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In Nimble AMS’ AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two whitepapers, one an introduction to AI for associations and one on developing an AI strategy. And, unlike socialmedia channels, your association controls the app. AI for associations.
Top of funnel outreach includes channels like socialmedia, newsletters, and blogs that are designed to establish credibility. The key is being deliberate about the types of prospects you’re trying to reach and processes you’re using to try to convert them into new members. One example of thought leadership is this blog!
Consider sharing free or ungated content on your socialmedia platforms and within your association’s virtual community to reach the most people and build organizational awareness. . Ensure you create content that speaks to your members and is interesting to non-members within your industry. Gated content.
Your website is likely receiving visits from a number of different sources, including: Direct Traffic – members who type in your web address. SocialMedia – Facebook, LinkedIn, and Twitter pages. eBooks, whitepapers, research, and other offers. Referrals – outside websites linking to your association.
So it’s incredibly important that the Analytics department maintains communication with our members regarding what they need from our research publications and whitepapers. Publications and Media Department. Particularly with the retail industry being in such a flux at the moment, we need to stay on our toes.
This kind of content can come in all shapes and sizes ranging from re-broadcasts , webinar recordings, whitepapers, course materials, and more. Compare your content to the popularity of socialmedia and how most people enjoy short bursts of knowledgeable content in some cases and longer formats in others.
Your team can easily locate key member engagement metrics like event attendance and donation history. Benefits of an AMS for your members. The memberexperience reflects in your membership retention numbers. Make sure your members have the resources they need. What are the most important features of an AMS?
Socialmedia for associations. Amanda Brahlek at Parthenon Management Group shares a useful review of socialmedia platforms, metrics, and trends , with a focus on Bluesky. Socialmedia is ever-changing. Trillion Tax-Exempt Economy , and Tax and Fiscal Policy Fellow, Arnold Ventures Thu 2/6 at 10 a.m.
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