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Run Your Next Dues Renewal Effort Like a Fundraising Campaign

Eric Lanke

Spark Consulting is out with another white paper -- this one on what associations can learn about relationship building, campaign management, and attracting Millennials from charitable fundraising organizations. When you read the full description, you'll know exactly who the white paper is talking about.

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Association Brain Food: 3.1.24

Reid All About it

In this success kit from Nimble AMS, you get four resources: two half-hourish webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. Community-driven learning, like online cohort programs, meets both those member expectations. 1 CAE credit.

Education 259
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Association Brain Food: 6.14.24

Reid All About it

In Nimble’s AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, an introduction to AI for associations and a guide to developing an AI strategy. Plus, unlike social media channels, your association controls your app. AI for associations. AI acceleration.

Arlington 259
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Build a Journey to Yes Using Marketing Automation

.orgCommunity

You can strengthen anecdotal information with research such as member needs surveys, white papers and case studies. Don’t forget social media. Enthusiastic Millennials seeking hands-on experiences, busy mid-career moms and dads with little time to spare and seasoned professionals nearing retirement may all be represented.

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2013: A Millennial’s Perspective

Association Adviser

As social media consumes more marketing time, money and members’ attention, associations need to measure its impact and ROI more efficiently. Millennials (and most others) are not impressed by gimmicks, so a true customization of the membership experience is one of the few appropriate responses to this concern.

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Plan Meetings With Introverts in Mind

Associations Now

"Games are a great way for introverted millennials to break the ice at events" #BizBash #ElevateNYC. Attendees were live-tweeting the event’s closing general session, which looked at how millennials are changing the event landscape in terms of technology, participation, and so forth. — CadmiumCD (@cadmiumcd) May 27, 2015.

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Thursday Buzz: Get Your Audiences Reading and Sharing

Associations Now

There are huge audiences out there waiting to read and share your content, but even if you think your post or white paper is the best in the world, you need to consider one vital factor: emotions. No wonder then, that happiness is the main driver for social media sharing,” she writes. Other Good Reads Today.