague Jill Andreu, VP Content Strategy and Development for Naylor Association Solutions ,who will be hosting a webinar about our findings later this month. MSCI’s Weidner agreed. “We

Revenue 60

Revenue St. Louis Price Cost 60