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It covers strategy, tactics, technology, AI and more in a post, not a download. New online communities offer fresh perspectives about member meetups for associations to consider. Their post covers the importance of member-centric digital content, repurposing content, experimenting with formats and channels, and measuring ROI.
If your answers lean toward Yes, No, and Shut Up, then you might like (need) Impexium’s advice on event survey questions that hold attendees’ interest and provide you with useful data. Mobile engagement strategy. Member workplace challenges. Why do content strategies fail —and what can you do about it? Coincidence?
If a member is already dealing with stress and burnout at work, they will not have the mental capacity or time for a chapter or association leadership role. Billhighway describes nine strategies for recruiting chapter leaders that reduce the stress of leadership roles, offer more fulfilling volunteer experiences, and rejuvenate your chapters.
This course describes immediate steps and long-term strategies that will help your association attract more website traffic by improving your ranking with Google, Bing, and other search engines. They provide helpful tips for creating a 12-month training strategy so each volunteer receives the right amount of learning at their moment of need.
Drawing on insights from our recent.orgSource Digital Trends Survey , well explore how associations can move beyond resilience to embrace growth by focusing on five key pillars: strategy, culture, technology, data, and member engagement. Regularly update your strategy to reflect new trends and maintain relevance.
As we approach the end of 2024, our latest.orgSource Digital Trends Survey has shed light on the forces shaping the association landscape. The insights from our survey offer a roadmap for aligning strategy, culture, and technology to stay resilient and agile in a rapidly changing environment.
Our recent.orgSource survey shows a significant gap in digital readiness among associations. However, our survey found that only a small portion of associations are using data analytics to guide decisions. Without a data-driven approach, associations risk making decisions based on assumptions rather than member behavior and trends.
Addressing the entire member journey creates opportunities for deeper participation. Strategies for a Holistic Member Experience Several key components contribute to a seamless and engaging journey for association members. If your association doesnt follow suit, your members may not readily recognize your value.
Strategies for getting out of a negative thought spiral and into a more productive state of mind. This workshop will arm you with tactical strategies that will help you negotiate and defend your organization in the post-shutdown world. In this interactive program, Steve provides insights and strategies to elevate decision performance.
Hear three examples of how our customers have addressed this very challenge using practical, cost-effective strategies. Presenter: James Burron, co-founder and president of the Canadian Association of Alternative Strategies & Assets. Hear insights culled from OnBoard’s 2021 Board Effectiveness Survey. Host: Omnipress.
Likely your organization puts some of these methodologies to use because you know that memberinsights are what powers great strategy, change, and marketing. But memberinsights are hard to come by. Each time we ask for feedback or conduct a survey, we have to trade in some engagement goodwill.
We suggest that you have a conversation and not send a survey. Drive strategy by using data to inform your association’s strategy and departmental strategies as well as drive business metrics and KPIs. You can identify which member acquisition strategies drive the highest LTV members, then double down on those.
Qualitative is not statistically significant, and unless your membership is very small, we cannot capture every member’s voice. Many quantitative surveys can be statistically significant, and they are usually open to every member. Quantitative, like surveys, is statistically significant.
It’s time for MGI’s 15 th annual Membership Marketing Benchmarking Survey. If not, use this survey link to join nearly 1,000 association leaders worldwide whose participation helps all of us gain insights about what’s working to recruit, engage, and retain members, along with other valuable information. CAE credit.
Just like – what doesn’t make for a very compelling story but, why does – what doesn’t make for very actionable memberinsights but why does. Think of all the member research you have done whether it is analyzing the data or conducting surveys. Likely you have gotten a lot of what -type insights.
While data analytics might be communicated as a high priority, the surveyed association professionals report their confidence in the state of their member data remains weak. Having well-governed analytics also helps elevate companywide strategy and maximize ROI. How can your organization reverse this concerning trend?
Digital Strategies to Engage Members (Coffee Talks with Results Direct – Alexandria VA). Join a discussion about successful strategies including artificial intelligence, website personalization, content optimization, and mobile apps to break through the noise. Presenters: Chris Bonney, VP of Strategy, Gulo.
Check out the results of the AMS/CRM Selection Survey conducted by 501Works, in partnership with Branching Knowledge. Strategy development and facilitation are not the same thing. What does strategy even mean right now as the conditions in which we do business continue to shift? Shane Feldman, CEO, Innivee Strategies.
Other customer favorites that assist staff in job efficiency include Survey Monkey, Phone2Action, Mass Mailer, Slack, Aircall CTI, and All Aboard. . Customer success story: Increasing member retention with IACP. Because of predictive analytics, IACP saw a dramatic improvement in its member retention rates. .
While observation as a market research tactic is working exceptionally well for retailers and for consumer products companies we association executives, on the other hand, don’t often see our members in their natural work habitat doing their everyday duties. Data and surveys are both limited.
The National Association of Benefits and Insurance Professionals (NABIP) has launched a new department focused on innovation, dedicated to leveraging memberinsights and AI to develop tools to better serve its audience. Membersurveys had revealed a gap between member needs and what the association was delivering.
In preparation for other strategic planning processes the association conducted quantitative membersurveys but found the results were not all that actionable because there continued to be so many unanswered questions. The board also has the research results and they are currently developing the strategic plan based on these insights.
This ensures members receive information relevant to their interests and career stage, leading to higher engagement and open rates. Active Feedback Mechanisms: Do not assume what your members want. Regularly gather member feedback through surveys, focus groups, and social media polls.
This ensures members receive information relevant to their interests and career stage, leading to higher engagement and open rates. Active Feedback Mechanisms: Don’t make assumptions about what your members want. Regularly gather member feedback through surveys, member focus groups, and social media polls.
This ensures members receive information relevant to their interests and career stage, leading to higher engagement and open rates. Active Feedback Mechanisms: Don’t make assumptions about what your members want. Regularly gather member feedback through surveys, member focus groups, and social media polls.
Even vendors are conducting industry benchmarking surveys much like the ones we publish and they are hosting conferences too. Associations have members, an annual conference, a directory and some kind of publication. Associations also may conduct benchmark surveys, lobby, train, certify or mentor. Focus on What We Do.
The app created a more seamless process for registering, accessing brochures, and responding to surveys,” she says. Maddie Grant, a mid-career professional herself, writes on Association Success that associations need to better acknowledge and leverage mid-career members’ insights. Add LinkedIn to your social strategy.
Likely members have better or worse experiences with the association than we guess they do. Likely members like the conference more or less than we assume they do. Surveys like this illustrate the point [h/t Velvet Chainsaw].
Related: Members need association help when they face change or start something new. Did you know that membersurveys can be risky? The award-winning process for association innovation. The post One Thing We can do to Prepare for Change appeared first on Smooth The Path.
You’ll establish multiple touchpoints with members that keep your association at the top of their minds, and you’ll have an online platform to share all the innovative ideas and strategies you’re using. Compile member data from applications, surveys, event attendance, and engagement with past online communications.
When making a strategic decision on the basis of qualitative data (a membersurvey, our own data or third party data) ask these questions: Who responded and are these the members we most need insight from? But sometimes they are not. How did we ask the question? Are we interpreting the answer correctly ?
When you are ready to ask members all of the questions you are so curious about, let’s talk. You analyzed member data and conducted surveys, here’s what is next. It is easy to misinterpret members’ opinions when observing their behavior. Related articles: Slow data vs. fast data.
But to see real growth and impact, you need engagement with both your current members and those considering joining. If you’re ready to elevate your membership management and engagement strategies even further, consider the game-changing benefits of MemberClicks AMS. Insightful articles that tap into the latest trends?
This course describes immediate steps and long-term strategies that will help your association attract more website traffic by improving your ranking with Google, Bing, and other search engines. re:Members (formerly Impexium) dives deep into proven strategies for membership renewals. More info/register (free for ASAE members only).
The latest research report from Halmyre Strategies describes the challenges caused by a new generation entering the workforce : burnout, retention challenges, customer demands, declining value of credentials, and changing roles. Young members. Workplace challenges. and current CAEs to share their knowledge and experience with the exam.
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