Reid All About it

JUNE 8, 2018

Email is the overlooked backbone of successful content marketing and SEO strategies. Blog or press release? Which strategies are marketers using? Get a breakdown of the data and actionable strategies to help you overcome your top marketing challenges.? “Google giveth, Google taketh away.” ( Moz ). Marketing Land ).

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Associations Now

SEPTEMBER 1, 2017

In the past, according to a press release , the newspaper has funded journalism through the Bill & Melinda Gates Foundation, the Ford Foundation, and the Rockefeller Foundation, among others. The company has changed its strategy recently in part because it was required to cut costs significantly last year to rein in major losses.

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Reid All About it

JUNE 17, 2016

Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. By creating detailed personas, precise segments, and dead-on messaging, you’ll have better appeals, greater ROI, and increased revenue. More info/register. all times are Eastern Daylight Saving Time.

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CMA Solutions

JUNE 16, 2022

Your SEO strategy should be clear: Move your brand on the first page of search engine results. At CMA, we devise a thorough SEO strategy for every digital marketing campaign that addresses three critical components of our award-winning program. Most marketers agree that inbound marketing tactics (i.e. close rate. of traffic.

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MemberClicks

DECEMBER 14, 2023

Exclusive content and experiences are an important part of your organization’s offerings, as well as an effective way to generate non-dues revenue. They need to be approached like a business with a revenue model, marketing plan, goals and metrics for success, and the right tools.

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Protech

NOVEMBER 11, 2020

(Protech), a proven association management technology provider for associations and member-based organizations, hired John Bjorn as Chief Revenue Officer. The post Protech Adds Chief Revenue Officer to Accelerate Growth and Boost Industry Partnerships appeared first on Protech Associates.

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Associations Now

APRIL 23, 2014

Here’s how it’s going so far: A new strategy: Last year, NAA revealed that it had changed its strategy for data releases. Its quarterly releases were leading to an avalanche of bad press for the industry. The changes in action: Now spring is here, and with it the first test of the new strategy.

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Ngage Management

AUGUST 16, 2021

Though we are not certain there is no such thing as bad press, we do believe that reputation is everything and that a steady stream of efficient marketing strategies is what build an interactive audience and create a distinctive brand that ultimately drives revenue.

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Associations Now

AUGUST 23, 2013

Recently released cross-industry research highlights successful strategies and tactics when it comes to social media and digital marketing efforts within the exhibition industry. Revenue generation is a priority. Formal strategy is a must-have. Sixty-eight percent of respondents said their organization currently has one.

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Association Adviser

NOVEMBER 6, 2017

We produce and distribute template resources like infographics, videos, PSAs, fact sheets and press releases that members can customize and use as their own. So we have some revenue goals, which we’ve been able to achieve and surpass, with the help of our advertising sales partner, Naylor. That culture change takes time.

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Associations Now

OCTOBER 30, 2013

Associations and professional membership organizations are boosting nondues revenue by overhauling their go-to-market strategies from top to bottom,” Chipps said in a press release. (That means less logo on a swag bag, more year-round integrated programs.) What trends have you seen in your own corporate sponsorship deals?

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Idea Architects

DECEMBER 14, 2014

Did you answer "never really come right out and say it in an obtuse two-page press release " ? Despite the case you can make for it, the decision is not going to be popular with many. How would you share it?

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Associations Now

FEBRUARY 7, 2014

“When considering your publishing strategy, associations should first understand how members and other readers derive value from your content,” he writes. The American Medical Association’s American Medical News was shuttered last year because of additional online competition and a decline in ad revenue.

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Associations Now

AUGUST 10, 2016

More Membership Strategy A new set of membership packages is just one part of a large-scale effort to boost retention and grow membership at APICS. “New Membership Structure Press Release” is a very niche genre. See sidebar for more on other elements of the strategy.). Membership app.

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Achieve

JUNE 11, 2020

Will less revenue in 2020 impact your plans for 2021? Erica leads the strategy and execution of all marketing initiatives at Achieve, with an emphasis on helping nonprofits tell their stories digitally. While it is true that some of your supporters may be experiencing hardships, many of them will probably want to help you.

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Florida Press Release Social Media Education 52

CMA Solutions

OCTOBER 5, 2023

How many stories can a community bank be included in without sending a press release over the wire? The key is in harnessing the power of public relations (PR) to tell that story in a way that elevates your bank’s visibility and, later, your revenue, growth and deposits. Relationship-building.

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Associations Now

MARCH 6, 2015

The United Kingdom’s government has built a massive, well-organized online resource for its citizens to access services and information, and it’s a strategy worth learning from. ” The strategy around the website is admirable—and one that any organization, large or small, can respect. German Report of the Day.

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A2Z Events

NOVEMBER 22, 2024

If your business invests in your event but then does not have the attendance to bring in the expected revenue, you can experience tremendous financial loss. For your event to get the attention it deserves to attract the attendees you need, a marketing strategy to cut through the chaos is necessary.

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Associations Now

APRIL 26, 2013

The study, which was conducted by the Virtual Edge Institute (VEI) and commissioned by Freeman , was released earlier this week. Engaging people using online meeting and event technology has never been more important,” said VEI’s Executive Director Michael Doyle in a press release. The bottom line counts. percent say they don’t.

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Associations Now

JANUARY 23, 2015

Most of you already know that associations generate a lot—if not the majority—of their nondues revenue from meetings, tradeshows, and conferences. A top priority of event organizers today is driving revenue growth, and sponsorships are seen as a top area of opportunity, while exhibitors are looking to enhance the value of sponsorships.

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Associations Now

JANUARY 15, 2016

The findings may help make the case for tweaking your association’s technology-enabled learning strategy, particularly if you can increase your organization’s nondues revenue. Let’s take a closer look at some results from the survey that show where associations stand in three different areas. Types of Learning.

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Associations Now

MARCH 20, 2015

Most publications are facing declining advertising revenue, increased competition from other print and digital products, and readers with different content-consumption habits that requires different strategy. telehealth market will grow from $240 million in revenue in 2013 to $1.9 billion in 2018.

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Associations Now

SEPTEMBER 26, 2013

“Under current laws, the Postal Service simply lacks the authority to fully pursue financially responsible and appropriate strategies for controlling costs and generating new revenue that are far preferable to price increases,” said Mickey D. Barnett, the chairman of the USPS Board of Governors, in a statement.

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United States Price Proposal Press Release 40

Membership Marketing

DECEMBER 4, 2009

Here is the press release on the award. Whelans professional expertise is in program development and creative strategies, membership acquisition, program operations, and organizational management. Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17).

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Disciple Media

JANUARY 10, 2024

The Disciple platform puts you totally in control of your business, your revenue and the experience that you give your members. Charge subscriptions and build sustainable revenue: Disciple’s monetization tools, including multi-tier subscriptions and in-app purchases, enable you to build a secure revenue model.

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A2Z Events

JANUARY 16, 2025

Start by: Asking prospects about their brand and marketing strategy and sponsorship KPIs and goals. Tally up your previous events numbers, examples and revenue, including ticket sales, audience demographics, event marketing plans , website and advertising spend and media impressions and engagements. Soliciting their input.

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CMA Solutions

NOVEMBER 17, 2022

Brand Marketing Strategy 2023: Create More Memorable Experiences World-class customer experience is everything. Want more eyeballs on your blog and press release? Is gaining market share or increasing revenue part of your New Year’s resolution? What’s not to like? Add a video. Want those social media posts to pop?

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Nonprofit Marketing Guide

FEBRUARY 11, 2009

Once upon a time, in the Olden Days we now refer to as “the ’90’s,&# if you wanted to get the word out about your good cause, you “did some press.&# You slaved over a press release, made copies on something called “paper&# and sent them to news editors by way of the U.S. that’s old news.

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Associations Now

APRIL 18, 2016

While Brave offers some of the revenue to publishers affected by the replacement ads, that hasn’t stopped complaints about the strategy. Brave is the solution, not the problem, for users and publishers,” he wrote in a press release. “We and Dow Jones & Company.

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