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Association Brain Food: 2.28.25

Reid All About it

.* From Resumes to Results: Hiring for Real Impact Learn about a competency-based framework to clearly define success in a role and identify what matters in a candidate’s background; an end-to-end hiring strategy to improve job advertising, sourcing, interviews, and final decisions; and common hiring pitfalls to avoid and what to do instead.

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COVID-19’s Impact on Global Email Communication: How to Maintain High Deliverability

Higher Logic

If COVID-19 has caused you to change your email strategy, I have some tips for you to make sure your email domain maintains a good reputation and your emails end up in the right place. As an example, New York State put out guidelines cautioning individuals about COVID-19 related communications: ".Cyber

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Association Brain Food: 8.16.24

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In Nimble’s AI success kit, you get four useful resources: two 30-minute webinar recordings about AI for associations and two white papers—an introduction to AI for associations and a guide to developing an AI strategy. Website hosting. There’s still hope! More info/register. Tue 8/20 at 1 p.m. More info/register.

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Association Brain Food Weekly: 11.13.20

Reid All About it

It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. AIANYS, CAE, executive vice president, American Institute of Architects, New York State. last-minute strategies and what you should be doing right now to help prepare you for GivingTuesday success.

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Association Brain Food Weekly: 4.10.20

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Anna Goldfarb, New York Times ). Host: Matchbox Virtual Media. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Arianna Rehak, CEO & Co-Founder, Matchbox Virtual Media. – Sales Survival Strategies Amidst COVID-19. Dan Crowd ). Baby goat web cam! More info/register.

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4 Ways to Re-Embrace SEO in Your Marketing Strategy

Associations Now

With the negative press and declining fortunes of social media suggesting that another path is needed for content marketers, one route that’s emerging is a not-so-dusty throwback: search engine optimization. Then it became second fiddle to social media. Social media, for all its faults, feels more instant and interactive.

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Time to Declare Independence From Social Media?

Associations Now

The reason that Facebook has become such a powerful and important social media outlet is its wide reach and ability to drive lots of traffic and conversation. But as Facebook changes its strategy once again, here’s a question worth asking: What would your marketing look like if you deemphasized Facebook in a big way?