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The C-Suite's Role in Social Media

Higher Logic

Social media has undoubtedly gained an increasing role in the business community. For any organization, the importance of social media is right up there with any other marketing strategy. However, are there reasons for business executives to have their own presence on social networks? Build brand and trust.

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Amy Sample Ward Kills it with her Presentation on Social Media for Nonprofits

Wild Apricot

Amy Sample Ward, CEO of the Nonprofit Technology Network, shared some excellent social media strategies during her webinar.

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Association Brain Food: 2.28.25

Reid All About it

.* From Resumes to Results: Hiring for Real Impact Learn about a competency-based framework to clearly define success in a role and identify what matters in a candidate’s background; an end-to-end hiring strategy to improve job advertising, sourcing, interviews, and final decisions; and common hiring pitfalls to avoid and what to do instead.

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Event Marketing Strategy 101: A Step-by-Step Guide

A2Z Events

The key to achieving this objective is having an effective event marketing strategy. When you have a strong event marketing strategy, it ties everything together so you align all your elements of planning together. What is an Event Marketing Strategy? What is an Event Marketing Strategy? Email campaigns.

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Tips from the Trenches: 3 Outside-the-Box Engagement Strategies for Your Next Event 

EventMobi: Association Events

There are a few tried and true strategies: book top-level speakers, invest in an event app to increase engagement onsite, and provide them with plenty of networking opportunities. “We presented a list of 10 different items throughout the city of Boston… We had to get them to go out, explore, try new things, new foods.

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Association Brain Food: 10.11.24

Reid All About it

– Engage First, Grow Further: Rethinking Membership Strategies (Associations Trends Talk) Too often, organizations focus myopically on increasing membership. What strategies can you implement to close this engagement loop? How do you solve this perennial challenge around engagement? More info/register. to 5:25 p.m.

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11 Elements of a Winning Member Engagement Strategy

Higher Logic

Achieving great engagement requires a commitment to a great member engagement strategy. Why is a Member Engagement Strategy So Important? And the first step to improving member engagement is creating a winning member engagement strategy. How Do You Create an Effective Member Engagement Strategy?