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Here's a full look at the pros and cons of publishing a nonprofit newsletter versus a blogs to help you figure out the best content marketing strategy for your nonprofit.
The post Let’s Bust 5 Myths About Association Newsletters appeared first on Higher Logic. Do you believe these 5 myths about association newsletters? See what they are and learn how to rework your newsletter to make it more engaging. The post Let’s Bust 5 Myths About Association Newsletters appeared first on Higher Logic.
The post More Non-Dues Revenue Please: Using RSS to Populate Newsletters appeared first on Higher Logic. Newsletters are a staple for most associations. Members expect newsletters that are targeted to their interests, no matter how varied the audience you serve.
Extra credit 8 email newsletter signup forms that convert—useful examples for associations and their industry partners. – Engage First, Grow Further: Rethinking Membership Strategies (Associations Trends Talk) Too often, organizations focus myopically on increasing membership. Crafting newsletters that people want to read.
Mariner Management & Marketing describes three strategies to help staff liaisons lay the foundation for a strong partnership with committee leaders. Find out by completing the CAOS Content Operations and Strategy Maturity Assessment. Staff committee liaison. Yeah, me neither. Microlearning. More info/register. 1 CAE credit.
In this post, we’ll explore three strategies you can use to ensure you’re making the right moves for more meaningful member engagement. You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy.
Billhighway describes nine strategies for recruiting chapter leaders that reduce the stress of leadership roles, offer more fulfilling volunteer experiences, and rejuvenate your chapters. If a member is already dealing with stress and burnout at work, they will not have the mental capacity or time for a chapter or association leadership role.
What are the best ways that your organization can step up its online strategy in order to acquire more members? When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities. Prioritize social media engagement.
– The Delicate Balance: Intersection of Strategy and Governance – Roles and Responsibilities of the Association Board. Presenter: Randall Rollinson, President, LBL Strategies. Member Engagement: 15 Ways to Take Your Newsletter to the Next Level. Learn 15 ways to take your email newsletter to the next level.
What are the best ways that your organization can step up its online strategy in order to acquire more members? When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities. Prioritize social media engagement.
That’s why we’ve put together a refresher course on some of the greatest advantages of using technology as part of your nonprofit fundraising strategy. As technology becomes more advanced, so do nonprofit strategies. How will the configurations affect your fundraising strategy, constituent engagement, or data management?
The American Society for Nondestructive Testing received the Innovative Content Strategy Award. It created a unified content strategy transcending individual initiatives across all departments.
You can’t scroll your social feed, glance at an industry newsletter, or sit through a national news broadcast without hearing about AI. The fact is, AI has b.
Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. Once you invest in some of these strategies, it’s important to track what works to engage with potential members. Contact us at any time to speak with one of our data-loving experts.
The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement. The solution?
Prospective members are much more likely to respond positively to a recruitment strategy that feels like a natural part of their interactions with your association than they are with outright marketing strategies that, in today’s media landscape, feel obvious and forceful. So how can your association put this theory into practice?
Emilio Arocho is a Washington, DC professional with over a decade of experience empowering nonprofit organizations by allocating their modest resources towards mission-focused digital transformation strategies. So many “technology problems” are actually strategy or culture problems in disguise. It all counts.
Use email newsletters, social media, mailers, and phone calls to spread the word about upcoming advocacy initiatives and request volunteers to participate. For even more strategies to boost your advocacy efforts, read our free whitepaper: Four tips to supercharge your association’s advocacy program. Boost member communications.
There are HUUUGE tailwinds behind strategies that leverage community. One of the most obvious forms of community is reflected in membership strategy. We know membership strategy works. However, the ubiquitous nature of membership strategy in associations results in a false binary: There are members and nonmembers.
When this essential content strategy is done well, you hardly notice. When you register for this webinar, you will also receive our weekly e- newsletter with nonprofit marketing tips and insights. Ever wonder how some nonprofits seem to produce so much great content, even with a small staff? You only see amazing results. Register Now.
Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. Operation Efficiency: Streamlining Processes for Associations Discover the key to success for associations in today’s fast-paced world by exploring strategies for optimizing operations and improving efficiency.
As the internet continuously evolves and changes, organizations that regularly fine-tune, tweak and adapt their content strategies are more likely to stay ahead of the competition. If you keep your content strategy the same year after year, your organization might not suffer in any obvious ways. Download it now.
From drafting reports and newsletters to generating social media posts, AI can assist in the content creation process by: Automating writing tasks : Tools like ChatGPT can help craft first drafts of articles, newsletters, or even marketing materials, which can then be fine-tuned by your team.
Explain the challenges faced, the strategies employed, and the dedication of your team or volunteers. These can be shared on your website, social media platforms, in email newsletters, and during fundraising events. The post Storytelling for Change: 5 Content Strategies for Nonprofits appeared first on NXUnite by Nexus Marketing.
From creating processes for handling your association’s most valuable asset (your data) to delegating tasks to maintain an organized strategy, this guide covers it all. Gone are the days of sending out a single monthly newsletter round-up of your association’s activities and opportunities. Email Newsletter. Let’s dive in!
In Nimble AMS’ AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. Consultant/founder wisdom. Dean West shares lessons from his 25 years of leading Association Laboratory. More info/register.
Nonprofits may need to reimagine their donor engagement strategies to go beyond occasional outreach or standard fundraising appeals and forge relationships that resonate with their values and inspire continued support. Donors are an important part of any nonprofit’s mission.
The insights from our survey offer a roadmap for aligning strategy, culture, and technology to stay resilient and agile in a rapidly changing environment. Segment and Tailor Content : Offer targeted content to different member segments, such as career-level newsletters or interest-specific resources, to boost engagement.
That’s why having multiple member retention strategies in place is a must! In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter? Engage your members.
Sending a monthly customer newsletter with industry updates is different from an email campaign for an upcoming event, or even an onboarding campaign for new members or certification course. Start with the end in mind: who are the different types of people you’re communicating with, and what specific actions do you want them to take?
You promote the event at the bottom of your email newsletter a few times, but when the event day comes, your attendees numbers are minimal. Picture this: your association is gearing up to host a conference on industry insights.
In this post, we’ll cover a few key strategies that will help you take your Events page to the next level and increase your association’s event registrations. To complement your SEO efforts, you should also plug your Events page on other marketing channels like your social media profiles, email newsletters, and more. Let’s begin.
1: Offer purposeful work: align volunteering with organizational strategy and goals. The yearly review process allows you to sunset volunteer groups and activities that don’t align with organizational strategy. How to Prevent Volunteer Burnout and Keep Your Leadership Pipeline Full. Are volunteers working on the right things?
Every week, we pull five articles our audience liked most from our newsletters to keep up with what’s trending. We look at the most-read articles from subscribers to our personalized twice-weekly newsletter. The artificial intelligence-powered newsletter from rasa.io The artificial intelligence-powered newsletter from rasa.io
Billhighway shares five strategies suggested by Carrie McIntyre of Navigate for helping chapters become proficient at sponsorship and exhibit sales —advice that applies to anyone in business development and sales. Sharon Rice and Jennifer Proctor at.org Community share strategies to lighten the load for the heavy lifters on your team.
Starting with creating an effective member strategy all the way to building a remote learning culture, this week’s Friday Five offers association professionals the tools to run a successful association. Every week, we pull five articles our audience liked most from our newsletters to keep up with what’s trending.
In May 2019, when the panel discussion below was first published in the.orgSource newsletter, digital transformation probably wasn’t top of mind for most association leaders. Since 2020 taught us that only the digital survive, new strategies and approaches for IT are on every agenda. When do you stop having a choice?
Two proven tips to increase your newsletter’s open and click rates. Event Strategies 2021 and Beyond. Hear actionable advice and tested strategies for hosting both virtual and hybrid events. Presenters: Chris Lu, Senior Strategy Advisor, FiscalNote, Former Deputy Secretary of Labor for President Obama. Quick hits.
May 13: Future-Proof Your Social Media Strategy with Kivi Leroux Miller. On the Blog: Kivi will talk about future-proof social media strategies. I am focusing on websites this month and will share some newsletter ideas and other helpful resources. 1:00 pm ET | 12:00 pm CT | 11:00 am MT | 10:00 am PT. [60-Minute, Register Now.
Would you like to subscribe to this newsletter? Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. Even with the right budgets and resources to fund a hybrid event strategy, many organizers feel unsure where to start. Subscribe to Blog via Email. Email Address: Subscribe. 1 CAE credit.
Example 1: Newsletters. The days are gone where we could shove every piece of content into a growing newsletter and expect your audience to read it. One of the main vehicles associations use to engage their members is newsletters, but not every member is going to be interested in the same content. Interested in learning more?
Quick hits before we get to the list of next week’s free education: 40 one-sentence newsletter tips. Maximizing Revenue through Smart Pricing Strategies. Join us for a weekly breakfast series of strategy, planning and engaging peer discussions on common challenges faced by Associations, along with best practices to overcome them.
Without communication, both internally and externally, there’s no content, no strategy. In fact, only 6 percent reported having a communications strategy. While e-newsletters and print magazines remain top communication vehicles, associations seem to be expanding their communication vehicles. That goes for businesses, too.
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