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Run Your Next Dues Renewal Effort Like a Fundraising Campaign

Eric Lanke

Spark Consulting is out with another white paper -- this one on what associations can learn about relationship building, campaign management, and attracting Millennials from charitable fundraising organizations. When you read the full description, you'll know exactly who the white paper is talking about.

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Mixed Links for Nonprofit Marketers

Nonprofit Marketing Guide

Guidestar gives some tips on how to handle social media when you aren’t really into it. Reports/White Papers. The 2012 Millennial Impact Report has been released. Learn about Millennials preferences to connect, get involved and give to nonprofits. Happy Friday, everyone! Communications.

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Association Brain Food: 3.1.24

Reid All About it

In this success kit from Nimble AMS, you get four resources: two half-hourish webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. Community-driven learning, like online cohort programs, meets both those member expectations. 1 CAE credit.

Education 264
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Association Brain Food: 6.14.24

Reid All About it

In Nimble’s AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, an introduction to AI for associations and a guide to developing an AI strategy. Plus, unlike social media channels, your association controls your app. AI for associations. AI acceleration.

Arlington 264
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2013: A Millennial’s Perspective

Association Adviser

As social media consumes more marketing time, money and members’ attention, associations need to measure its impact and ROI more efficiently. Millennials (and most others) are not impressed by gimmicks, so a true customization of the membership experience is one of the few appropriate responses to this concern.

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Build a Journey to Yes Using Marketing Automation

.orgCommunity

You can strengthen anecdotal information with research such as member needs surveys, white papers and case studies. Don’t forget social media. Enthusiastic Millennials seeking hands-on experiences, busy mid-career moms and dads with little time to spare and seasoned professionals nearing retirement may all be represented.

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The Hourglass Blog: Next Steps for Association Innovation

The Hourglass Blog

First of all, our white paper on association innovation is nearly finished. Ive posted draft excerpts of the white paper here on Hourglass ( here , here and here ), but we hope the final version will have much broader dissemination within the association community. Developing Millennial Leaders. Millennials.