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Association Brain Food: 2.28.25

Reid All About it

.* From Resumes to Results: Hiring for Real Impact Learn about a competency-based framework to clearly define success in a role and identify what matters in a candidate’s background; an end-to-end hiring strategy to improve job advertising, sourcing, interviews, and final decisions; and common hiring pitfalls to avoid and what to do instead.

DC 258
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Association Brain Food: 10.6.23

Reid All About it

Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” Content Marketing Institute shares highlights from their conference, Content Marketing World , including a quote from their chief strategy advisor Robert Rose: “Content marketing is what marketing is becoming. CAE credit.

Revenue 264
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Association Brain Food Weekly: 5.21.21

Reid All About it

Hear about strategies from associations (and a few non-profits) that have weathered this and how these strategies can ultimately help us engage more members – a greater diversity of members – in the work of the association going forward. Workforce Strategy Webinar: Tools You Can Use. 1 CAE credit. More info/register.

San Jose 369
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Association Brain Food Weekly: 5.14.21

Reid All About it

Hear three examples of how our customers have addressed this very challenge using practical, cost-effective strategies. Presenter: James Burron, co-founder and president of the Canadian Association of Alternative Strategies & Assets. Presenters: Bill Conforti, SVP of Strategy & Solutions, Association Analytics.

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Association Brain Food: 10.20.23

Reid All About it

Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape.

Maryland 281
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Association Brain Food Weekly: 2.18.22

Reid All About it

One of those articles is by Mark Dorsey, FASAE, CAE, CEO at the Construction Specifications Institute (CSI), about how CSI busted out of narrow mindsets about markets and revenue streams and found new value creation opportunities. Content Is King: Is Your Content Strategy Creating Loyal Subjects? Digital value creation. 1 CAE credit.

Content 39
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Should Associations Offer Conference Subscription Packages?

Associations Now

For example, the Minnesota Twins are introducing a redesigned Twins Pass program this season to boost declining attendance numbers. And that didn’t come as a surprise, because rethinking your conference pricing strategy can be scary , and it can come with significant revenue consequences.