Reid All About it
JANUARY 31, 2025
Host: Cecilia Sepp, CAE, CNP, principal and founder, Rogue Tulips Consulting Guest: Scott Hodge, author of the white paper Reining in Americas $3.3 5 Strategies For Driving Member Engagement in 2025 Many associations are challenged with engaging members on a consistent and ongoing basis.
.orgSource
FEBRUARY 11, 2025
Use AI for Personalization : Artificial intelligence can help deliver personalized content and recommendations based on member preferences. This technology enhances member experiences and increases engagement. Implement Data Analytics : Leverage data analytics to track member behavior, event participation, and other key metrics.
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Higher Logic
SEPTEMBER 19, 2017
Use research such as GetMeSpark’s white paper on the education-skills gap back up your claims, then gather success stories for social proof. For those without a job, your mentoring program may also help build connections that mentees can use to find and land a professional position.
Nimble AMS
JULY 22, 2022
If you only use ungated content, you can’t capture leads and track potential members who might wish to join your association. Gated content, like white papers, e-books, templates, or webinars, is hidden behind a form fill-out. The bottom line is you’ll need to diversify your content offerings to provide additional value. .
Smooth The Path
OCTOBER 10, 2019
It takes time to read white papers and articles, watch online courses, or talk to a consultant. If, however, if most of the first three emails link new members to short-form content; content that is high value, but quick to digest, members may take the time to engage, even if only for 4 minutes. An hour for most webinars.
Association Analytics
FEBRUARY 20, 2024
The key is being deliberate about the types of prospects you’re trying to reach and processes you’re using to try to convert them into new members. Target new audiences – We focus on member experience, satisfaction, and retention, but what about the more tangential groups we touch as an organization?
Reid All About it
APRIL 19, 2024
In Nimble AMS’ AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. AI for associations. Consultant/founder wisdom.
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