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Association Brain Food Weekly: 5.15.20

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They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Chapter sponsorships.

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Association Brain Food Weekly: 1.22.21

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They share ten strategies for motivating members to volunteer and mentally show up for meetings. Host: New York Society of Association Executives. Marketing Automation & Technology Systems Demo Day. Tasked with finding the right marketing technology systems for your organization? Virtual volunteer fatigue.

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Association Brain Food Weekly: 11.13.20

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This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. Nick Borelli, President/ Strategist, Borelli Strategies.

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Association Brain Food Weekly: 10.30.20

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Hosts: New York Society of Association Executives and NYPCMA. At the same time, new technologies and trends continue to reshape the way we use the web, transforming members’ expectations and what to attract and retain them. Presenters: Chris Howells, Head of Strategy and Performance, Financial Times Live.

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A CHRO’s Perspective on Substance Use in the Workplace: Supportive Strategies to Help Your Workforce Thrive

Speaker: Smita Das, MD, PhD, MPH, Medical Director, Psychiatry and Naj Wright, MBA, C-Suite HR Executive

A 2021 New York University School of Global Public Health survey of 5,850 people who drink alcohol found that 29 percent have increased their drinking during the pandemic. The last year and a half has been one of extreme stress and anxiety for the American Workforce.

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Association Brain Food Weekly: 12.14.18

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If you’ve ever tried to get people at work to adopt a new technology, you know what kind of uphill battle that can be. Fíonta explains the reasons behind resistance to change and provides change management advice for technology, in their case, Salesforce, implementations. Host: Unleashed Technologies. Slefo, Ad Age ).

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Association Brain Food Weekly: 3.5.21

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Laura Cappelle, New York Times ). The nerdy dopamine pathway: a well-traveled route if, like me, you get excited and energized by the possibility of learning something new. Hear about the strategies and tools modern associations are using to supercharge member engagement. Scott Barry Kaufman ). More info/register.